SmartBug Media

NOVEMBER 30, 2020

To learn more about how to maximize your paid media strategy, see fellow SmartBug® Brittani Bloomberg’s article here. To help you better comprehend the potential reach and complexity of attribution reporting, we’ve broken down three major paid media platforms and their attribution reports.

Doubleclick 75

Doubleclick Marketing Analytics Tools Advertising Agencies Paid Search Agency 75

NuSpark Consulting

JUNE 8, 2013

Tools that Cover Search Marketing, SEO, Social Media, Conversion Rate, and Content. As a digital marketing lead generation strategist and online media buyer, you just can’t have enough tools to help manage my clients’ online activities. Doubleclick. Millenial Media. calculators, and pencil erasers. Paid Search.

Paid Content 100

Paid Content Marketing Automation Services Inbound Marketing Doubleclick 100

Hubspot

APRIL 2, 2021

The answer is media buyers. That's where media buying comes in. Whether they're watching a TV show or scrolling through a website, media buyers get brands in front of their target market. It's not like social media where users come and find you. Media Buying vs. Media Planning.

Buy 83

Buy Work Management Cost Per Thousand Marketing AI 83

Bannerflow

OCTOBER 12, 2018

A history lesson: Google AdWords and DoubleClick. Next on the agenda is DoubleClick, which Google bought for $3.1 Plus, with the launch of Analytics, the constant developments of DoubleClick, it has kept striving for supremacy. Likewise, the tools within DoubleClick aren’t going anywhere. billion in 2008.

Paid Search Agency 75

Paid Search Agency Display Doubleclick Advertising Agencies 75

Oktopost

APRIL 22, 2019

These include social media, paid search, organic search, paid social, affiliates, email marketing, marketing automation, and many more. In other words, a customer can view your Facebook ads, click on a banner ad, search for your business on several search engines, and then visit your site after seeing your ad on YouTube.

Marketing Attribution 101

Marketing Attribution Enterprise Management Work Management Marketing Management 101

Digital B2B Marketing

JUNE 11, 2014

According to Wordstream, the #1 and #2 keywords based on search volume are facebook and youtube. Sorry to break it to you, but brand followers on social media have the same bias. I still remember when DoubleClick first rolled out view-through reporting. How important is search as a navigational tool? View-through Reporting.

Doubleclick 100

Doubleclick Search Marketing Marketing Report Paid Search Agency 100

Unbounce

JULY 11, 2018

And while professional paid media managers may have found the keynote a bit of a bore, there were some decent things to get excited about too. DoubleClick and Google Analytics 360 will now be combined into Google Marketing Platform. DoubleClick Search is now Search Ads 360. Updates to YouTube. GoogleMarketingLive.

Google 81

Google Paid Search Agency Advertising Agencies Marketing Analytics Tools 81