Remove customer email-campaign landing-page

SnapApp

article thumbnail

41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018

SnapApp

Demonstrating the value of any marketing campaign is challenging. How can you predictably generate leads , acquire new customers, and increase revenue if you have no idea what targets to hit, or which channels and campaigns are driving the greatest ROI? . . Common tool used: Google Analytics . . . #2:

article thumbnail

5 Common Myths About Lead Generation

SnapApp

According to Hubspot , converting leads to customers was the number one marketing priority for 70% of companies last year. It goes without saying that social media is an impactful channel when it comes to customer service and engaging with your audience. Myth 2: Lead generation doesn’t require customer education. That’s a fact.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

6 B2B Marketing Campaign Ideas to Power the Middle of Your Funnel

SnapApp

In this second post in a three part series, we are diving into B2B marketing campaigns that will help you activate buyers already in your orbit and push them down to the bottom of your funnel and into the hands of your capable sales team. . Check out campaign types and examples to power the top of your funnel here. .

article thumbnail

6 B2B Marketing Campaign Ideas to Power the Middle of Your Funnel

SnapApp

In this second post in a three part series, we are diving into B2B marketing campaigns that will help you activate buyers already in your orbit and push them down to the bottom of your funnel and into the hands of your capable sales team. Check out campaign types and examples to power the top of your funnel here.

article thumbnail

Marketing Automation and SnapApp: The One-Two Punch

SnapApp

According to Gleanster, “the future of marketing is all about data-driven rules-based customer dialogs. We’ll cover how SnapApp simplifies lead delivery into the marketing automation partner of your choice, as well as how to incorporate engaging content experiences in your existing landing pages and email templates.

article thumbnail

8 Ways to Generate More Sales-Ready Leads: Part Two

SnapApp

In part two, we’ll look at the ways marketers can align with their sales team to score leads, create effective nurture campaigns, personalize the buyer experience, and improve their conversion rate. When you put a face near the CTA, you draw attention to that part of the page. Nurture Leads with Automated Email. “By

article thumbnail

Are You Leveraging Your Content for Sales Enablement?

SnapApp

First things first: Let’s get on the same page about content for sales enablement. Onboarding/training (like a drip email campaign). Having specific content like assessments, roi calculators, and product pickers starts capturing that critical information as part of your content-enabled campaigns, pre-sales.