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10 Key Game-Changing Benefits of Intent Data for Effective Marketing Strategies in 2024!

Only B2B

“Imagine knowing exactly who is interested in your product before they even raise their hand. Here is how the intent data will play out in 2024: Data-driven decision-making: Forrester predicts that the intent data market will reach $1.5 That’s the power of intent data.”

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Automating B2B List Building: Tools and Techniques for Streamlined Lead Generation

Only B2B

It involves identifying and compiling a list of potential prospects who are likely to be interested in a company’s products or services. For instance, predictive analytics powered by machine learning can help in identifying potential leads with a higher likelihood of converting into customers.

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10 Benefits of Video Marketing: Why Use Video for Business

Vidyard

You can tie your videos directly to the deals they’re helping to influence and you can see which assets are actually resonating based on content engagement analytics. Plus, 97% of marketers say that video has helped increase user understanding of their product or service, according to HubSpot. Put Your Videos to Work. Rack Up Shares.

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10 Benefits of Video Marketing: Why Use Video for Business

Vidyard

You can tie your videos directly to the deals they’re helping to influence and you can see which assets are actually resonating based on content engagement analytics. Plus, 97% of marketers say that video has helped increase user understanding of their product or service, according to HubSpot.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. We’ve sorted these statistics into clear, relevant categories, capturing the essence of digital marketing and consumer trends. Voicebot) Marketing Analytics Stats Only 1.9% of global web traffic.

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50 Statistics on the Latest Marketing Trends and Strategies

Porch Group Media

50 Statistics on the Latest Marketing Trends and Strategies (updated for 2021). Personalized email messages improve click-through rates by 14% and conversions by 10%. Personalized subject lines increase an email open rate by 26%. The open rate for e-mails with a personalized message was 18.8%, as compared to 13.1%

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HCP engagement: emerging trends, success metrics, and omnichannel strategies

SpotMe Blog

Read on to discover the emerging trends in HCP engagement, success metrics to measure, and omnichannel strategies to use at your future pharma events. Emerging HCP engagement trends. But what are the top 3 emerging HCP engagement trends? Advocacy: how likely are HCPs to recommend your brand/product after your event.