ClearVoice

MARCH 9, 2020

Feedback from analytics tools sheds light on where, why and how customers land on your websites or social media feeds. Here’s a sampling. Do they rely on Facebook Events to stay looped in on weekend activities? Check out this post I just read from @ClearVoice for a checklist and samples. Image credit: Daniel Eizans.

Top of Funnel 112

Top of Funnel Ideal Customer Profiles Buyer Personas Advertising Funnels 112

Convince & Convert

JULY 29, 2012

But that inability isn’t the fault of social media as a channel, or the fault of social media software, or the fault of Facebook, or the fault of any other outside force. Here, they have a Facebook-only special offer, redeemable at all store locations in the form of a secret password. It’s the fault of businesspeople.

Social Media 138

Social Media ROI Media Correlation 138

Albacross

MARCH 19, 2018

In the sample campaign in the screenshot below, for example, you can clearly see that all the target accounts have a high number of views (in the hundreds and thousands). You can’t find it with ad networks like Facebook and LinkedIn. Next, you need to evaluate which of your individual ads are performing best. Branding impact.

Account Based Marketing 65

Account Based Marketing Top of Funnel Paid Search Agency Advertising Funnels 65

Hubspot

AUGUST 21, 2023

It includes sample content and walks you through the essential elements of an SEO proposal. Because we see Facebook, Twitter, Instagram, and Pinterest icons, the client instantly knows that this proposal doesn’t include LinkedIn, YouTube, or other platforms. Add a VR or AR demo.

Template 69

Template CMS Development Examples Marketing Proposals 69

ClearVoice

JUNE 21, 2022

Below are three sample content strategy examples. Get 200% more leads per month through social media content on Instagram and Facebook. 3 types of content plans with sample scenarios. Let’s take a look at the three types of content plans and some sample scenarios based on your budget. For brand visibility.

Sample 52

Sample Marketing Budget Creation Planning Top of Funnel 52

Ontraport

NOVEMBER 25, 2021

There was a time when Facebook pixels were the key to advertising on Facebook. Once you added the pixel to your pages, you’d be able to share information with Facebook about the people visiting your site, then reconnect with them later as a custom retargeting audience. As a result, Facebook can’t build audiences like it used to.

Facebook 113

Facebook Top of Funnel Opt-out Opt-in 113

Ontraport

NOVEMBER 24, 2021

There was a time when Facebook pixels were the key to advertising on Facebook. Once you added the pixel to your pages, you’d be able to share information with Facebook about the people visiting your site, then reconnect with them later as a custom retargeting audience. As a result, Facebook can’t build audiences like it used to.

Facebook 66

Facebook Top of Funnel Opt-out Opt-in 66

Brandwatch Marketing

AUGUST 21, 2023

Buffer User-friendly and clean, Buffer is great for staggering content throughout the day across multiple social platforms: Facebook, LinkedIn, Twitter, Google+ and Pinterest. Hootsuite is the ideal solution if you’re seeking to combine publishing and engagement with a social analytics solution.

Enterprise Management 98

Enterprise Management Social Media Work Management Marketing Management 98

Sprout Social

MARCH 30, 2021

On platforms like Facebook and Twitter, adding a link to the homepage of your website may be more than enough since you can share clickable links to individual pages, products or content in your posts. Combine these stats with reports from an Instagram analytics tool to get a 360-degree view of your performance.

Traffic 132

Traffic Landing Pages Ideal Customer Profiles Top of Funnel 132

Convert

DECEMBER 19, 2022

By now, you have probably heard that Google will deprecate the existing version of Google Analytics (Universal Analytics (UA)) in July 2023 in favor of GA4. Google says that historical data from Universal Analytics will still be available for “at least six months” beyond the retirement date in July 2023. GA4 Demo Account.

Marketing Analytics Tools 52

Marketing Analytics Tools Digital Marketing Funnels Advertising Funnels Tips 52

QuanticMind

SEPTEMBER 9, 2020

Ultimately, the more refined and insightful your custom dashboard analytics are, the more actionable intelligence your evaluations will yield. Sample Dashboard Widgets: Aggregated Digital Marketing Performance from All Channels. Sample Dashboard Widgets: Digital Marketing Performance Segmented by Publisher.

Cost Per Click 82

Cost Per Click ROAS CPC CPA 82

Webbiquity

FEBRUARY 7, 2017

Sample review: “Want to spruce up your site pages, presentations, ebooks, and other content with cool and different new fonts? Sample review: “Paletton is another great design tool for marketers who lack in overall design. Sample review: “IconFinder is the god of all Icon websites and tools. 6) Placeit.

Marketing Automation Services 100

Marketing Automation Services Design Tools Best Practices 100

Optinmonster

MARCH 11, 2024

Here’s an example of a social proof notification on TrustPulse’s website: This social proof software helps you add instant credibility to your site by showing verified website actions like: Purchases Demo Registrations Signup Form Submissions TrustPulse is also great as a FOMO marketing tool.

Tools 68

Tools Work Management Marketing Management Best Practices 68

Unbounce

JUNE 29, 2021

Whenever a consumer clicks on a link in an email or an ad on Google, YouTube, Facebook, or similar places on the web, they’re redirected to “land” on a specific page that provides more depth to the headline. Not one but TWO free and quick product demos Success metrics from past customers Ready-made templates Success stories.

Landing Pages 143

Landing Pages Paid Content Top of Funnel Marketing & Strategy 143

Convert

DECEMBER 6, 2021

When you add data into the Data Layer, it becomes easily readable by a tag management container which makes it perfect for transferring to various other platforms like analytics or A/B testing tools (think Google Analytics, Adobe Analytics, Google Ads, LinkedIn, Convert Experiences, etc.). Google Analytics (GA).

Marketing Analytics Tools 52

Marketing Analytics Tools Work Management Tools Marketing Management 52

Sprout Social

AUGUST 28, 2019

Such profiles have access to both in-depth analytics and additional contact and location information for people to get in touch with you. Start a free trial and test out how Sprout can help you optimize your Instagram presence, or request a personalized demo. Adopt a ‘Tribe’ Mentality. Related Articles.

Business 104

Business Ideal Customer Profiles Profiling Tagging 104

Moz

DECEMBER 16, 2019

Beyond Google, your business listings on other online platforms like Yelp, Facebook, Bing, Apple Maps, Factual, Foursquare, and Infogroup can ensure that customers are encountering your business across a wide variety of sites and apps. YouTube, Instagram, Pinterest, Facebook, Twitter, crafting forums.choices abound!

Search Marketing 62

Search Marketing Enterprise Management Work Management Marketing Management 62

Vidyard

JANUARY 6, 2022

Video Analytics Trends 4.0.2 Companies Making Use of Different Levels of Video Analytics 5. Video Analytics Statistics 2.5.1 Facebook Video Statistics 3.2 Optimize Support with CRM Integration and Video Analytics 6.1 Video Analytics 1. Video Analytics and Integrations 4.3 Facebook Video Length 1.3

Enterprise Management 73

Enterprise Management Sales Management Budget Programs Top of Funnel 73

Convert

SEPTEMBER 8, 2021

For example, on Facebook, you can set up basic multivariate test ads, by adding in variations of a thumbnail image, headline and body copy, etc. It’s not just traffic that affects sample size either. The conversion rate of the current page and variables, all affect the volume of the sample size required to hit statistical significance.

Multivariate analysis 52

Multivariate analysis Marketing Automation Services Tools A/B testing 52

Kapost

APRIL 20, 2016

As we continue to see improvements in marketing automation, demand generation, and analytics, marketers are being held more and more accountable for generating leads. Both Twitter and Facebook now have ad campaigns specifically designed to help you acquire leads. Related Content: 6 Fundamentals of B2B Demand Generation Marketing.

Lead Scoring 48

Lead Scoring Lead Ranking Generation Tips 48

Hubspot

SEPTEMBER 17, 2018

In addition, a Facebook executive recently predicted that the platform will be all video in less than five years. Backend analytics also help salespeople qualify and prioritize cold or unresponsive leads. Demo Videos. On Facebook? Songs made with digital samples can make your video feel unprofessional and out of date.

Video Marketing 101

Video Marketing Sales Management Work Management Marketing Management 101

Optinmonster

MAY 7, 2020

Web analytics. Social media analytics. Look at any sample sales page, and you’ll likely see at least three CTA buttons, maybe even more, depending on the length of the page. You can either get started for free (which is a great value proposition) or get a demo. Other online research. Use Multiple Calls to Action.

Top of Funnel 87

Top of Funnel Advertising Funnels Digital Marketing Funnels Funnel Advertising 87

Optinmonster

NOVEMBER 15, 2022

To take your lead magnet game one step further, create a collection of lead magnet templates, like Digital Marketer’s Ultimate Facebook Ad Template Library. For instance, Bidsketch (a proposal software) uses a Sample Client Proposal as a lead magnet. Sample Chapter. Sample Video/Clip. Swipe File. Email Course.

Sales Qualified Leads 145

Sales Qualified Leads Work Management Lead Scoring Lead Ranking 145

Single Grain

NOVEMBER 16, 2023

Here is a sample of a SaaS customer journey map: Identify Touch Points : Pinpoint the various touch points where your audience interacts with your brand, from the initial discovery to ongoing usage. Product demos visually showcase your software’s features, providing a hands-on experience for potential users.

Paid Content 98

Paid Content Enterprise Management Webinar Metrics Work Management 98

Albacross

JULY 31, 2018

On top of that, we all know that Facebook has pretty much killed the reach of Business pages these days. If you need some inspiration, check out these 7 sample social media policies from other companies. Of course, you also get access to analytics tools that allow you to manage and measure the effectiveness of your campaigns.

Paid Content 40

Paid Content Paid Search Agency B2B Marketing Marketing Strategy 40

Single Grain

FEBRUARY 22, 2024

Tools like Google Analytics and Google Search Console are invaluable for this purpose. Here’s a quick look: Demographic Information: Collect basic demographic information such as age, gender, location, education, and income level from your existing customer database, social media analytics (e.g., Google Analytics).

eCommerce 52

eCommerce Paid Content Tactics Tips 52

Webbiquity

APRIL 18, 2017

Some are designed primarily for creating software demos and tutorial videos, while others offer more sophisticated functionality for developing graphically rich marketing content. Sample review: “CamStudio is a free software solution for creating on screen tutorials and other types of screencasts. ” — Web Marketing Today.

Screencast 188

Screencast Marketing Automation Services Work Management Tools 188

Vidyard

FEBRUARY 2, 2021

Video Analytics Trends 4.0.2 Companies Making Use of Different Levels of Video Analytics 5. Video Analytics Statistics 2.5.1 Facebook Video Statistics 3.2 Optimize Support with CRM Integration and Video Analytics 6.1 Video Analytics 1. Video Analytics and Integrations 4.3 Facebook Video Length 1.3

Sales Management 65

Sales Management Top of Funnel Video Marketing Paid Content 65

TrustRadius Marketing

NOVEMBER 2, 2022

Built on a single database, ADP Workforce Now features Human Resource Management, Payroll, Benefits, Talent Management, Time & Labor Management, Learning and Analytics, and Return to Office capabilities. Get a better understanding of what customers want with analytics and gather those insights into customizable reports.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

Convert

JUNE 8, 2022

You can go straight to the speed report in Analytics > Reports > Behavior and select “show all”. It’s almost standard ecommerce marketing practice to have tracking codes from Google Analytics, Hotjar, Facebook, and other third-party services on your Shopify store. However, it does not have to be a demo store.

Marketing Analytics Tools 98

Marketing Analytics Tools Optimization Lead Scoring Lead Ranking 98

TrustRadius Marketing

NOVEMBER 2, 2022

Built on a single database, ADP Workforce Now features Human Resource Management, Payroll, Benefits, Talent Management, Time & Labor Management, Learning and Analytics, and Return to Office capabilities. Get a better understanding of what customers want with analytics and gather those insights into customizable reports.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

Built on a single database, ADP Workforce Now features Human Resource Management, Payroll, Benefits, Talent Management, Time & Labor Management, Learning and Analytics, and Return to Office capabilities. Get a better understanding of what customers want with analytics and gather those insights into customizable reports.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92