Measuring the Impact of Social Media in B2B Marketing
Webbiquity
OCTOBER 27, 2010
Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of Social Media in B2B Tech Marketing. This is easiest if different parts of your organization actually work together toward common goals, which should be the case (but isn’t always) in every company. Stumble upon something good?
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