ClearVoice

JANUARY 29, 2021

What is Facebook Analytics? Facebook Analytics is free data provided by Facebook that tracks your page’s likes, views, and more. Facebook Analytics is also called Facebook Insights, and it provides a deep look into the 2.7 To view this data, navigate to your Facebook Analytics page.

Analytics 52

Analytics Facebook Advertising Funnels Top of Funnel 52

Marketing Insider Group

JULY 11, 2023

Here we give seven strategies to guide your online advertising. Fine-tune your landing pages, remarket to people who visit your site, and improve your ads through analytics. As you utilize the following strategies, recognize that it’s not about what you think is best for everyone else. So, what really works? Image Source 7.

Paid Content 179

Paid Content Advertisements Advertising Paid Search Agency 179

Sprout Social

APRIL 25, 2023

Just because emerging platforms are coming onto the scene doesn’t mean you should count Facebook out of your social media strategy. billion active users , Facebook is still the third most visited website in the world and boasts a long-time reign as the most used social media platform. Optimize your posting strategy.

Facebook 115

Facebook Effectiveness Ideal Customer Profiles Aggregators 115

Zoominfo

APRIL 30, 2018

You must inform your online strategy with highly-specific data– and that’s where web analytics come in. The term web analytics refers to the collection and analysis of web data for the purpose of understanding and optimizing your online presence. They realize their Facebook ads were more effective than they initially believed.

Analytics 208

Analytics Paid Search Agency Mobile Advertising High Quality Lead 208

Webbiquity

MARCH 31, 2022

For B2B marketers, staying on top of the latest digital marketing strategies is not just a job requirement, but a matter of corporate survival. Fortunately, there are some strategies that are so effective they’ve become, or remained, relevant and useful across industries. People won’t buy what they don’t understand.

Marketing Budget 289

Marketing Budget Enterprise Management Sales Management Work Management 289

Stevens & Tate

FEBRUARY 16, 2024

Crafting an effective social media strategy is essential in today’s digital marketing landscape. Increases visibility and drives traffic : Effective SEO strategies lead to higher visibility online, making it easier for your target audience to find you. However, various SEO pitfalls can hinder these outcomes. Click here.

Social Media 98

Social Media SEO Optimization Media 98

Marketing Insider Group

DECEMBER 8, 2021

Below are 3 marketing strategies that should be prioritized in 2022. One of the most important steps in building an influencer program is research and analytics. In the early days of social media, building customer communities was common practice for all brands that had a Facebook page and Twitter account. B2B Influence.

Enterprise Management 313

Enterprise Management Marketing Strategy Marketing & Strategy Work Management 313

Sprout Social

OCTOBER 5, 2023

Tools like Creator Studio for Facebook and Instagram can help. Creator Studio is a dashboard content creators and brands use to manage their content, audience engagement and data analysis of their Facebook and Instagram accounts. What is the difference between Facebook and Instagram Creator Studio? What is Creator Studio?`

Facebook 106

Facebook Planning Work Management Paid Search Agency 106

Convince & Convert

NOVEMBER 30, 2023

But it can be quite costly, especially if your team fails to continuously invest time into fine-tuning your strategy. Social media strategy needs constant tweaking, analyzing, and learning from your or your competitors’ successes and failures. A well-set-up social listening strategy will answer all of these questions and more.

Social Media 105

Social Media Advertisements Advertising Tools 105

Martech

OCTOBER 12, 2022

Working with Colleen Harris, head of business intelligence and reporting strategy at Sincro, we’re putting together a guide to getting started with Google Analytics 4. So it’s becoming a time where UTM tagging of more than just source medium is necessary for all of your strategies. Getting started with Google Analytics 4.

Marketing Analytics Tools 105

Marketing Analytics Tools Tagging Analytics Google 105

Scoop.it

OCTOBER 13, 2022

So how do you access the proper information to personalize your content curation strategy for each customer? The answer lies in social media analytics. Social media analytics data helps you create content that interests and meets each customer’s needs, leading to increased engagement and sales. So, how do they work?

Curation 85

Curation Social Media Analytics Personalization 85

TrustRadius Marketing

JUNE 20, 2022

Social media analytics is indispensable for improving social media performance and business growth. If you’re a small business or eCommerce merchant, free social media analytics tools can boost your social marketing strategy. Best Free Social Media Analytics Tools in 2022. This is especially true for smaller businesses.

Social Media 116

Social Media Analytics Work Management Media 116

Sprout Social

APRIL 15, 2019

If you have absolutely no idea how to approach your Facebook advertising strategy these days, you aren’t alone. It’s no secret that Facebook’s organic reach has taken a nosedive. But before you write off Facebook as a lost cause, think again. Of course, that doesn’t mean that Facebook ads are foolproof on their own.

Facebook 111

Facebook Advertisements Advertising Marketing & Strategy 111

Navigate the Channel

JULY 17, 2023

Facebook, being one of the most popular social media platforms, offers a powerful analytics tool called Facebook Insights. In this article, we will explore three potential benefits of Facebook Insights for building products marketers and how they can leverage this tool to enhance their marketing strategies.

Allocation 65

Allocation Facebook Cost Per Click Product 65

Sprout Social

APRIL 12, 2022

When was the last time you looked at your Facebook Page’s settings? Facebook is constantly adding and removing features for businesses. Spending half an hour or less to complete an annual Facebook audit will ensure you’re still on-brand despite all the changes happening on the platform. Facebook profile and branding audit.

Paid Content 123

Paid Content Facebook Ideal Customer Profiles Work Management 123

Martech

JANUARY 26, 2023

It’s easy to see why call analytics platforms have become an essential martech tool. Does it track data to the ad level for Facebook and display ads? Speech analytics How does the platform use AI or machine learning algorithms to analyze the content of phone conversations or chats? Click here to download! In your inbox.

Marketing Automation Services 111

Marketing Automation Services Enterprise Management Work Management Marketing Management 111

accelerate agency

MAY 24, 2023

But just how can you improve your SEO strategies? Well there’s one tool that you simply can’t do without: Google Analytics. If that’s the case, use the links below to find the right information for you: What is Google Analytics? What is SEO Analytics Why is Google Analytics essential to SEO?

Marketing Analytics Tools 52

Marketing Analytics Tools Paid Content Analytics SEO 52

Launch Marketing

NOVEMBER 15, 2023

As we strive towards 2024, the dynamics of B2B social media marketing strategy have witnessed profound changes, reshaping strategies and redefining norms. The strategies, tools and preferences of B2B marketers have shifted, charting new pathways in how businesses engage with their audience on various social platforms.

Social Media 127

Social Media Social Marketing Tactics B2B Marketing 127

Webbiquity

OCTOBER 17, 2023

And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. How are goals and strategies for content marketing changing? The economy (16%) and analytics (12%) trail considerably at second and third. How are content marketers measuring results and proving value?

Social Media 309

Social Media Stats Marketing Report Paid Search Agency 309

Sprout Social

APRIL 5, 2022

Ever wondered if people loved watching your Facebook videos? These are all great questions to ask when you’re using videos for your Facebook marketing strategy. And your Facebook video metrics can give you the answers you need. So what are the video metrics you need to track on Facebook? Video views. Engagement.

Advertising Benchmark 131

Advertising Benchmark Facebook Video Marketing Cost Per Click 131

Marketing Insider Group

NOVEMBER 18, 2020

“Strategy without tactics is a daydream; tactics without strategy is a nightmare.”. Influenced by Sun Tzu and coined by Sagefrog CEO and Co-founder Mark Schmukler, this quote implies that there’s a clear difference between marketing strategy and marketing tactics. The Most Effective B2B Marketing Strategies.

Resource Management 360

Resource Management Demand Generation Agencies CMS Development Work Management 360

Optinmonster

FEBRUARY 11, 2024

Are you using growth hacking strategies to boost your business? In this article, I’ll outline the key growth hacking strategies and tactics to help you grow user numbers fast. The first of my top growth hacking strategies will skyrocket your subscribers quickly. Businesses that don’t grow soon disappear.

Paid Content 91

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 91

Sprout Social

AUGUST 22, 2023

Within these tools, conversational analytics harnesses the power of customer conversations and discussions by identifying and tracking hidden brand insights. Continue reading to see how conversational analytics impacts your business by leaning into social data for rich insights and empowering business leaders to make strategic decisions.

Analytics 84

Analytics Marketing AI Conversion Brand Identity 84

Marketing Insider Group

JANUARY 24, 2023

So let’s dive into 3 B2B Marketing strategies that you should double down on this year B2B decision makers are not easy to reach. Maybe you’ve even deployed a few strategies before, but when they didn’t deliver immediate results, you tossed them. How Will You Adapt Your Strategy This Year?

Enterprise Management 200

Enterprise Management Marketing Strategy Marketing & Strategy B2B Marketing 200

Sprout Social

SEPTEMBER 15, 2020

Which is exactly why you need to know how to access and understand TikTok analytics. How to access TikTok analytics. When Instagram first launched built-in analytics on their platform, you could only access them by switching over to an Instagram business profile. How to get to your TikTok analytics. Choose a category.

Analytics 132

Analytics Viral Marketing Work Management Demographics 132

Content Standard

OCTOBER 16, 2018

Video strategy is not merely a matter of volume or view count. Metrics for Facebook Videos. The algorithms for Facebook versus YouTube are very different. Whereas long-form videos perform better on YouTube, Facebook favors short-form content. Metrics for YouTube Videos. The sweet spot? Ninety seconds. Recommended for you.

Distribution 100

Distribution Youtube Facebook Video Marketing 100

Sprout Social

SEPTEMBER 30, 2022

Facebook is constantly introducing new updates to enhance the user experience. Many of their new features–from Stories to Facebook Live–have been a hit with users. On that note, let’s take a closer look at one of the latest features – the option to hide likes on Facebook. Why you may want to hide likes on Facebook.

Facebook 116

Facebook Privacy Lead Scoring Lead Ranking 116

nDash

APRIL 7, 2022

You already know social media should be part of your content marketing strategy. But, do you know which analytics tools to use to enhance those efforts? Social media analytics tools allow you to compile data to answer tough questions about your strategies – like: Should I keep posting on Facebook? Google Analytics.

Social Media 52

Social Media Budget Programs Analytics Social Marketing 52

DivvyHQ

SEPTEMBER 14, 2020

Facebook is so much more than a place for keeping up with friends and family. So does your company have a Facebook content strategy? If not, consider this a solid guide to learn how to get the most out of Facebook.

Facebook 116

Facebook Marketing & Strategy Marketing Strategy Content 116

Navigate the Channel

JANUARY 8, 2024

The last time you took an objective look at your company’s business marketing strategy, what was your takeaway? If using micro-moments, storytelling and video aren’t part of your plan, let’s re-visit these digital marketing trends and their importance in every business strategy now. What’s working? How does that work exactly?

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

Sprout Social

APRIL 4, 2023

Most brands expect to drive engagement and generate leads with social media strategies. Also known as disappearing content, Instagram, Facebook and TikTok stories are all examples of ephemeral content. Facebook stories Facebook stories are similar to Instagram Stories and stay on your feed for a day.

Marketing Strategy 116

Marketing Strategy Marketing & Strategy Planning Work Management 116

SocialPilot

JANUARY 21, 2024

In this section, we’ll delve into why social media marketing is a must-have strategy for hotels in the current digital landscape. Take The Ritz-Carlton , for example; their prompt and personalized responses to guest queries on their Facebook page are a brilliant display of their digital marketing strategy.

Social Media 92

Social Media Social Marketing Marketing & Strategy Marketing Strategy 92

Sprout Social

APRIL 10, 2017

Let’s be honest here–Facebook isn’t slowing down. billion monthly active users on Facebook, which includes a 17% year over year spike since 2016. Your Facebook marketing strategy has to be unique. There’s an ocean of potential customers you can reach on Facebook. Looking to get more out of your Facebook marketing?

Facebook 111

Facebook Marketing Strategy Marketing & Strategy Planning 111

Martech Advisor

JANUARY 30, 2020

In the era of #deletefacebook, do marketers still need a strategy for this social media platform? In the last two years, there were several heated debates around Facebook marketing and what it means in an age when the social media platform is under heavy scrutiny. As a platform, Facebook has continued to entrench itself into society.

Facebook 126

Facebook Paid Search Agency Marketing Management Marketing & Strategy 126

RebelMouse

SEPTEMBER 8, 2022

Chartbeat’s real-time content analytics, historical dashboards, and optimization tools help the world’s leading media organizations understand, measure, and build business value from their content. Facebook Instant Article Traffic Has Declined in Recent Months. Total Facebook traffic from mobile has remained steady during this period.

Traffic 89

Traffic Facebook Privacy Custom Publishing 89

Sprout Social

JANUARY 27, 2021

And there’s no better place to gather actionable insights than your YouTube Analytics. But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Why measuring your YouTube Analytics is so important. YouTube Analytics: General Reports.

Youtube 142

Youtube Analytics Video Marketing Optimization 142

Parse.ly

JUNE 27, 2023

In the digital content landscape, one strategy reigns supreme: omnichannel engagement. But harnessing its full potential requires an understanding of how analytics play a pivotal role in fine-tuning this strategy. But why should you have an omnichannel strategy? Each has its place within an omnichannel strategy.

Analytics 52

Analytics Marketing AI Optimization Work Management 52