Analytics Facebook Forrester Magazine Media 
ViewPoint
MARCH 6, 2014
Social media marketing is now precariously ensconced as a more-or-less mainstream marketing channel. After all, content is the “fuel” that drives the social media engine, right? But things can get murky when marketers are asked to rate social media in terms of contributing to business goals.
Paul Gillin
JANUARY 25, 2012
But with Facebook becoming the place you just have to be for businesses of all sizes, a little marketing know-how comes in handy. When we look at what platforms our small business customers are using for social media marketing, 94% of them are on Facebook,” Schmulen said. That’s the herd mentality at work.
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The Lead Agency
OCTOBER 4, 2017
This future might sound far off, but this scale of automation might only be a decade away according to Forbes magazine. According to research and advisory firm Forrester , programmatic marketing is expected to account for 50% of all advertising by 2019. They are Google, Facebook, IBM and Amazon.
Marketing Insider Group
JANUARY 24, 2013
Forrester – Forrester Research, Inc – An independent research company that provides pragmatic advice to global leaders in business and technology. Comscore – We provide analytics for a Digital World, turning information into insights and actions for our clients to maximize the value of their digital investments.
Marketing Insider Group
FEBRUARY 5, 2024
Startups Magazine) Over 90% of brands utilize social media for marketing. Engati) 76% of social media users have bought items they saw on social platforms. Forbes) 73% of marketers find social media to be effective for their business. Wallaroo) Social media advertising spending is expected to surpass $300 billion in 2024.
The ROI Guy
FEBRUARY 15, 2011
Tuesday, February 15, 2011 Updated Alinean Social Media ROI Calculator - New Graphics and Refined Research Weve just updated the Alinean Social Media ROI Calculator with some hot new graphics, and refined value quantification research and analytics. Alinean recognized by BtoB Magazine’s as one of To.
Brandpoint
JUNE 7, 2018
Host: Rising Media. Why attend: One-track conference full of “forward-thinking, tactical sessions in SEO, growth marketing, the mobile landscape, analytics, content marketing and more.” Calls itself “The world’s most exclusive gathering of senior executives operating within digital publishing and online media.”
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