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Vidyard
MARCH 23, 2021
You’ve even integrated your video platform with your customer relationship management (CRM) and marketing automation platforms to track views on the lead and account level. Analytics are a key component in any successful video marketing strategy. Lead Generation and Qualification 5. To this end, video analytics are essential.
Vidyard
JUNE 30, 2017
Today’s best marketers are analytical, creative and measure everything to ensure we achieve optimal results. Modern marketers rely on a well-defined Demand Generation Strategy to engage, nurture and convert buyers throughout the stages of their buyer’s journey. Marketers consistently look for new ways to Engage buyers.
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Vidyard
DECEMBER 23, 2020
The popularity of user-generated lifestyle videos, mixed with demo and how-to videos , has grown exponentially over the years. Vidyard offers the ability to go beyond just view counts with video analytics that help you track video engagement, learn more about your audience, and turn views into results. A whopping 1.8
Vidyard
NOVEMBER 15, 2017
Chatbots, automated nurtures, and triggered workflows will need to identify and surface the most relevant video content to answer specific questions or to engage potential buyers in a fully autonomous way. Video analytics will need to connect to customer relationship management (CRM) and other key applications.
Vidyard
OCTOBER 21, 2013
This data can be tracked using Google analytics by setting up goals. These tags let you add more information to a link and this extra information then appears in Google Analytics Traffic Sources. This allows you to tell your analytics platform what ad was clicked, what campaign it was a part of, and so on.
Vidyard
APRIL 27, 2015
It’s all about smarter, more sophisticated marketing at every stage of the marketing cycle; from generating awareness to driving interest and nurturing purchase intent. You can even go so far as to create rules to trigger certain nurture streams or follow up messages when a customer engages with your video content in a certain way.
Vidyard
OCTOBER 27, 2019
You’ve even integrated your video platform with your customer relationship management (CRM) and marketing automation platforms to track views on the lead and account level. Analytics are a key component in any successful video marketing strategy. Lead Generation and Qualification 5. Goal: Generate Leads or Opportunities.
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