ANNUITAS
SEPTEMBER 21, 2018
A Memo from CEO Adam Needles to ANNUITAS clients on the Adobe Acquisition of Marketo. You probably saw that late yesterday Adobe bought Marketo. For those of you with Marketo in your Demand Process technology stacks, your next question is probably what does this mean for me ? This is a huge opportunity for Adobe + Marketo.
Heinz Marketing
MARCH 28, 2024
In the past, I’d assume the answer to that would always be limited to Marketo, Pardot, Hubspot or Eloqua. Not to date myself, but I’ve been using Marketo for close to 15 years. Ease of support and customer service: If you’ve never tried logging a support ticket with Salesforce/Pardot or Marketo – count yourself lucky.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
InsightSquared
APRIL 12, 2018
Reporting and analytics can only be as good as the underlying data – if the data does not exist, the reports cannot be effective. In order to win more customers, these shiny features become the focus of the product roadmap vs. more basic needs such as reporting and analytics. Marketers’ needs are becoming more sophisticated.
Webbiquity
AUGUST 4, 2020
Livestream helps manage webinars end to end, from planning, registration, and automated reminders through production and analytics. It provides event registration and management; videos and polls to boost engagement; automatic invitations and reminder emails; and attendee analytics. Pricing: $49/$99/$199/$399 per organizer per month.
Martech
MARCH 28, 2024
43% found AI tools to be most impactful in marketing, helping with creating content (48%), data analytics and reporting (45%) and learning how to do things (45%). Here are some top-line findings: 86% of founders said the use of AI has helped their company’s GTM strategy.
Webbiquity
AUGUST 18, 2020
Today’s virtual event platforms are adding features like virtual expo halls and exhibitor booths, 3D environments and avatars, social media integration, gamification, one-to-one video networking, content libraries, and detailed attendee activity analytics. The platform also offers group or private chat, plus attendee analytics.
Onalytica B2B
JANUARY 18, 2018
She has worked with all the major marketing automation companies – Marketo, Eloqua, HubSpot, and ExactTarget. My first job out of college (in 2007) was with a cybersecurity firm in Columbia, MD and they were actively using Eloqua to manage their email marketing programs and to track and qualify their leads. I open to anything.
Expert insights. Personalized for you.
193 
Let's personalize your content