work Analytics DemandBase Lead Nurturing LEADSExplorer 
NuSpark Consulting
DECEMBER 18, 2011
How it Works: When someone visits your site, a javascript tracking code shoots a cookie to the user’s computer. Analytics packages do this all the time to measure website performance. JumpLead , Leadlander , LeadsExplorer and ProspectVision have similar functionality. DemandBase has a similar structure.
Online Marketing Institute
JULY 31, 2009
Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) I’m sure I forgot a few.
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