Marketing Insider Group

DECEMBER 18, 2023

Partnerships with over 1200 media publishers, including People, Forbes, Time Inc. Its analytics also allows real-time monitoring of time spent with your brand’s content. Why YouTube Ads? Because of these pricing models, you’ll want to make sure you’re only paying to share the best content you have. Why Sharethrough? Why Nativo?

Paid Content 237

Paid Content Distribution Cost Per Thousand Budget Programs 237

Brandwatch Marketing

MARCH 7, 2023

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. And it comes as a great fact sheet to give context to your social media marketing efforts. Social media statistics For context, as of April 2018, total worldwide population is 7.6

Statistics 98

Statistics Social Media Media Mobile Advertising 98

Hubspot

JUNE 26, 2020

Did you know that YouTube is the second-largest global search engine and the biggest video platform of all time ? Each day, millions of people around the globe visit the site to learn more about a topic, find YouTube content when Google-searching a question, or stream a YouTube video embedded on another brand's website.

Youtube 101

Youtube Features Keywords Click Rate 101

Vidyard

DECEMBER 23, 2020

How do you choose between Vimeo vs. YouTube for business? We’ve rounded up the pros and cons of using Vimeo and YouTube to help make the choice a little easier. Vimeo vs. YouTube for Business: Key Features Each of these platforms are used by different people for different things. Who is my target audience?

Youtube 65

Youtube Business Best Practices Lead Scoring 65

Sprout Social

MARCH 16, 2022

And with many social media platforms doubling down on video and TikTok-style shorts, it’s no question that video engagement is key. If you haven’t brought video into your social media strategy, consider this your “twist my arm” moment. Request a demo to try Sprout’s Premium Analytics tools and see how they can enhance your strategy.

Video Marketing 122

Video Marketing Youtube Click Rate Allocation 122

SocialPilot

JANUARY 15, 2024

Besides, the focus of social media companies on releasing video content tools has also strengthened this trend. Videos on social media get 12 times more shared than text and images combined. Social Media Week reported that 75% of people prefer watching videos horizontally on their mobile devices. Video Consumption Statistics 18.

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

Webbiquity

AUGUST 18, 2020

Today’s virtual event platforms are adding features like virtual expo halls and exhibitor booths, 3D environments and avatars, social media integration, gamification, one-to-one video networking, content libraries, and detailed attendee activity analytics. The platform also offers group or private chat, plus attendee analytics.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Hubspot

NOVEMBER 7, 2019

When implementing your social media strategy, it's easy to realize that manually posting on multiple different websites, multiple times a day, isn't optimal for your busy schedule. Are you a social media or marketing agency? Sprout Social is a dashboard platform that's focused entirely on social media teams. Image Source.

Budget Programs 98

Budget Programs Social Media Tools Enterprise Management 98

Brandwatch Marketing

FEBRUARY 15, 2019

If you want to go a bit deeper than Instagram’s own analytics offering, this list is for you. Luckily, there are several Instagram analytics tools available to help brands understand what resonates with their audience and how they can optimize their content output. Top 7 Free Instagram Analytics Tools. in 2013 to 32.3%

Analytics 85

Analytics Tools Best Practices Tagging 85

Brandwatch Marketing

JANUARY 2, 2019

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. And it comes as a great fact sheet to give context to your social media marketing efforts. Social media statistics. billion active social media users. social media accounts.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

The Lead Agency

APRIL 14, 2024

From your episodes, you could pull a quote and post it on social media. Video for what Software demo videos are a big need for B2B businesses with technical products. This also works for physical product demos, explainer videos, case study videos, team culture videos, about us videos and more. The sky is the limit.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

ANNUITAS

APRIL 19, 2022

Research shows that newer channels like live chat, SMS, and social media have been gaining traction with buyers, while more traditional channels like events (both live and digital), email, and phone have been declining in preference. A good example of an acquisition channel is social media.

Top of Funnel 130

Top of Funnel Advertising Channels Peer-to-peer Elasticity 130

SmartBug Media

MARCH 19, 2020

If you are uploading to YouTube, take advantage of YouTube’s call-to-action overlays that make offers to viewers, can include more information about your business, and help drive traffic to your website. More than 50 percent of videos on YouTube include comments from the community; make sure yours is one that people are talking about.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Sprout Social

MARCH 20, 2023

The fast growth of TikTok has influenced nearly every other social media platform to become short-form video platforms themselves. And this shift is putting pressure on social media practitioners to put on their movie director hats. In fact, on Instagram Reels have the highest reach of all media types on the platform.

Buy 115

Buy Video Marketing Template Bandwidth 115

ClearVoice

DECEMBER 18, 2023

Unload everything you can from customer personas, CRM data, and audience analytics reports to identify your top content types and distribution methods. You may automate content in certain touchpoints like email, landing pages, and social media. And, without using analytics, you leave the success of your ABM campaign to chance.

Account Based Marketing 95

Account Based Marketing ABM Tactics Top of Funnel 95

Marketing Insider Group

APRIL 6, 2021

However, in today’s world, where we can utilize predictive analytics tools to create highly personalized experiences for customers, it’s critical to focus on delivering value over making a sale or focusing too much on cost. You could offer free content to everyone through your blog, podcast, weekly newsletters, or YouTube channel.

Top of Funnel 343

Top of Funnel Work Management Marketing Management Content Marketing 343

Valasys

DECEMBER 11, 2023

From content marketing and social media to data-driven insights and automation, the list is rather diverse and will find endorsement from any e-commerce SEO agency out there! Social Media Advertising The power of social media cannot be overlooked in today’s digital landscape.

Allocation 40

Allocation Advertising Agencies Mobile Advertising Marketing Automation Services 40

Hubspot

JULY 5, 2021

In middle school, my best friend and I used to have a show on YouTube where we performed a dare from our audience each week. With this tool, you can host and manage video files inside the HubSpot platform and then embed those videos on your website pages, blog posts, social media channels, or knowledge base. Hippo Video.

Video Marketing 101

Video Marketing Best Practices Business Marketing Management 101

ClearVoice

NOVEMBER 25, 2022

As such, omnichannel marketing includes strategies outside of traditional touch points—from social media ads to emails. Do this on multiple marketing fronts, including social media, B2B account-based marketing, and email marketing. Social media marketing trends. Shoppable social media feeds. Product demos.

Top of Funnel 115

Top of Funnel Marketing AI Trends Enterprise Management 115

Directive Agency

APRIL 15, 2022

PPC, like SEO, is an acronym for Pay-Per-Click (we love acronyms in digital media). Once there, the visitor (lead we just paid for) can do a variety of things and, hopefully, complete a purchase or sign up for a demo. In fact, this is often considered best practice in paid media. What is PPC? Drawbacks of Paid-Only Focus.

Paid Content 52

Paid Content Work Management SEO Paid Search Agency 52

Vidyard

OCTOBER 27, 2019

Video Analytics and Video Marketing ROI. Boost shares on social media. Demo videos. The most popular ones are webinars, demos, and explainer videos, according to the 2019 Video in Business Benchmark Report. Social media: LinkedIn Facebook, Instagram, Twitter, and more. Video Marketing Strategy 3. Video SEO 7.

Sales Management 76

Sales Management Video Marketing Top of Funnel Account Based Marketing 76

Vidyard

JANUARY 6, 2022

LinkedIn Sales Navigator LinkedIn is the business world’s answer to social media. tool is limited in scope (contact information only), which makes it great for building email lists, but it does not help when it comes to targeting social media. Detailed analytics are available across multiple marketing channels.

Enterprise Management 101

Enterprise Management Top of Funnel Work Management Tools 101

NuSpark Consulting

OCTOBER 27, 2013

YouTube averages 4 billion hits each day, and 61% of B2B marketers leverage YouTube to extend the reach of their messaging and brands. Determine offers: downloads, demos, trials, etc. Determine format: animated, whiteboard, talking head, interview, presentation, demo, case study. A multi-media strategy works best.

Planning 100

Planning Lead Scoring Lead Ranking Lead Generation 100

Hubspot

JANUARY 5, 2021

More recently, short-form videos have taken over social media platforms. I think the perception of short-form content on platforms like YouTube is actually around that 10-minute sweet spot because content on YouTube tends to be more comprehensive and longer.". So, how can you leverage short-form content to grow your business?

Trends 101

Trends Marketing AI Video Marketing Work Management 101

TrustRadius Marketing

APRIL 6, 2021

General Video SEO tips Self-Hosting versus Youtube Self-Hosting Pros and Cons Youtube Hosting Pros and Cons Self-Hosting Specific SEO Youtube Specific SEO. These can apply to nearly any reason your organization has to produce videos, from sales to demos, to inward-facing content. . Youtube Hosting.

SEO 52

SEO Video Marketing Work Management Marketing Management 52

Vidyard

OCTOBER 27, 2019

Video Analytics and Video Marketing ROI What is Video Marketing? customer stories or testimonial videos) Culture videos Demo videos Personalized videos Each video type serves a different purpose and fits in a different part of the marketing funnel. As always, Google was looking ahead when they bought YouTube all the way back in 2006.

Sales Management 65

Sales Management Video Marketing Account Based Marketing Top of Funnel 65

Webbiquity

JANUARY 24, 2011

Convert PowerPoint presentations to Flash, or into YouTube videos? Monitor social media discussions of your company or product in real time? Promote events through social media? Cool Social Media Tools. Blekko’s Tools Give Search Marketers Google Alternative by MediaPost Online Media Daily. Create animations?

Social Media 100

Social Media Tools Buzz Media 100

Vidyard

MAY 5, 2017

In the “Product” vertical, for example, you might have stories to tell about a certain product lines, the theme of analytics, and the theme of optimization. Product explainers and detailed demos. You’ll notice that major brands behaving like media companies tend to have entire pages of their websites devoted to video.

Planning 160

Planning Video Marketing Marketing Strategy Marketing & Strategy 160

Sprout Social

FEBRUARY 3, 2022

Campaigns involve promoting content and creatives (think: ads, videos, photos, blog posts, copywriting) across various marketing channels (think: social media, email). . Similarly, posts and hashtags are not campaigns alone but can be part of a social media campaign. M easurable: This is where analytics come in. Impressions.

Campaigns 136

Campaigns Planning Paid Search Agency Advertising Agencies 136

SocialPilot

JANUARY 31, 2024

View this post on Instagram A post shared by Eric Siu | Leveling Up (@ericosiu) View this post on Instagram A post shared by HubSpot (@hubspot) For the online campaign, influencers jointly created social media content, blog posts, and videos with HubSpot to highlight the upcoming event, expert insights, and industry trends.

Case Study 90

Case Study Case Studies Work Management Studies 90

TrustRadius Marketing

SEPTEMBER 8, 2022

Social media analytics is a series of digital marketing tools that allow you to see how users interact with your social media channels. These tools show you how your target audience is interacting with your brands across all social media networks where you have a presence.

Enterprise Management 98

Enterprise Management Pricing Price Social Media 98

Biznology

JUNE 7, 2016

Surefire Social is about to offer an all-in-one social media, search, reputation, review, analytics tool in the form of SurePulse , now in beta. I get to play with a lot of cool tools in my work doing social media and SEO audits and reporting. I am officially queued up for a three month demo so I will let you know!

Marketing Automation Services 80

Marketing Automation Services Tools Marketing Analytics Tools Adwords 80

TrustRadius Marketing

OCTOBER 23, 2022

The people who know your team needs the best is your actual team It’s important for end-users to have the chance to demo products and not management Making a list is a great way to use end-user input to find the best fit Some CRM solutions are highly customizable which can benefit teams with diverse backgrounds. What does your team want?

Enterprise Management 75

Enterprise Management Marketing Automation Services Work Management Marketing Management 75

Porch Group Media

NOVEMBER 8, 2022

Ad tech, and I will simplify it, is a way of media planning that specifies types of content to attract certain consumers, maybe by age and demo breakout. So that is my core consumer and knowing that I will target those media properties. Well now adtech and martech are coming to the same playing field.

Privacy 52

Privacy First-Mover Advantage Planning Paid Search Agency 52

Vidyard

NOVEMBER 6, 2018

Check out the No Lift Install System YouTube channel to browse their full library of videos. It was viewed by nearly 12,000 students and shared actively on social media. The Performer is a best-in-class example of how to use video content and video analytics in a strategic and integrated way to deliver real business results.

Video Marketing 139

Video Marketing Generation B2B Thought Leadership Marketing Management 139

Marketing Insider Group

AUGUST 29, 2023

Change is the only constant in the world of digital marketing –especially when it comes to social media trends. As we navigate these shifting sands, understanding the latest social media trends is more important than ever. With the influx of information on social media, users often have short attention spans. Why is it trending?

Social Media 262

Social Media Marketing AI Trends Peer-to-peer 262

NuSpark Consulting

NOVEMBER 4, 2012

Pictures represent a thousand words, and thus a demo video explaining a process can easily show prospects how you solve problems. If the video is a demo, stay focused and get the point across quickly. Promote the video within social media, if it acts as a standalone. Keep as short as possible. A minute is an ideal length.

Video Marketing 100

Video Marketing Conversion Marketing Websites Landing Pages 100