ANNUITAS

OCTOBER 5, 2023

Einstein 1 is an amalgamation of the predictive analytics capabilities, the newer conversational and generative AI tools announced recently, and a deep integration with Salesforce Data Cloud. There is a limit, however. Users can only create up to 10,000 unified profiles before having to pay Data Cloud fees.

Marketing Analytics Tools 130

Marketing Analytics Tools Product Marketing Automation Services User-Generated Content 130

ANNUITAS

MAY 2, 2023

These include the full MuleSoft library of connectors and enrichment pipes like Acxiom, LiveIntent and also key cloud platforms from Amazon, Google, and Microsoft. You usually have to extract and mirror the data, causing a “doubling up” effect on storage costs. But Salesforce is solving this in an innovative way.

Lead Ranking 130

Lead Ranking Paid Search Agency Multi-Channel Aggregators 130

ANNUITAS

SEPTEMBER 22, 2015

More specifically, it was about the latest (at the time) Google algorithm update – called Panda — and the impact of content quality on search engine results. It does lead to some questions, however — mainly focused on what makes content engaging, and how would Google measure that engagement. Image via SearchEngineLand.com.

SEO 100

SEO Lead Scoring Lead Ranking Marketing Analytics Tools 100

ANNUITAS

NOVEMBER 5, 2015

Not to mention, the rules of engagement change constantly (CAN-SPAM, new Google algorithms) and success is measured by impact on the business versus vanity metrics like clicks and opens. How do we become successful in new areas like data analytics or marketing automation? And for marketers, that makes our jobs tougher than ever.

Trade Show 100

Trade Show Demand Generation Public Relations CAN-SPAM 100