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3 Google Analytics 4 features to make up for lost data

Martech

With the legacy version of Google Analytics retiring soon , we’ve entered the era of Google Analytics 4 (GA4). Google Analytics now has the ability to combine observed data and unobserved data. Our tracking and analytics tools are losing data as we know it — and we must adapt. Three examples are: Data-driven attribution.

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Top 4 Enterprise Email Marketing Software [With Pricing & Features]

SendX

With its detailed analytics, dashboards, and automation, the marketing team can quickly provide relevant and actionable data to the sales team to talk to the right customer at the right time. A beneficial feature is the ability to test your program before activating it. Read on to find more. Let’s see how they do it.

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Top 4 Enterprise Email Marketing Software [With Pricing & Features]

SendX

With its detailed analytics, dashboards, and automation, the marketing team can quickly provide relevant and actionable data to the sales team to talk to the right customer at the right time. A beneficial feature is the ability to test your program before activating it. Read on to find more. Let’s see how they do it.

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How to use AI analytics for targeted business decisions

Sprout Social

Enter AI analytics. In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence. What is AI analytics? What is the difference between AI analytics and traditional analytics?

Analytics 111
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How to Write a Client-Winning Social Media Proposal + [FREE Template]

SocialPilot

Feel free to use our fully customizable social media template , ready to be filled with your proposal. You can also start quickly with our customizable social media proposal template. When will you share the analytics report? Want a more simple route? What is a Social Media Proposal? Report sharing is not a one-time thing.

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Tips and Tricks to Use Email Analytics for Better Conversions

SendX

Many marketers build their strategies based on powerful analytics. Fortunately, email analytics can help you choose the right techniques, understand your leads’ behavior, and focus on the most effective features of your marketing campaign. Wrapping Up Thanks to analytics, email marketing becomes easier to understand.

Analytics 195
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9 Chatbot builders to enhance your customer support

Sprout Social

The technology has come a long way from being simply rules-based to offering features like artificial intelligence (AI) enabled automation and personalized interaction. This article will dive into all the details about chatbot builders and explore their features. Table of contents: What is a chatbot builder?