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How to Lock Your Digital Door: Data Privacy Best Practices in 2024

Salesforce Marketing Cloud

It’s important to note that data privacy is different from data security. It’s important to note that data privacy is different from data security. Data takes center stage in building trust. However, stories about data loss can steal the spotlight – and be reputation killers. The outcome? It’s also vital as a preventative measure.

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How to Use Gated Content to Skyrocket Engagement & Conversions

Optinmonster

Gated content is also referred to as locked content. In fact, we’ve seen amazing results from content locking, including one site that got 11,000 new subscribers in a month with a simple content upgrade. Plus, locking your content doesn’t impact SEO. Pros and Cons of Content Locking. Video replays.

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As a Marketing Leader, I’m Taking These 5 Actions to Thrive in 2021

Contently

In our brainstorming and planning sessions, we are actively thinking through how to make up that gap while we continue to support the vital trade publications that put on these events in our industry. 2020 is a year unlike any other. As LiveIntent’s SVP of global marketing, I came in with a comprehensive plan, ready to execute.

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Content Upgrades: How to Use Popular Posts for More Conversions

Optinmonster

Think about it: If you want to create content upgrades for your ten most popular blog posts, that means you’ll need to create ten different downloadable resources and ten post-specific optin forms. With OptinMonster’s content lock feature, you can strengthen your email marketing strategy by using existing posts as lead magnets.

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Virtual Event Platform Comparison: 2022 Virtual Event Tech Guide

SpotMe Blog

Needs are going to be different. But you need robust data analytics and insights. They offer direct integration with Google Analytics and Facebook Pixel. As you use this virtual event platform comparison guide, you may consider the needs of your users. Can you exceed your attendees’ expectations ? Networking and group building.

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Marketo Conference: Small Changes, Big Picture

Customer Experience Matrix

Consumers are intuitively reluctant to accept the monopoly relationship, but usually trade away their freedom because no other choice available or in exchange for convenience and low total cost. App developers make a similar calculation, trading lower margins and less control for the larger marketplace and less development expense.

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The Definitive Guide to Machine Learning for Marketers in 2017

The Lead Agency

How does it differ from artificial intelligence? Similar to how trading software has become an indispensable tool for stockbrokers, machine-learning-driven marketing technology has the potential to become universal in the workplace. We have yet to fully realize how these technologies will affect our daily lives.