Webbiquity

AUGUST 9, 2010

Still, much of what happens in social media is highly measurable, and these metrics can lead to an least indirect evaluation of the value of different media, activities, topics and tactics. Activity: Most web analytics tools, such as Google Analytics, can be used to track the number of visits, traffic quality (e.g. Tweet This!

Social Media 100

Social Media Social Marketing Media Marketing Analytics Tools 100

Writing on the Web

JUNE 30, 2011

I’m no math genius, nor do I even think remotely like that in analytical terms. The goal here is to get these keywords out onto the Web in as many different ways as possible. But once in a while I stumble upon something that makes sense , saves time , and produces exponential results. I’m talking about serial writing.

Autoresponders 100

Autoresponders Digg Buzz Landing Pages 100

Buzz Marketing for Technology

APRIL 21, 2010

There is a big difference between data and insights. But in reality it’s what you do with that data that makes the big difference. Moving up the chart from monitoring into analytics is where you see higher value from all that monitoring of your social data. Tweet This! Share this on Facebook. Share this on Linkedin.

Social Media 100

Social Media Lead Scoring Lead Ranking Media 100

Webbiquity

APRIL 14, 2010

Lee Munroe offers a helpful to-do list before launching a new website, taking care of tasks such as optimizing titles and meta tags, proofreading, checking the site in different browsers, double-checking all links and installing analytics. Fred Brown enumerates six differences between corporate websites and microsites (e.g.

Landing Pages 100

Landing Pages Design Microsite Tips 100

Webbiquity

JANUARY 24, 2011

A slick tool with free and fee-based options for creating graphical email signatures, adding interactive buttons and even tracking click-throughs from the different elements of your email signature. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious.

Social Media 100

Social Media Tools Buzz Media 100

Convert

NOVEMBER 13, 2023

If you deny it, I’ll refer you to Blockbuster and Digg. Goes deeper into how different aspects of the product affect overall user behavior and business outcomes. Example Web Experimentation Product Experimentation A/B testing a different form layout on the same landing page to see which produces the higher conversion rate.

Product 52

Product Lead Ranking A/B testing Sample 52

LeadSquared

MAY 9, 2013

Analytics Plugins Google Analytics , JetPack 5. iv) An Analytics Plugin. Therefore an Analytics Plugin should be at the top in the list of must have plugins for WordPress. Top 5 Things an Analytics Plugin Must Measure. Our Recommendation: Google Analytics option in Yoast. SEO Plugin WP SEO by Yoast 2.

Digg 52

Digg Marketing Analytics Tools SEO Lead Scoring 52

Webbiquity

JANUARY 10, 2010

Learn How to Import Your Google Analytics Goals into AdWords Conversion Tracking by PPC Hero. As this post notes, until recently Google AdWords and Analytics were two entirely separate entities. 5 Common AdWords Myths Absolutely Destroyed by Search Engine Journal. Share this on del.icio.us. Post this on Diigo. Share this on Reddit.

Adwords 100

Adwords Tips PPC Tactics 100

Webbiquity

JANUARY 10, 2010

Khalid Saleh provides helpful tips on how to improve conversion rates such as analyzing your analytics, viewing optimization as a long-term commitment, andstarting optimization during the initial site development process. Though this post is aimed primarily at b2c e-commerce sites, b2b marketers may find a few useful takeaways as well.

Search Engine Marketing 100

Search Engine Marketing Search Marketing Cost per Lead Tips 100

Webbiquity

JUNE 17, 2010

No problem, I thought; knock out a keyword list, crank out a few ads, test a couple of different landing pages, keep an eye on things to weed out the bum search phrases and keep bids in line, piece of cake. Same product as before, only they’d made a few tweaks to optimize it for business use. I could do it in my sleep.

SEM 100

SEM Adwords CTR Search Engine Marketing 100

Webbiquity

FEBRUARY 23, 2010

Mike Consol takes a different approach to coming up with new topics for blog posts. How to find topics for your blog posts by My Blog. He looks at the headlines of some of the top posts on Google’s corporate blog (one of the most successful in existence) and reviews each to see how its subject matter might be applied to other blogs.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

Webbiquity

SEPTEMBER 1, 2010

Read on to learn how social media is changing PR, how pitching bloggers is different from traditional media outreach, how to optimize press releases for search and online distribution, which tools should be in your social PR toolbox and more here in some of the best articles and blog posts on social PR of 2010 so far. Share this on Bebo.

PR 100

PR Marketing Automation Services Blogger Eloqua 100

Adobe Experience Cloud Blog

MARCH 17, 2011

by Maria Pergolino I know what you’re thinking – the seven ways marketers should be using social will be all about Twitter, Linkedin, Facebook, Digg or Reddit, and YouTube, right? B2B companies must work a little differently to drive their own success in social media , and it goes beyond tweeting or posting.

Social Media 48

Social Media Social Marketing B2B Marketing Lead Scoring 48

Biznology

DECEMBER 4, 2012

Another thing it lets me do is add a plugin that easily allows me to offer all my visitors the ability to effortlessly share my content to Pinterest, Facebook, Twitter, Tumblr, and even Google+, reddit, digg, NewsVine — whatever. This makes it easy to add and remove different buttons as social networks go away (good bye, Google Buzz!)

Social Media 80

Social Media Paid Search Agency CMS Development Advertising Agencies 80

Webbiquity

JULY 28, 2010

In short, he’s an extremely smart guy, though with an analytics-heavy, big organization background that shows through in this book. From there, Evans’ hour-a-day plan is laid out, starting with an exploration of the different forms of social content (blogs, video, podcasting etc.). Share this on Bebo. Post on Google Buzz.

Social Media 100

Social Media Social Marketing Planning Media 100

Buzz Marketing for Technology

JUNE 27, 2008

Browse Tab: This is actually a group of different ways to get started quickly. This is no different for Google Reader, which has a great FAQ page that will answer a lot of your questions. The Google Reader folks have created â??bundlesâ?? of feeds for you to subscribe to, you can add a friendâ??s Final Thought. Dont miss another post!

Google 100

Google RSS Adsense Privacy 100

Webbiquity

APRIL 10, 2017

Set up multiple alerts to track different topics and brands. Digg Reader is a tool for keeping up with sites and blogs. Sample review: “Digg is my go-to RSS reader and social bookmarking tool.” 23: The 29 Best Web Analytics Tools. #24: ” — iMedia Connection. Google Review Count: 183. ” — PR Daily.

RSS 229

RSS Marketing Automation Services Work Management Marketing Management 229

Hubspot

JUNE 23, 2010

B BackType - BackType is a social media analytics company that helps companies measure their social engagement. Compete - Compete is a web-based application that offers users and businesses web analytics and enables people to compare and contrast the statistics for different websites over time. Bit.ly - Bit.ly

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

DECEMBER 30, 2011

Its analytics service can show you which pages are trending, where people are interacting with your brand, and what they're saying about your content on Twitter. BackType - BackType is a social media analytics company that helps companies measure their social engagement. An example of this is the Twitter API.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JANUARY 2, 2013

Get in good with your analytics ? Now, depending on what software you're using to measure all of these things, they may be bucketed slightly differently, but these definitions are pretty common across most tools you'll encounter. You know how we're always on your case to measure your marketing? 4) Email Marketing.

Traffic 28

Traffic Marketing Websites Work Management PPC 28

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. A: Each blog is a success since they each have different target audiences and expectations. They quickly get it.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

JANUARY 13, 2013

is improving its search feature, and even Digg is playing along. Hot #Instagram Analytics Tools to Optimize Brand PR Power, From Search Engine Watch. Besides any closed-loop marketing analytics you have set up to measure the impact of referral traffic from Instagram, of course.) Updates everywhere! That’s right.

Analytics 28

Analytics Digg Tools Mobile Advertising 28

Convince & Convert

MARCH 4, 2010

It's important to educate businesses about the different permutations of business blogging, and measurement is going to part of that. Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. jaybaer article: [link] [link] Jon Buscall This is great, Jay.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Online Marketing Institute

NOVEMBER 8, 2010

Carissa Newton, Delivra’s director of marketing, recommends that B2B marketers “Be realistic about your goals with social media and blogging — while these outlets can and will drive leads, there are other intangible benefits as well, like the SEO and brand awareness that make a tremendous difference.&#

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

JULY 31, 2009

3) Online activity analytics — rather than examine overall site traffic and usage patterns like Omniture and WebTrends, these tools focus more on tracking what one individual or opportunity is doing. Posted by Laura Ramos at 09:40 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Online Marketing Institute

JANUARY 4, 2011

Write articles for the different types of customers that are relevant for each of your vertical markets 8. Keep most blogs short with no more than 400-500 words as most people don’t have much time and will be only spending a minute or two on your blog (average time on this site according to Google Analytics is 1 minute and 39 seconds) 60.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Webbiquity

JULY 18, 2012

Or you are waited on and place your order, but have to repeat it to three different people, because the servers won’t talk to each other. Or you’re told shortly after placing your order that you’ll need to choose a different item, because the menu has changed in the last five minutes.

Facebook 100

Facebook Google Digg Privacy 100

Convince & Convert

SEPTEMBER 18, 2011

It’s a critical data point, and is generally easy to derive through Google Analytics, YouTube insights, or similar. Here we’re measuring how successful your content is in getting consumers to share it with others, as determined by tweets, likes, Linkedin shares, Google + shares, Diggs, and the like. Sales Metrics.

Lead Scoring 153

Lead Scoring Lead Ranking Digg Marketing Analytics Tools 153

Convert

MAY 23, 2023

It involves creating and deploying different versions of a website or a specific feature and measuring their impact on user behavior and business metrics. This allows for testing deeper aspects of the website such as the logic and functionality of different versions. How Is It Different from Server Side Testing?

Multivariate analysis 52

Multivariate analysis Enterprise Management Work Management Marketing Management 52

Webbiquity

MARCH 23, 2011

Virtually every social media monitoring tool worthy of the label covers the big social networks (Facebook, LinkedIn, Twitter), social bookmarking sites (Digg, Reddit) and content sharing sites (YouTube, Flickr). Salesforce.com ), marketing automation tools and web analytics packages. Range of coverage. Geographic/language coverage.

Social Media 100

Social Media Marketing Automation Services Tools Media 100

Customer Experience Matrix

NOVEMBER 29, 2010

Its marketing automation system offers the usual range of functions: email, Web analytics, landing pages, multi-step campaigns, lead scoring, CRM integration, ROI reporting. I’ll group these into themes, with the caveat that I’m combining enhancements introduced at different times in the past year and a half. Web analytics.

Features 120

Features Marketing Automation Services Marketing Management Salesforce.com 120

Convince & Convert

MARCH 23, 2010

Also, while I think it’s somewhat less likely that a first-time visitor will tweet or Digg or Stumble your work (I’d love to see a study on that), you should make that process as easy as possible as well. And many of us in the social media space are guilty of that particular sin. Thanks for the help. Thanks for the help.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Webbiquity

JANUARY 10, 2010

This post suggests that marketers should focus on a different ROI when calculating the value of social media efforts: “return on insight.&# Discover the answers to these questions and others here in more of the best posts on social media from this year. ROI Is Dead by StraightUpSearch. What’s In Your Social Media Toolkit? by Dave Fleet.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

LeadSquared

JULY 28, 2015

Here is an awesome infograph, explaining the difference more clearly. An Analytics Plugin – As you would have understood by now, blogging is not a standalone activity. Here is a list of parameters an Analytics Plugin must monitor. Google Analytics would do for beginners. Facebook Like Box. Make it easy for them.

Business Blogging 40

Business Blogging CMS Development Digg Domain 40

Content Marketing Institute

JULY 13, 2018

Draft several different sets of social copy for organic posts tailored to each network. Link to your post on social bookmarking sites like Digg or StumbleUpon. Build a routine around these practices: Monitor analytics vigilantly to determine which channels are driving the most traffic and invest more in top referrers.

Promotion 103

Promotion Peer-to-peer Digg Budget Programs 103

Webbiquity

JANUARY 10, 2010

Great for viewing the differences between “traditional&# and real-time search results. It enables designers build anything from simple Flash banners to a sophisticated widgets with multiple media types, feeds and sharing options by dragging different media types onto a canvas and controlling effects. Share this on del.icio.us.

Tools 100

Tools Enterprise Management Marketing Management Best Practices 100

Digital B2B Marketing

APRIL 4, 2011

What you harvest is great, but is isn’t enough to make a difference in your budget. Share this Post: LinkedIn Share Email Share Digg Reddit Print Filed under Measurement , Social Media Tagged with B2B , ROI , social media Like Be the first to like this post. You carefully tend to it as it grows and matures. Yes, your garden.

Social Media 100

Social Media Media Budget Programs B2B 100