B2B Lead Management Market Heats Up
Online Marketing Institute
JULY 31, 2009
problem: 1) Web analytics – typically the stronghold of companies like Coremetrics, Omniture, and WebTrends, the analytics area bleeds over into lead management as companies go online to generate demand. And will the lead management market continue to grow in addition to – or despite – the plethora of offerings hovering around it?
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