Directive Agency

MAY 20, 2020

Users who visit platforms like Capterra and G2 have purchase-intent already. You can create audiences in GA (Google Analytics) based on users who have landed on your website from these different platforms, and serve them ads explicitly calling out your ranking in Capterra or how many stars or reviews you have. Directories.

Paid Search Agency 52

Paid Search Agency Paid Social Agency Enterprise Management Ad Building 52

QuanticMind

OCTOBER 24, 2017

Reporting & Analytics: “What’s Your Audience Thinking? Reporting & Analytics: “Effective Data Storytelling: The Key to Search Reporting” by Michael Barthalow. Reporting & Analytics: “Must-Have Reports for Search Advertisers” by Bradley Giddens.

Paid Content 40

Paid Content Display Top of Funnel Cost Per Click 40

Conductor

DECEMBER 10, 2019

Outside of that, I believe we’re in the process of scheduling even larger educational sessions, where we get people from outside of the marketing organization to join us and learn about a wide array of different subjects, like paid advertising, analytics reporting, and SEO. Christine: Very cool.

Paid Content 52

Paid Content Planning Enterprise Management CMS Development 52

Single Grain

JANUARY 6, 2020

Flexible pricing strategies will be adopted. These types of ads increase purchase intent by 18%. Dynamic pricing packages: With machine learning, SaaS companies can adjust pricing based on various factors such as supply, demand and competitors’ prices. Customer Service/Support. Procurement/Spending/Sourcing.

Work Management 103

Work Management Marketing AI Marketing Management Trends 103

Single Grain

MAY 16, 2023

Collection ads: Collection ads enable users to explore, browse, and purchase what you offer. By retargeting these users with relevant ads, businesses can remind them of their brand, increase their brand exposure, and encourage them to make a purchase. It’s fitting (no pun intended!)

Paid Content 52

Paid Content Paid Search Agency Facebook Ads 52

Porch Group Media

JULY 11, 2019

The travel industry has recently seen unprecedented growth driven by a stronger economy and higher consumer purchasing power. elite hotel loyalty program members would pick a different hotel for a better price, and two-thirds of elite U.S. air loyalty program members would pick a different airline for a better price/schedule/route.

Trends 40

Trends Marketing AI Marketing Management Loyalty 40

Outgrow

SEPTEMBER 20, 2019

Outgrow has two ways of segmenting leads - segments in analytics and segments in integration. You can find the ‘Analytics’ section for each experience that you create in Outgrow. The first step is to go to Analytics and create a filter. You can differentiate between lead nurturing for each part of the buyer’s journey.

Outgrow 75

Outgrow Paid Content Top of Funnel Classified Ads 75

Convert

AUGUST 15, 2022

Convert Experiences lets you test product collections, along with pricing , menus , search pages , and run multivariate tests on Shopify. Even something as simple as showing deals next to product prices could be the jolt users need to click one step further to your product pages. Should it be 3 or 4? No, it’s not.

Optimization 59

Optimization Examples ROAS Paid Search Agency 59