DiscoverOrg

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How to Use the Tech Stack to Displace Competitors

DiscoverOrg

If the incumbent vendor – your competitor – lacks any feature that you have, Battey says, you can ask your prospect how they’re going about gaining the value your feature gives. Here’s an more specific example, if you were selling a marketing engagement platform and your strength is really intuitive analytics.

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Fast Track Your Sales with New Tools

DiscoverOrg

The Account-Based Model is the Vehicle Maintained by the Predictive Analytic Pit Crew. Now a standard feature in the DiscoverOrg platform, DealPredict enables customers to enter criteria for their ideal prospects, which DealPredict’s algorithms then predictively rank target accounts and contacts by. DealPredict Helps to Plan Your Race.

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Sales, Big Data, Partnerships & Integration: A Conversation with Henry Schuck of DiscoverOrg and Mark Godley of HG Data

DiscoverOrg

What do you see as the most promising next thing from predictive analytics? Where do existing predictive analytics solutions fall short – where are there opportunities for advancement? HS: Predictive analytics is great, but the key missing piece is having the data to do something with it.

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Always Be Connecting: 5 Personalities to Prospect

DiscoverOrg

Unlike The Diplomat, who asks questions related to how your offer will benefit their team or work culture, The Logician is more interested in your actual features and benefits in relation to the problem they are attempting to fix. They will ask plenty of questions to unearth the facts they need to make a decision. The Advocate.

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So It’s Your First Day as the CMO…

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Extending far beyond traditional marketing tactics, today’s CMO shoulders vast and complex responsibilities that now span technology, analytics, revenue and—above all—measurable impact. And of course, you’ll still want to know product features like the back of your hand. This will 1.) help uncover real pain points.

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The Secrets to Scalable Growth: How DiscoverOrg Crushed 2016

DiscoverOrg

Introduced DealPredict predictive analytics. Ensuring that new customers successfully adopt DiscoverOrg and that employees at our existing 2,200+ customers learn about our new features and platform is no small feat. Simultaneously we: Nearly doubled the number of companies profiled over the past year. Created our Account-Based Toolkit.

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How Data Proliferation Evolves Sales and Marketing

DiscoverOrg

Chris Pham, Senior Director, Sales Development at Birst, a networked business analytics platform , shares how access to accurate data allows his team to be more helpful – and authentic. That’s how we earn the credibility to challenge our prospects and the market to see and do BI and analytics in a new way. “We