Sprout Social

JULY 20, 2020

Trying to wrap your head around YouTube SEO? Recent YouTube statistics tell us that more and more viewers are discovering content via search. Read on for our step-by-step guide to YouTube SEO that you can easily apply to all of your videos. By default, YouTube does a pretty solid job of cluing creators into what viewers want.

Youtube 133

Youtube SEO Video Marketing Keywords 133

Marketing Insider Group

AUGUST 11, 2023

From brand visibility to sales, platforms like Facebook and LinkedIn offer varied advantages that can contribute to success. From LinkedIn’s professional networking to Instagram’s visual appeal, understanding the unique offerings empowers you to make the right choices.

Social Networks 186

Social Networks Business Work Management Social Media 186

Martech Advisor

JANUARY 29, 2020

YouTube hashtags were introduced in 2016 to support hashtag-based searching. Hashtags on YouTube have evolved since then to provide a better video search experience for viewers and to help content creators make their videos discoverable. Let’s explore how you can use hashtags on YouTube for video marketing success.

Youtube 131

Youtube Classified Ads Video Marketing Paid Search Agency 131

Martech Advisor

JANUARY 30, 2020

In the last two years, there were several heated debates around Facebook marketing and what it means in an age when the social media platform is under heavy scrutiny. But this doesn’t make Facebook marketing strategies irrelevant in 2020. As a platform, Facebook has continued to entrench itself into society.

Facebook 126

Facebook Paid Search Agency Marketing Management Marketing & Strategy 126

Sprout Social

MARCH 16, 2022

Sprout’s Premium Analytics give you a full, 360-degree view of how your videos—paid and organic—perform on social. Request a demo to try Sprout’s Premium Analytics tools and see how they can enhance your strategy. Facebook video metrics to watch. While videos on Facebook generally autoplay, this feature can be turned off.

Video Marketing 122

Video Marketing Youtube Click Rate Allocation 122

SocialPilot

JANUARY 15, 2024

More than one billion hours of videos are viewed on YouTube daily. Among all the social media channels, YouTube is preferred by 88% of marketers for uploading videos. Social Media Video Statistics for YouTube 35. More than 500 hours of videos are uploaded on YouTube daily. Social Media Video Stats for Facebook 45.

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

Webbiquity

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. Same thing for Instagram with photos and now, of course, all content formats: TikTok, Facebook, Twitter, they all follow that same playbook. .” I love LinkedIn. public broadcast models.

B2B Marketing 336

B2B Marketing Practices B2B SMS 336

Webbiquity

NOVEMBER 15, 2022

And while anyone can use social media to post an Instagram reel or write a short Facebook photo caption, you’ll need to consistently demonstrate a special set of abilities before you can call yourself a social media expert. Image credit: Austin Distel on Unsplash. Social media managers must also juggle multiple responsibilities.

Social Media 308

Social Media Work Management Marketing Management Media 308

Oktopost

NOVEMBER 22, 2023

From paid advertising to social selling and analytics, the value you can extract from social platforms is endless. YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs.

Social Media 117

Social Media Trends Media B2B 117

Marketing Insider Group

JULY 11, 2023

Fine-tune your landing pages, remarket to people who visit your site, and improve your ads through analytics. If you sell to other businesses, advertise online through Facebook and LinkedIn. Success with Facebook comes from mastering bids for keywords. On LinkedIn, target people by job title, function, or industry.

Paid Content 184

Paid Content Advertisements Advertising Paid Search Agency 184

Top Rank Marketing

OCTOBER 6, 2023

MarketingCharts LinkedIn Expands the Display of Its Profile CTA Buttons to More Surfaces LinkedIn has rolled out expanded visibility for its recently-added call-to-action profile buttons, which will appear in more areas on the platform including in feed posts and within search results, LinkedIn recently announced.

B2B Marketing 88

B2B Marketing Social Marketing Planning B2B 88

Brandwatch Marketing

MARCH 7, 2023

Facebook Messenger and Whatsapp handle 60 billion messages a day User numbers 4Chan: 27.7 billion users Weibo: 600 million users WhatsApp: 900 million users Youtube: 1.5 Facebook Messenger and Whatsapp handle 60 billion messages a day User numbers 4Chan: 27.7 Facebook accounts for 53.1%

Statistics 98

Statistics Social Media Media Mobile Advertising 98

Directive Agency

OCTOBER 2, 2019

Let’s look at a few examples and how much we can efficiently increase our reach by: In the screenshot below, you can see the original list of marketing qualified leads that were uploaded into Facebook was below 1,000. Google, Linkedin, and Facebook allow you to upload customer email lists. Further engagement.

Linkedin 53

Linkedin Facebook Paid Search Agency Google 53

Webbiquity

FEBRUARY 28, 2023

Personalization: By leveraging data and analytics, B2B companies can use AI and ML to deliver a more personalized shopping experience to clients, including personalized product recommendations and promotions. Make sure to ask the right questions to find out how to design, for example, the most compelling YouTube Ads for your audience.

eCommerce 272

eCommerce Marketing AI B2B Marketing Trends 272

Oktopost

JUNE 21, 2022

The answer is LinkedIn, the B2B social media platform of choice. Not only is LinkedIn a great place for B2B marketers to employ influencer marketing, but it’s also a place for them to learn from some of the best B2B influencers. The Top 10 LinkedIn Influencers to Follow. Quick Links. What is B2B influencer marketing?

Linkedin 88

Linkedin B2B Thought Leadership Thought Leadership Work Management 88

Martech

JANUARY 4, 2024

LinkedIn: Marsha Collier (12.8K LinkedIn: JasonGoldberg ( 22K followers) X/Twitter: RetailGeek (31K followers) Kaleigh Moore Kaleigh is a freelance writer whose articles on ecommerce, direct-to-consumer and retail have appeared in several outlets, including Vogue Business, Forbes and Adweek. followers) X/Twitter: MarshaCollier (229.7K

eCommerce 112

eCommerce Multi-Channel Marketing Analytics Tools Broadcasting 112

Webbiquity

FEBRUARY 21, 2023

The Product BuzzGuru is a B2B SaaS solution for brands, agencies, and solo marketers to manage their campaigns with content creators on Instagram, YouTube, TikTok, and Twitch. That’s why when I started developing the BuzzGuru analytical platform. One more important piece of advice: your team is your strength.

Paid Content 266

Paid Content Paid Search Agency Advertising Agencies Work Management 266

Hubspot

MARCH 18, 2020

Well, it requires social media analytics and reporting. What is social media analytics? Social media analytics is the process of gathering and analyzing data and reports based on metrics from one or multiple social media accounts. Social Media Analytics Reports. Types of Social Media Analytics Reports.

Social Media 100

Social Media Analytics Media Work Management 100

SocialPilot

DECEMBER 6, 2023

The Facebook Algorithm Facebook is the leading social media platform, with over 2.9 With that number, Facebook is a crucially important platform for brands and marketers to win the algorithm and reach a wider audience. You can find more tips on the Facebook algorithms change blog. billion users worldwide.

Social Media 83

Social Media Paid Content Media Lead Ranking 83

Sprout Social

FEBRUARY 6, 2023

Features for lead generation: Facebook lead ads Twitter ads LinkedIn ads TikTok ads Here’s an example of a Sponsored Carousel Ad on LinkedIn by Refinitiv. Use the analytics feature to tailor your social media marketing strategy and prove ROI. And don’t forget about social listening.

Social Media 98

Social Media Features Media Curation 98

Webbiquity

AUGUST 18, 2020

Today’s virtual event platforms are adding features like virtual expo halls and exhibitor booths, 3D environments and avatars, social media integration, gamification, one-to-one video networking, content libraries, and detailed attendee activity analytics. The platform also offers group or private chat, plus attendee analytics.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Directive Agency

SEPTEMBER 12, 2019

Lookalike audiences are available on various ad platforms, but today we’ll discuss how you can create them on Facebook, LinkedIn, and Google Ads. The first step is to make sure you have created and set up your Facebook pixel if you plan on using your website data. Utilize this audience in an upcoming Facebook campaign.

Paid Search Agency 40

Paid Search Agency Linkedin Facebook Ideal Customer Profiles 40

FunnelEnvy

DECEMBER 11, 2023

After its 2005 launch, YouTube was the dominant video platform until TikTok’s meteoric rise in US popularity from 2018 to the present. For example, after almost changing careers due to a lack of business traction on LinkedIn, B2B Marketing expert Jade Tambini now leverages 30,000 followers on TikTok and a growing YouTube presence.

B2B Marketing 62

B2B Marketing Video Marketing Effectiveness Buyer Personas 62

Spiralytics

FEBRUARY 7, 2024

This includes processes like post-scheduling, handling customer interactions, and producing analytical reports. Today, these can be several, such as Instagram, Facebook, X (formerly Twitter), TikTok, and others. Dominos is the perfect example here with their Facebook chatbot, working as a great assistant in pizza selection.

Social Media 126

Social Media Automation Marketing AI Marketing Automation Services 126

Brandwatch Marketing

FEBRUARY 15, 2019

If you want to go a bit deeper than Instagram’s own analytics offering, this list is for you. Luckily, there are several Instagram analytics tools available to help brands understand what resonates with their audience and how they can optimize their content output. Top 7 Free Instagram Analytics Tools. in 2013 to 32.3%

Analytics 85

Analytics Tools Best Practices Tagging 85

EveryoneSocial

JULY 20, 2020

LinkedIn has proven to be one of the strongest social platforms for B2B companies and without question the network-website is a place where all professionals and organizations should be present. LinkedIn Company Pages. 80% of B2B leads come from LinkedIn vs. 13% on Twitter & 7% on Facebook. Influencer Marketing Hub ).

Linkedin 69

Linkedin Paid Search Agency Companies Best Practices 69

Martech

JUNE 3, 2022

Purdue Digital Marketing Training Duke Digital Marketing Program LinkedIn Learning’s Marketing Tutorials Georgia State University’s Marketing M.S. The Purdue Digital Marketing Training course , powered by Simplilearn, was created by Purdue University in partnership with Facebook/Meta. Simplilearn’s Digital Marketing Specialist.

Course 107

Course Paid Content Marketing Analytics Tools Work Management 107

Oktopost

SEPTEMBER 22, 2021

With over 750 million professionals currently using LinkedIn , it’s easy to see how success on major social media platforms can lead to a goldmine of opportunity at your fingertips. Conquer LinkedIn. LinkedIn is the golden child of social media marketing for B2B marketers. Facebook Ads. Facebook Ads.

Paid Content 136

Paid Content Paid Social Agency Social Media Webinar Metrics 136

The Marketing Blender

DECEMBER 13, 2022

The most popular platforms right now are Facebook, Twitter, Instagram, LinkedIn, Pinterest, and YouTube. Keep in mind that each platform has different types of content that work better than others; for example, thought leadership tends to work better on LinkedIn, while humor tends to identify more with Facebook.

Social Media 97

Social Media Social Marketing Planning Media 97

Valasys

JUNE 12, 2020

ABM is a zero-waste marketing strategy of high significance to the marketers & running Account-Based Marketing campaigns on LinkedIn allows marketers to benefit from the essential element of strategic ABM on LinkedIn. Scoring, Selecting and Prioritizing Your Target Accounts.

Account Based Marketing 72

Account Based Marketing Linkedin Campaigns Lead Scoring 72

Biznology

APRIL 24, 2017

Here are 30 fascinating facts about organic vs paid social media: 100% of the Top 100 Global Brands have run YouTube ads in the past year. 66% of marketers cite Facebook as their preferred social network. 36% of businesses use social media analytics for more than competitor analysis. 2% is organic reach of Facebook.

Paid Social Agency 130

Paid Social Agency Social Media Organization Media 130

Go Beyond SEO

MARCH 13, 2024

For instance, Facebook allows for longer-form content and provides opportunities for direct communication through comments and messages. LinkedIn is ideal for connecting with professionals in your industry and sharing thought leadership content. Here are some popular platforms to consider: Facebook Ads: With over 2.8

Social Media 78

Social Media Media Brand Identity Branding 78

Valasys

MARCH 13, 2020

LinkedIn is the progenitor of 97% of the total leads on several social media platforms. Having said that, one of the most obvious questions on the minds of B2B marketers would be how to increase followers on LinkedIn Business Page. We have put together tips that will help you increase followers on LinkedIn business page: 1.

Linkedin 66

Linkedin Business Ideal Customer Profiles Word of Mouth 66

Oktopost

SEPTEMBER 13, 2022

For example, you can use LinkedIn Analytics to track who your target audience is, where they live, and their interests. LinkedIn is a platform that allows you to connect with other professionals and potential customers in your field. In fact, 62% of financial advisors have reported getting new clients through LinkedIn.

Social Media 84

Social Media Work Management Marketing Management Service 84

SmartBug Media

NOVEMBER 30, 2020

This means, hypothetically, a user could see your Facebook ad, do research organically on Google to find out more about your offerings, and convert through one of your Google advertisements. Google attribution is session-based (cookie-based) versus Facebook Ads, which is pixel-based (login-based). That’s right, sources.

Doubleclick 75

Doubleclick Marketing Analytics Tools Advertising Agencies Paid Search Agency 75

TrustRadius Marketing

MARCH 2, 2022

From the same base post, you can write a shorter caption for the Twitter post or remove Instagram hashtags from the Facebook version. Buffer offers many reporting and analytics features. You’ll find analytics for Twitter and Pinterest, but you won’t be able to monitor your inboxes across platforms.

Small Business Marketing 98

Small Business Marketing Social Media Social Marketing Tools 98

Sprout Social

NOVEMBER 22, 2021

In addition to Yelp, Sprout users can view, filter and reply to reviews across Google My Business, TripAdvisor, Facebook and Glassdoor. Sprout Social offers deep social media listening and analytics, social management, customer care, commerce and advocacy solutions to more than 30,000 brands and agencies worldwide. About Sprout Social.

Marketing Management 106

Marketing Management Social Media Youtube Advertising Agencies 106