High-Performance Email Marketing for Attracting and Engaging.
Industrial Marketing Today
OCTOBER 2, 2010
email campaigns per week, up from 15.4 And that reality of the flooded inbox is very evident from steadily dropping response rates of only 1% to 3% range for traditional email marketing. The old email marketing strategy of batch and blast or spray and pray is no longer effective. per week in 2006.
60 
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