Convince & Convert

JANUARY 11, 2011

The data used to calculate Klout continues to change (they added Facebook information recently), but I have found it to be the most reliable influence tracking metric. Should you care more about Digg submission than about comments? PostRank Analytics solves this problem. Are tweets more important than Facebook shares?

Social Media 159

Social Media Media Digg Marketing Analytics Tools 159

Webbiquity

FEBRUARY 11, 2011

Yet few companies put out competitive comparisons for public consumption…(many) organizations are averse to taking this step, but the problem is that your prospects are looking for this information. But too few creatives mine the insights from SEO analytics.&#. SEO As a Copywriting Tool by iMedia Connection. Share this on Bebo.

Copywriting 100

Copywriting Tips Digg Copyright 100

Webbiquity

AUGUST 9, 2010

Activity: Most web analytics tools, such as Google Analytics, can be used to track the number of visits, traffic quality (e.g. average time spent on site, number of pages viewed, bounce rate) and even conversion (lead or sale) sources. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook.

Social Media 100

Social Media Social Marketing Media Marketing Analytics Tools 100

Writing on the Web

JUNE 30, 2011

I’m no math genius, nor do I even think remotely like that in analytical terms. After the 7th posting, I wrote an 8th one summarizing the points, and including some additional information about the tools necessary for each step. I’m talking about serial writing. Blog this on Blogger. Subscribe to the comments for this post?

Autoresponders 100

Autoresponders Digg Buzz Landing Pages 100

Digital B2B Marketing

MARCH 25, 2011

Curating content reduces the burden of original content creation , allowing marketers to pull from the best information available for their audience, regardless of source. With so much content and so many great sources, simply sharing great information (as if it is simple) isn’t enough. That is one of your objectives, right?

Curation 100

Curation Activities Media B2B Thought Leadership 100

Webbiquity

FEBRUARY 25, 2011

Cameron Chapman offers a half-dozen tips for increasing your conversion rate by making your sign-up form more friendly, such as by removing unnecessary fields, making as many fields as practical optional to complete, and explaining why you’re collecting the information requested. Share this on Bebo. Share this on del.icio.us.

Search Engine Marketing 100

Search Engine Marketing Cost per Acquisition Search Marketing Cost Per Click 100

Webbiquity

APRIL 14, 2010

Lee Munroe offers a helpful to-do list before launching a new website, taking care of tasks such as optimizing titles and meta tags, proofreading, checking the site in different browsers, double-checking all links and installing analytics. Must-have features your website is missing by iMedia Connection. 10 Great B-to-B Sites by BtoB Magazine.

Landing Pages 100

Landing Pages Design Microsite Tips 100

Webbiquity

JANUARY 24, 2011

A handy way to supplement your email contact list with information about those prospects from the most popular social networks. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. A free service for setting up, promoting and hosting Twitter chats.

Social Media 100

Social Media Tools Buzz Media 100

Webbiquity

FEBRUARY 23, 2011

Compete.com Search Analytics ) alternatives. Pear Analytics. A conceivably useful SEO analysis and grading tool, but it asks for a lot of information—your company, name, email address and phone number in addition to URL, keywords and competitive sites. Google AdWords Keyword Tool ) and fee-based (i.e., My Site Grader.

SEO 100

SEO Tools Lead Scoring Lead Ranking 100

Marketing Insider Group

APRIL 28, 2011

While I do find writing to be therapeutic, I write to share information, add some value, and present my point of view with my audience. I share once on Linkedin, StumbleUpon, Digg and sometimes Facebook. Last but not least, use analytics and reporting to see what articles drive organic (SEO) traffic and what articles work for Twitter.

Tips 100

Tips Blogger Business Digg 100

Webbiquity

OCTOBER 13, 2010

and where they are talking about it), sentiment analysis, and collaboration tools for acting on the information. It may not catch everything, but it finds a lot (via blogs, Twitter, social news sites and Facebook public pages) and presents the information through useful charts and graphs. Share this on del.icio.us. Post on Google Buzz.

Social Media 100

Social Media Budget Programs Tools Marketing Management 100

Webbiquity

MARCH 1, 2010

The structure of the book—10 sections divided into 51 brief chapters—keeps things moving along at a brisk pace without leaving out the most important information on each topic addressed. Tags: Book Reviews analytics book review Google Rebecca Lieb SEO The Truth About Search Engine Optimization. That can happen to any author.)

Optimization 100

Optimization Paid Search Agency PR Advertising Agencies 100

Webbiquity

JANUARY 19, 2010

Another fantastic post from Matt is The ABCs of a Great SEO Leader in which he walks through the alphabet of attributes critical to SEO leadership, from A (analytical) to Z (zero mistakes). How Social Media Profiles Help with Search Engine Optimization by Social Media Today. Is Everything You Know About SEO Wrong? by aimClear Blog.

Tactics 100

Tactics SEO Long Tail Marketing Best Practices 100

Webbiquity

JANUARY 10, 2010

Which AdWords reports are the most critical, and how you can take full advantage of the information they provide? Learn How to Import Your Google Analytics Goals into AdWords Conversion Tracking by PPC Hero. As this post notes, until recently Google AdWords and Analytics were two entirely separate entities. Post this on Diigo.

Adwords 100

Adwords Tips PPC Tactics 100

Webbiquity

JANUARY 10, 2010

Noting that 78% of marketers consider generating online leads one of their top priorities, Andreas Roell offers advice on how improve both the quality and quantity of leads, including sharing source information between marketing and sales (as not all leads are created equal) and carefully monitoring the lead generation performance of each source.

Search Engine Marketing 100

Search Engine Marketing Search Marketing Cost per Lead Tips 100

Webbiquity

MARCH 17, 2010

A powerful people search tool for finding online information about individuals. An online video distribution and analytics service to promote video content, somewhat along the lines of TubeMogul. Tips on how to use Compete.com to find your competitors’ top keywords, site traffic patterns, unique visitors and other information.

Tools 100

Tools Best Practices Word of Mouth Aggregators 100

Webbiquity

MAY 20, 2010

Beyond standard content like case studies and white papers, what other information formats work best for b2b lead generation and nurturing? It is better to have a real conversation, being able to question and to listen to your potential customer using the previously gathered information.&#. What exactly is “Web 3.0?&# Tweet This!

LEADSExplorer 100

LEADSExplorer Resources Best Practices Paid Search Agency 100

Convert

NOVEMBER 13, 2023

A data-driven approach is crucial for understanding users and making informed improvements. If you deny it, I’ll refer you to Blockbuster and Digg. It enables teams to make informed decisions based on continuous user behavior and feedback, data analyses, and experiment outcomes.

Product 52

Product Lead Ranking A/B testing Sample 52

Buzz Marketing for Technology

JUNE 27, 2008

s help page if you want to find more information about their products. As you can see, there are little subscribe widgets near the top of the page that allow you to choose which application to invoke to add your subscription. Once you have chosen one, FeedBurner remembers this for next time. so it will default to that choice the next time.

Google 100

Google RSS Adsense Privacy 100

Online Marketing Institute

MARCH 13, 2011

Visibility into marketing results: LeadLander One of the most overlooked areas for a sales team is access to website analytics. When most people think ab0ut website analytics they think of Google Analytics , which really is a poor tool for a sales person to be looking at as it provides information overload. b2bmarketing

Startups 40

Startups Leadlander Jigsaw Tools 40

B2B Marketing Savvy

JULY 28, 2009

Good recap of sites like Digg, Del.icious.us, YourElevatorPitch, Shoutwire, StumbleUpon, Ma.gnolia and others…. Lasyfeed (still in beta): innovative tool to monitor realtime web and information discovery. icerocket: free analytics, invisible tracker for blog site visits/other statistics. Live demo click here. . **.

Tools 40

Tools RSS Statistics Digg 40

Buzz Marketing for Technology

JULY 24, 2008

My Bookmarks Digg Del.icio.us What if a well-informed, trusted authority figure said you had to make difficult and enduring changes in the way you think and act? Nor does giving people accurate analyses and factual information about their situations. All leadership comes down to this: changing peoples behavior. What works?

Companies 100

Companies Work Management Advertorials RSS 100

Hubspot

JANUARY 2, 2013

Get in good with your analytics ? This is important to know because it helps businesses understand which keywords are driving the most traffic, leads, and customers so they can develop better-informed content and keyword strategies. We can still see all of that information. But now, that is all changing. 4) Email Marketing.

Traffic 28

Traffic Marketing Websites Work Management PPC 28

Hubspot

JUNE 23, 2010

B BackType - BackType is a social media analytics company that helps companies measure their social engagement. Compete - Compete is a web-based application that offers users and businesses web analytics and enables people to compare and contrast the statistics for different websites over time. An example of this is the Twitter API.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JULY 13, 2011

With Facebook now amassing over 750 million active users, it's hard to deny that your prospects and current customers are using Facebook to connect with others and gather information to influence their purchasing decisions -- probably about the very products and services you offer! Offer Variety. Don’t have your own videos?

Facebook 28

Facebook Tips Planning Work Management 28

Hubspot

DECEMBER 30, 2011

Its analytics service can show you which pages are trending, where people are interacting with your brand, and what they're saying about your content on Twitter. BackType - BackType is a social media analytics company that helps companies measure their social engagement. Reddit - Reddit is similar to Digg.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JULY 23, 2010

Keep content topical, informative, and non promotional. Lists – People like to read posts with a nice, simple presentation of information. Chances are that if you don’t provide that information people will wander elsewhere. If so then include Reddit and Digg. Check your grammar and spelling. Sub-heading.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. To me it involves things like time, money, utilization rates, and (most importantly) contact generation.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Online Marketing Institute

JULY 31, 2009

Users can query this widget to find out more about these visitors and decide if they want to purchase full business contact information. 2) Online lead generation — provides or connects with email delivery, online advertising, search marketing adword tools, landing pages, registration/information capture, and offer testing.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

WebMarketCentral

MAY 18, 2009

Google Social Bookmarking and Blog Recommendation Engine by Key Web Data The inimitable Chris Lang explains social features added to Google Reader (such as bookmarking capability and a friends list), why they were added, and how Google will likely use this information (to create a Digg-like system that can't be gamed).

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

Online Marketing Institute

NOVEMBER 8, 2010

Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. This allows companies to pinpoint their target audiences and engage with them in a meaningful way — providing insights, information, education and support. Learn more.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Convince & Convert

MARCH 4, 2010

markwilliamschaefer I would add that for commerce-oriented blogs, it would also be possible to track clicks back to a commerce-related part of a website for product information, registration, etc. Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Online Marketing Institute

JANUARY 4, 2011

Keep most blogs short with no more than 400-500 words as most people don’t have much time and will be only spending a minute or two on your blog (average time on this site according to Google Analytics is 1 minute and 39 seconds) 60. Get the latest information and ideas by creating alerts using Google Alerts on your favourite topics.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Convince & Convert

MARCH 23, 2010

Also, while I think it’s somewhat less likely that a first-time visitor will tweet or Digg or Stumble your work (I’d love to see a study on that), you should make that process as easy as possible as well. thanks meganzuniga While it's true the reason first time visitors go to your blog is because they wanted some information.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Customer Experience Matrix

NOVEMBER 29, 2010

Its marketing automation system offers the usual range of functions: email, Web analytics, landing pages, multi-step campaigns, lead scoring, CRM integration, ROI reporting. Web analytics. The messages will be sent under the recipient’s own identity in systems including Facebook, MySpace , Twitter , LinkedIn and Digg.

Features 120

Features Marketing Automation Services Marketing Management Salesforce.com 120

Webbiquity

FEBRUARY 14, 2010

Additional marketing users (with full editing privileges) are $49 per month, while sales users (access to leads only, with ability to update information about a lead, synchronize with their Salesforce.com account, view lead interest profile or push leads back to nurturing from within their Salesforce.com account) are $9.95 Post this on Diigo.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Microsite Salesforce.com 100

Convert

MAY 23, 2023

And it is what savvy businesses are using to feed all their data to their experimentation system, resulting in better-informed hypotheses and decisions. Case in point: Digg. 5 on G2 Pricing: Contact sales for pricing information Free plan/free trial available? What Is Server Side Testing? Source Ratings: 9.3/10 10, G2: 4.0/5

Multivariate analysis 52

Multivariate analysis Enterprise Management Work Management Marketing Management 52