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Measuring the Impact of Social Media in B2B Marketing

Webbiquity

Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of Social Media in B2B Tech Marketing. This is easiest if different parts of your organization actually work together toward common goals, which should be the case (but isn’t always) in every company. Stumble upon something good?

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20 (More of the) Best SEO Guides, Tips and Insights of 2011

Webbiquity

Discover how to use Google Analytics data, technical tweaks, website audits, keyword research, fresh content, social media activities and more for SEO success here in 20 more of the best SEO guides of 2011, a follow-up to 40 of the Best SEO Guides, Tips and Insights of 2011 (So Far) published last November. 90s SEO is not on that list.”

SEO 100
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Best of 2009: Social Media Marketing, Part 1

Webbiquity

Marty Weintraub provides a remarkable and highly detailed guide to setting up a social media reputation monitoring dashboard using free tools such as Google Alerts, iGoogle, Google Analytics, and keyword tools along with Excel. Forrester: B2B Marketers Need To Keep Up With Business Technology Buyers On Social Media by Forrester Research.

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Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 1

Webbiquity

Ruud Hein steps through a quick process for creating Facebook lists, and recommends various uses for them such as sharing information with only a specific subset of your contacts, or using Facebook lists as a CRM tool. How To Make a Facebook List (& 6 Ways To Use Them) by Search Engine People. ” Facebook Apps and Tools.

Facebook 100
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55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

McCorvey explains how to integrate targeting, monitoring, content sharing and analytics into a coordinated b2b social media marketing program. Liza Hausman explains how feeds, traditional search and social network search can work together and steps through “four ‘musts’ of on-site social optimization&# for organizations.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

Market share leadership in an industry, the final self-reported performance measure, (also) correlated positively with the integration of social tools in employees’ day-to-day work.” How B2B Search Engine Marketers Can Better Impact the B2B Buying Process by Search Engine Watch. ** 5 STARS. ” Twitter Stats.

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48 Phenomenal SEO Guides, Tips & Tactics

Webbiquity

Frank Strong showcases an infographic from Neil Patel that provides a simple, widely accepted explanation of how Google’s search algorithm (probably) works, including the importance of keyword domains, image optimization, domain age, social shares, title tags, keyword repetition, content length, and other factors.

Tactics 100