Valasys

NOVEMBER 6, 2019

Forrester Research predicts that over the next 6 months starting October 2019, Instagram will continue to experiment with algorithmic updates. Furthermore, Instagram’s analytics tool fetches statistics about the impressions & reach of the posts. Instagram is a paradise for visual marketers.

B2B Marketing 51

B2B Marketing Multivariate analysis B2B Marketing Management 51

Contently

DECEMBER 28, 2022

AI rapidly produces content, images, and video, and Forrester predicts that 10% of Fortune 500 enterprises will adopt AI to generate content in 2023. The AI also has integrations with common content creation and analytics platforms to integrate into the typical content team workflow. Innovative companies are already seeing the impact.

Practices 136

Practices Generation Best Practices Copyright 136

Adobe Experience Cloud Blog

MARCH 14, 2013

In many cases, factors outside Marketing’s control can significantly impact program results – from macro-economic trends, to the weather, to the quality of the sales reps. If a Lead becomes a Prospect after watching a product demo, that demo would receive revenue credit, even though a sales rep had nurtured the Lead in several other ways.

Multi-Touch Attribution 48

Multi-Touch Attribution Budget Programs ROI Sales Management 48