sales 
Customer Experience Matrix
OCTOBER 4, 2016
Demandbase had its own announcement yesterday: something it calls “DemandGraph,” which is basically a combination of Demandbase’s existing business database with data gathering and analytical functions the Spiderbook system that Demandbase bought in May 2016.
Customer Experience Matrix
FEBRUARY 21, 2014
Equally helpful to me personally, it reinforced my intention to write about Bizo and DemandBase, both of which have recently briefed me on their latest product extensions. Let’s start with DemandBase. This started by providing visitor lists and real-time alerts to sales people who were interested in specific accounts.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Customer Experience Matrix
MAY 19, 2010
Summary: DemandBase has added real-time access to its data identifying Web site visitors, enabling Web sites to deliver customized pages. It’s more than a year since my original post about DemandBase. According to DemandBase, this compares with one to two seconds for conventional IP address look-ups.
Customer Experience Matrix
OCTOBER 15, 2015
Of course, the most direct competitors would be account based marketing vendors including Demandbase , Terminus , Azalead , Engagio , and Vendemore. I’ve never thought of predictive modeling and testing as having much to do with each other, although both do use advanced analytics.
Customer Experience Matrix
AUGUST 24, 2016
Target Scoring isn’t just any use of predictive analytics, which can also include things like finding surges in content consumption (used to identify intent) or recommending the best content to send an individual. Most firms already have target account lists that were built by sales teams based on their own marketing knowledge.
Customer Experience Matrix
SEPTEMBER 19, 2013
Most also perform their own scans of Web sites and social networks to extract sales-relevant information such as technology use and changes that suggest buying opportunities. Their reference databases are built from multiple public, commercial, and proprietary sources, and are assembled using sophisticated matching engines. Campaigns.
Customer Experience Matrix
AUGUST 18, 2016
Execute Interactions Deliver Messages This includes systems to deliver emails, personalized messages on the company Web site, display advertisements, and includes alerts and advice to sales reps. Flows may also trigger actions other messages, such as purchasing more contact names or alerting a sales person.
Expert insights. Personalized for you.
166 
Let's personalize your content