Adobe Experience Cloud Blog

MARCH 17, 2011

by Maria Pergolino I know what you’re thinking – the seven ways marketers should be using social will be all about Twitter, Linkedin, Facebook, Digg or Reddit, and YouTube, right? These channels are just the places where we network with others online, not the best ways to do it.

Social Media 48

Social Media Social Marketing B2B Marketing Lead Scoring 48

Biznology

DECEMBER 4, 2012

Another thing it lets me do is add a plugin that easily allows me to offer all my visitors the ability to effortlessly share my content to Pinterest, Facebook, Twitter, Tumblr, and even Google+, reddit, digg, NewsVine — whatever. This makes it easy to add and remove different buttons as social networks go away (good bye, Google Buzz!)

Social Media 80

Social Media Paid Search Agency CMS Development Advertising Agencies 80

Webbiquity

MAY 20, 2010

B2B companies often use white papers, webinars, case studies and newsletters to promote their products and services, but Michele Linn provides a fantastic list of additional content formats to consider, including specialized glossaries, research reports, buying guides, articles, video and interactive applications. Share this on del.icio.us.

LEADSExplorer 100

LEADSExplorer Resources Best Practices Paid Search Agency 100

Convert

NOVEMBER 13, 2023

If you deny it, I’ll refer you to Blockbuster and Digg. Experiment with various onboarding guides, tooltips, and interactive tutorials to see which increases the completion rate. Product Data & Analytics: What Do You Need to Have in Place Before You Can Experiment? That’s where product experimentation comes in.

Product 52

Product Lead Ranking A/B testing Sample 52

Webbiquity

AUGUST 23, 2010

Executives don’t care about shiny sparkly things or the latest fads or buzzwords; you’d better know what you want to accomplish, be able to quantify both expenses and revenue, and have the analytics in place to track results before even murmuring the words “social media&# in the presence of C-level types. Share this on Bebo.

Social Media 100

Social Media ROI Media Emarketing 100

Hubspot

JUNE 23, 2010

A Application Programing Interface (API) - An API is a documented interface that allows one software application to to interact with another application. B BackType - BackType is a social media analytics company that helps companies measure their social engagement. Reddit - Reddit is similar to Digg and Newsvine.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Customer Experience Matrix

NOVEMBER 29, 2010

Summary: Treehouse Interactive has been slowly enhancing its marketing automation system with features that appeal to experienced users. It’s been nearly two years since my last review of Treehouse Interactive. It’s been nearly two years since my last review of Treehouse Interactive. Web analytics. Here's an update.

Features 120

Features Marketing Automation Services Marketing Management Salesforce.com 120

Hubspot

DECEMBER 30, 2011

Its analytics service can show you which pages are trending, where people are interacting with your brand, and what they're saying about your content on Twitter. Application Programing Interface (API) - An API is a documented interface that allows one software application to interact with another application.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

AUGUST 25, 2010

Also review your website analytics for referrers as an indicator of traffic from article directory sites.? Bookmarked or promoted website pages in Digg and similar sites. Promote additional free content where you can track, interact or engage the reader in a social media platform. Downloads or Whitepapers using tracked links.

Tactics 28

Tactics SEO Digg Lead Scoring 28

WebMarketCentral

APRIL 6, 2009

How can you maximize your results through social bookmarking sites like Digg? How to Level the Playing-field With Digg by Skelliewag How to game Digg to get your content onto the front page, by building and utilizing a grassroots network and selectively targeting power users. Why is online reputation management so important?

Social Media 20

Social Media Optimization Digg Web 2.0 20

Hubspot

JULY 23, 2010

INTERACTIVE MEDIA. A good interactive video can help your blog go viral. If so then include Reddit and Digg. Analytics – Look at page views, links, comments and where content was shared. Search – Give people the opportunity to find content easily and quickly. Give people the option to share your content.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

WebMarketCentral

AUGUST 17, 2009

StumbleUpon and Digg) is "spiky" and doesn't convert well, but supports SEO through the links generated. There's lots more red meat for web analytics data junkies as well. Among his findings: organic search is the source of both the highest volume and best quality of traffic. Social traffic (e.g.

SEO 20

SEO Best Practices Adwords Copywriting 20

WebMarketCentral

SEPTEMBER 22, 2009

Unfortunately, several of the largest sites including Digg, delicious, Reddit, Mixx and Mister Wong now partially or completely use insidious no follow links. I mean who would have thought that building relationships and interacting with your customers could possibly increase sales? As Jacob writes, "Shocker huh?

Social Media 20

Social Media Optimization Media Web 2.0 20

WebMarketCentral

MAY 18, 2009

Google Social Bookmarking and Blog Recommendation Engine by Key Web Data The inimitable Chris Lang explains social features added to Google Reader (such as bookmarking capability and a friends list), why they were added, and how Google will likely use this information (to create a Digg-like system that can't be gamed).

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

WebMarketCentral

APRIL 27, 2009

7 Strategies to Invite More People Into Your Audience by Problogger Social media rockstar Chris Brogan details several strategies to not just grow your blog audience, but also attract the right kind of readers (these do not include getting on the first page of Digg).

Best Practices 20

Best Practices Business Adwords Blogger 20

Online Marketing Institute

JULY 31, 2009

3) Online activity analytics — rather than examine overall site traffic and usage patterns like Omniture and WebTrends, these tools focus more on tracking what one individual or opportunity is doing. Posted by Laura Ramos at 09:40 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Convince & Convert

MARCH 4, 2010

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. Funneling traffic from the blog to some other Web destination (typically a corporate site or lead form) is the prime objective.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

WebMarketCentral

MARCH 2, 2009

Instead of page and after page of marketing copy, provides news, advice, assets and opportunities for interaction. But regardless of tactics chosen, do try to create an environment for interaction. For situations where that is not a practical option, Peter provides several other ideas.

Link Building 20

Link Building SEO Ad Building Linkbait 20

WebMarketCentral

MARCH 3, 2008

TypePad Widget Gallery An extensive list of widgets that can be added to TypePad blogs to help promote content through sites like Bloglines , Digg and del.icio.us , as well as add cool features, collect email signups, embed a chat box, monitor traffic, create online polls and more.

Tools 20

Tools Best Practices Web 2.0 Digg 20

Online Marketing Institute

NOVEMBER 8, 2010

In this case, a blog full of useful and targeted content, enhanced by syndication across various social sites and subsequent interactions with its community, led to Delivra increasing SEO and growing a reputation for trusted e-mail marketing advice. Thanks for highlighting it. Marlene Fales, Owner PSS Communications Inc.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Convince & Convert

MARCH 23, 2010

Also, while I think it’s somewhat less likely that a first-time visitor will tweet or Digg or Stumble your work (I’d love to see a study on that), you should make that process as easy as possible as well. And many of us in the social media space are guilty of that particular sin. Thanks for the help. Thanks for the help.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convert

MAY 23, 2023

This means you can test across all channels, devices, and customer interactions to gain a holistic view of the customer experience. Case in point: Digg. Adobe Target Adobe Target is a full-stack experimentation and personalization platform with audience segmentation, behavioral targeting, and predictive analytics features.

Multivariate analysis 52

Multivariate analysis Enterprise Management Work Management Marketing Management 52

Webbiquity

JANUARY 10, 2010

.&# Traditional ROI measures fail to take into account the search value of social media engagement, as well as the value of the customer service and product enhancements that social listening and interaction can provide. Facebook Lets Users Open Up Profiles by MediaPost Online Media Daily. What’s In Your Social Media Toolkit? by Dave Fleet.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Webbiquity

FEBRUARY 18, 2010

Emel Mutlu explains how to use the AdWords display ad builder tool to create ads for Google’s content network that display multiple products, incorporate multiple destination URLs, track unique interactions, include video, provide in-ad coupon codes and more. More noteworthy posts from the Inside AdWords blog: AdWords Editor 7.5.1

Adwords 100

Adwords Tactics Tips CTR 100

Webbiquity

FEBRUARY 21, 2011

Add Google Analytics to Emails and Gain B2B Lead Generation Intelligence by Industrial Marketing Today. Achinta Mitra provides step-by-step instructions for integrating Google Analytics with standard ESP email tracking, which produces much richer data to help optimize conversion rates. How to Grow Your Email Opt-In Subscriber List.

Marketing Budget 100

Marketing Budget Email Marketing Tactics Tips 100

Webbiquity

JANUARY 10, 2010

Skimmer is a free Adobe AIR desktop application designed to organize your social media activities and make interaction easier by aggregating your friends’ feeds from Twitter, Flickr, Facebook, YouTube, and Blogger on one screen. There are also fee-based versions that provide more advanced analytics and video promotion features.

Tools 100

Tools Enterprise Management Marketing Management Best Practices 100

Webbiquity

OCTOBER 5, 2010

Secrets of Twitter Hashtags (For Those Still Unsure) by Interactive Insights Group. Social media rock star Chris Brogan offers 50 tips for interaction, technical considerations, business, integration, and off-Twitter activities (e.g., “Think of Twitter as a guidance system to what you think is interesting.

Twitter 100

Twitter Stats Tools Tips 100

Webbiquity

JANUARY 19, 2011

WPO is about capitalizing on these trends, so learn how to integrate your social media, search, SEM, content marketing and other interactive marketing and PR efforts to optimize your web presence here in some of the best articles and blog posts on (shhh! Don’t say those words!) of the past year. Share this on Bebo. Post on Google Buzz.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

Digital B2B Marketing

MARCH 31, 2011

A personal example: When I joined Babcock & Jenkins, one of the first things I did was sign up again for IAB SmartBrief , a great daily information source on interactive advertising. Share this Post: LinkedIn Share Email Share Digg Reddit Print The freshest in culture. Put a dollar value on the audience you have.

B2B Marketing 100

B2B Marketing B2B Thought Leadership B2B Demand Generation Agencies 100

Webbiquity

JANUARY 31, 2011

20 ways to increase the number of your followers on Twitter by Web SEO Analytics. Active interacting with others, engaging in conversations, and linking to valuable content.&#. 20 Top Twitter Monitoring and Analytics Tools by Pamorama. 13 Twitter Tips for Increasing Engagement by Sazbean. Twitter Tools. Twitter Stats.

Twitter 100

Twitter Tools Tips Best Practices 100

Hubspot

JULY 29, 2018

Application Programming Interface (API) - An API is a documented interface that allows one software application to interact with another application. Compete - Compete is a web-based application that offers users and businesses web analytics. Digg - Digg is a social news website that allows members to submit and vote for articles.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Webbiquity

AUGUST 2, 2010

And if your business already has a presence on Facebook, but it isn’t delivering the results you’d hope for, this report will likely give you ideas on how to improve your presence and interactivity. This requires use of exposure and interaction metrics in addition to direct lead conversion measures. Share this on Bebo.

Social Media 100

Social Media Marketing Report Social Marketing Paid Search Agency 100

Online Marketing Institute

JULY 31, 2009

problem: 1) Web analytics – typically the stronghold of companies like Coremetrics, Omniture, and WebTrends, the analytics area bleeds over into lead management as companies go online to generate demand. Posted by Laura Ramos at 05:46 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Webbiquity

JANUARY 10, 2011

Piotr Krzyzek recommends using a portrait-size profile picture, creating an opt-in landing page, adding contact information and links everywhere possible, and of course fan interaction and quality content. Branding & Engagement, pt. 2: My New Favorite Facebook Page by Inkling Media. 10 Facebook Tabs to Add by ReadWriteWeb. Related Posts.

Stats 100

Stats Facebook Best Practices Privacy Policies 100

Online Marketing Institute

NOVEMBER 4, 2010

In this case, a blog full of useful and targeted content, enhanced by syndication across various social sites and subsequent interactions with its community, led to Delivra increasing SEO and growing a reputation for trusted e-mail marketing advice. MTV Launches Interactive Visualizatio. Thanks for highlighting it.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

B2B Marketing Zone Posts

APRIL 5, 2010

Help B2B Buyers Find Their Place in The Story - Marketing Interactions , March 29, 2010 An idea that can be very useful for helping B2B marketers think about why they need to develop marketing content for perspectives beyond just the decision maker’s. Stop Telling Me That Cold Calling is Dead , March 4, 2010.

B2B Marketing 40

B2B Marketing B2B Thought Leadership Planning B2B 40

B2B Marketing Zone Posts

JANUARY 4, 2011

Be Careful What Assumptions You Make with Analytics - B2B SEO , July 23, 2010. When Thought Leadership Isn’t - Marketing Interactions , September 20, 2010. Why the volume and quality of interactions with customers has to pass for social media ROI - Chris Koch , January 22, 2010. Marketing Interactions , August 3, 2010.

B2B Marketing 40

B2B Marketing B2B Thought Leadership Work Management Paid Search Agency 40