KoMarketing Associates

DECEMBER 8, 2021

In addition to incremental changes, such as the shift toward mobile devices, B2B marketers must also contend with a rapidly changing workplace and online world. Organic search traffic can be tracked in search engine analytics platforms, such as Google Analytics, Bing, or Yahoo. Trials/demos sign ups. Unique site visitors.

Top of Funnel 244

Top of Funnel Buyer's Journey Advertising Benchmark B2B 244

Sharpspring

FEBRUARY 13, 2020

spend an average of 5 hours per day on mobile devices. Here are five of the leading mobile marketing tactics for business in 2020 to help you drive awareness, conversions and revenue. Mobile is dominating the internet economy. How can you deliver the targeted messages with precise timing and remain authentic with mobile users?

Paid Content 63

Paid Content Mobile Marketing Tactics Mobile Advertising 63

Zoominfo

NOVEMBER 7, 2022

You can view a visualization of credits spent per application among Web, ReachOut, Mobile, API, and native apps. You can also access searches by type, filter the dashboard by user group, and subscribe to have analytics sent straight to your email inbox. With TalentOS, your search for the right candidate is now more limitless than ever.

Zoominfo 130

Zoominfo API Class Contacts 130

SendX

JULY 30, 2021

Companies often use this tool to share messages from their CEO or to show product demos. An advanced product demo won’t be a good fit for someone who just joined your mailing list. Use Content That Is Mobile Friendly Did you know that users open almost half of marketing emails on mobile? Make sure the video loads quickly.

Email Marketing 212

Email Marketing SEO Work Management Marketing Management 212

Digilant

MAY 6, 2021

The best way to begin this is by using the best online marketing analytics tools. What do these online marketing analytics tools provide? These online marketing analytics tools get the job done: Moat Analytics. This platform offers an integration with Google Analytics. Forecasting. Indicative.

Budget Programs 52

Budget Programs Enterprise Management Work Management Online Marketing 52

Digilant

MAY 6, 2021

The best way to begin this is by using the best online marketing analytics tools. What do these online marketing analytics tools provide? These online marketing analytics tools get the job done: Moat Analytics. This platform offers an integration with Google Analytics. Forecasting. Indicative.

Budget Programs 52

Budget Programs Enterprise Management Work Management Marketing Management 52

SendX

JULY 29, 2021

Use Content That Is Mobile Friendly. Companies often use this tool to share messages from their CEO or to show product demos. An advanced product demo won’t be a good fit for someone who just joined your mailing list. Use Content That Is Mobile Friendly. Links can be hard to click on mobile. Tell a Story.

Email Marketing 198

Email Marketing SEO Work Management Marketing Management 198

Webbiquity

AUGUST 18, 2020

Today’s virtual event platforms are adding features like virtual expo halls and exhibitor booths, 3D environments and avatars, social media integration, gamification, one-to-one video networking, content libraries, and detailed attendee activity analytics. The platform also offers group or private chat, plus attendee analytics.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Martech

DECEMBER 15, 2023

Mobile updates for forecasts and contact assignment notifications (beta) Make informed decisions away from your computer now that the HubSpot mobile app allows you to submit and check sales forecasts for all pipelines. You can watch a demo here. speed for listening to calls.

Top of Funnel 112

Top of Funnel Terms and Conditions Forecasting Paid Search Agency 112

Sharpspring

FEBRUARY 13, 2020

spend an average of 5 hours per day on mobile devices. Here are five of the leading mobile marketing tactics for business in 2020 to help you drive awareness, conversions and revenue. Mobile is dominating the internet economy. How can you deliver the targeted messages with precise timing and remain authentic with mobile users?

Paid Content 52

Paid Content Mobile Marketing Tactics Mobile Advertising 52

SocialPilot

JANUARY 15, 2024

Social Media Week reported that 75% of people prefer watching videos horizontally on their mobile devices. Globally, more than 75% of videos are consumed via mobile devices. 92% of the videos viewed from mobile devices are shared with others. 70% of YouTube videos are consumed through mobile devices.

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

Salesforce Marketing Cloud

DECEMBER 6, 2023

You’ll also use these skills to effectively interact with your end users to demo new features, troubleshoot reported issues, and handle requests. Always be release-ready The first handheld mobile phone was made in 1973, weighing 4.4 What’s good communication? LBS (yikes). Imagine if we just stopped at the initial invention?

Paid Search Agency 110

Paid Search Agency Tips Companies Work Management 110

Salesforce Marketing Cloud

FEBRUARY 2, 2022

Marketers are so close to entering a golden age of data analytics and optimization. An era with stronger customer engagement across email and mobile. Watch the demo to learn more. Real-time behavioral engagement for mobile apps. Watch the demo to learn more. Watch the demo to learn more.

Marketing AI 98

Marketing AI Work Management Features Marketing Management 98

DivvyHQ

FEBRUARY 4, 2019

Although it first entered our lexicons more than 50 years ago, “information overload” is all too pertinent in today’s digital business landscape, and especially when it comes to content marketing analytics. Content marketing managers are swimming in analytics. 5 Examples of Actionable Content Marketing Analytics.

Analytics 76

Analytics Top of Funnel Paid Search Agency Content Marketing 76

Vision Edge Marketing

MARCH 30, 2021

To address this pressure, CMOs have invested significant resources, especially in terms of technology, to facilitate their ability to improve alignment, accountability, analytics, and operational excellence. The article reiterates “the continuous pressure on CMOs to demonstrate how they are driving overall business performance.”

Enterprise Management 281

Enterprise Management Work Management CMO Marketing Management 281

Parse.ly

APRIL 6, 2020

Enter web analytics tools. Web analytics tools can help you find the answer to nearly any question you have about your website or customers. So let’s take a look together at all the major types of web analytics tools, some popular examples, and how to know when you need them. Content analytics tools. SEO analytics tools.

Marketing Analytics Tools 72

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 72

Webbiquity

JANUARY 18, 2024

For this purpose, gather data from various sources, such as: Website interactions: Page views, time spent on pages, general user behavior; Social media analytics: Shares, likes, comments; Existing customer data: Feedback, purchase history, response to campaigns; Industry trends: Technological advancements, regulatory changes.

Email Marketing 167

Email Marketing Work Management B2B Marketing Marketing Management 167

Kaon

MARCH 12, 2019

What’s one piece of advice you would give to mobile marketing and advertising teams? How should marketers be thinking about mobile in the context of omnichannel campaigns? Every channel is mobile. The web is primarily consumed on mobile. Apps are mobile. How can marketers move towards becoming mobile-first in 2019?

Advertising Agencies 184

Advertising Agencies Enterprise Management Budget Programs Marketing Management 184

Navigate the Channel

AUGUST 14, 2023

This journey is no longer linear but a dynamic process influenced by various factors, including digital transformation, data analytics, and evolving consumer preferences. At this point, targeted content such as product demos, free trials, and consultations play a crucial role.

Marketing AI 65

Marketing AI B2B Marketing Buyer Personas B2B 65

Vidyard

JUNE 18, 2019

The most recent year also showed a sizeable increase in the number of companies moving toward using a mix of internal and external video production resources to meet the shifting expectations of buyers, and the number of companies using intermediate or advanced video analytics has significantly increased. 52% are using both vs. 37% in 2017.

Advertising Benchmark 81

Advertising Benchmark Video Marketing Marketing Report Analytics 81

Hubspot

OCTOBER 10, 2018

That’s what web form analytics tools are for — they help you maximize the impact of your web forms through optimization efforts, in-depth tracking and form insights. 10 of the Best Form Analytics Tools in 2018. 10 of the Best Form Analytics Tools in 2018. Here’s our list of the top ten best form analytics tools of 2018.

Analytics 65

Analytics Budget Programs Tools Best Practices 65

NuSpark Consulting

MAY 25, 2013

It you’re monitoring Google analytics, you’re measuring goals. Google analytics measures website activity, with the goal to track visitor behavior. Google analytics measures website activity, with the goal to track visitor behavior. Many of these pages you can track anyway under the Content section of analytics as well.

Marketing Analytics Tools 100

Marketing Analytics Tools Paid Content Analytics Conversion 100

Vidyard

JUNE 18, 2019

The most recent year also showed a sizeable increase in the number of companies moving toward using a mix of internal and external video production resources to meet the shifting expectations of buyers, and the number of companies using intermediate or advanced video analytics has significantly increased. 52% are using both vs. 37% in 2017.

Advertising Benchmark 65

Advertising Benchmark Video Marketing Marketing Report Analytics 65

Valasys

DECEMBER 11, 2023

Platforms like Facebook, Instagram, LinkedIn, and Twitter offer advanced targeting options and analytics to maximize the return on investment (ROI) for ad spend. Data Analytics and Insights With the vast amount of data available, savvy marketers are investing in robust analytics tools and platforms to gain actionable insights.

Allocation 40

Allocation Advertising Agencies Mobile Advertising Marketing Automation Services 40

Martech

DECEMBER 4, 2023

Use heat mapping and behavior analytics tools like Microsoft Clarity to help identify any opportunities for improvement. Every customer interaction is important, whether on a desktop or mobile device. Making mobile interactions enjoyable can be a great way to attract more B2B customers. Also, review your value proposition.

B2B Marketing 103

B2B Marketing Trends B2B Planning 103

SpotMe Blog

JUNE 28, 2023

It has everything you need to streamline your in-person and hybrid events – from branded registration pages, safe and contactless self-check-in via its fully customizable mobile event app , badge printing, and QR code scanning.

Enterprise Management 52

Enterprise Management Webinar Metrics Marketing Management Best Practices 52

Martech

DECEMBER 28, 2022

In 2023, companies will use advanced analytics, often powered by AI to scale it, to make better use of their customer data. Marketers need to continue to understand their customers better through analytics. A lot of it had to do with integrating in-store with the mobile habits that had solidified during consumers’ long hours indoors.

eCommerce 107

eCommerce CMS Development Marketing AI SMS 107

Only B2B

MARCH 10, 2022

Reps will start nurturing campaigns or focus on getting the prospect to schedule a call or demo depending on where they are in the sales cycle. Free SEO analytics reports are available from Google Analytics. Appeal To New B2B Buyers On Mobile. Buyers of B2B goods and services on mobile devices.

Lead Generation 118

Lead Generation Sales Management Paid Content Sales Qualified Leads 118

Vidyard

DECEMBER 10, 2020

Across four categories, the Video in Business Awards celebrate marketing teams who use video to educate prospects and customers, drive engagement, generate leads, and make a real impact with their use of video content and analytics for better business outcomes. Honorable Mentions: Mobilization Funding, Aprimo.

Video Marketing 139

Video Marketing Business Paid Search Agency Advertising Agencies 139

Heinz Marketing

DECEMBER 10, 2023

Iterable is a marketing automation platform that helps businesses engage their customers, using real-time behavioral data, through personalized and targeted campaigns across various channels, including email, mobile push notifications, SMS, and more. I personally like the visual sequence builder Iterable offers.

Marketing Automation Services 68

Marketing Automation Services Customer Satisfaction SMS Cross-Selling 68

Brandwatch Marketing

MARCH 7, 2023

billion views YouTube sees around 1,148bn mobile video views per day In 2014, the most searched term was music. If you’re looking for in-depth insights about your audience, brand or competitors, get in touch with us for a free demo , and see how Brandwatch Analytics can boost your social media strategy. bw_banner_cta]

Statistics 98

Statistics Social Media Media Mobile Advertising 98

Vidyard

JULY 17, 2015

Video marketing shouldn’t be a mystery; in fact, if you’re using the right analytics, video is like an open book…or, um, video. So what analytics should you look for from your video marketing technology? Are they watching from mobile devices? You get my point. How many times did a viewer watch your video?

Video Marketing 57

Video Marketing Analytics Top of Funnel Allocation 57

SalesIntel

MARCH 14, 2024

Data Analytics Tools: Utilize data analytics tools to perform in-depth analysis of integrated data sets, uncovering actionable insights and opportunities for sales optimization. Tools such as business intelligence software, data visualization platforms, and predictive analytics software can aid in data analysis.

Buyer Intent 52

Buyer Intent Intent Marketing Budget Ideal Customer Profiles 52

Vidyard

JUNE 18, 2019

The most recent year also showed a sizeable increase in the number of companies moving toward using a mix of internal and external video production resources to meet the shifting expectations of buyers, and the number of companies using intermediate or advanced video analytics has significantly increased. 52% are using both vs. 37% in 2017.

Advertising Benchmark 51

Advertising Benchmark Video Marketing Marketing Report Analytics 51

Sharpspring

JULY 13, 2021

Mobile-friendly templates are available for you to personalize with questions that are relevant to your business. The best part about Slack is that you can integrate an unlimited number of third-party apps to share data such as analytics, A/B test results, transaction details and even customer information. Google Analytics.

Tools 105

Tools Paid Search Agency Marketing Analytics Tools Planning 105

Lead Liaison

APRIL 6, 2020

Updates include Event Activations, Security Enhancements, Custom Analytics Reporting, and more! Schedule a demo here! Important : To take advantage of the new mobile app features, you must upgrade to the newest version of GoCapture! Participants can sign in to play games on any mobile device or web page using customizable forms!

Lead Liaison 62

Lead Liaison Marketing Analytics Tools Paid Search Agency Trade Show 62

Salesforce Marketing Cloud

JUNE 12, 2023

She asks Austin to do a full-system reboot through the Nation-Wide Web mobile app. Discover how AI is changing customer service, from chatbots to analytics on Trailhead, Salesforce’s free online learning program. He remembers they used the mobile app to fix the issue last time, but now he’s locked out of the mobile app.

Contacts 98

Contacts Generation Knowledge Base Lock-In 98