Zoominfo

MARCH 3, 2021

This is where automation comes in — CRM automation, to be exact. On the surface, it saves you immense amounts of time, but when you go a little deeper, you’ll see that CRM automation can actually do much more for your business. What Is CRM Automation? CRM systems have the ability to support a wide range of automations.

CRM 179

CRM Automation Marketing Automation Services Lead Qualification 179

Zoominfo

FEBRUARY 27, 2021

With that in mind, your sales intelligence tool should include these features: Workflow and task automation Localized data Customizable searching Integration with CRM systems, email tracking, reporting and analytics, and other sales tools List creation and management Data enrichment. 1 for good reason.

InsideView 264

InsideView Enterprise Management Top of Funnel Tools 264

Zoominfo

JULY 26, 2022

That’s the value of ZoomInfo’s Enterprise API technology. ZoomInfo APIs automatically move our B2B data and intelligence directly into the systems and tools that our customers use every day — like a CRM, marketing automation platform, and sales engagement system. WebSights API is incredibly valuable to marketing teams. “If

API 130

API Enterprise Management Top of Funnel Zoominfo 130

Martech

FEBRUARY 8, 2024

And now, here are this week’s releases: ZoomInfo’s ZoomInfo Copilot is an AI-powered solution that unifies a company’s go-to-market data, including CRM data and ZoomInfo’s data. It features Chat with Data, a generative AI technology that analyzes campaign performance and important KPIs such as ROAS.

Marketing AI 80

Marketing AI Allocation Zoominfo ROAS 80

SalesIntel

DECEMBER 6, 2023

Examples of popular sales tools include CRM software, marketing automation software, and sales forecasting tools. Here are some of them: Client relationship management (CRM) Email campaign management tool Visitor identification tool to track interaction with the website CRM is the most commonly used tool out of the three.

Marketing Automation Services 97

Marketing Automation Services B2B Sales Enterprise Management Work Management 97

Zoominfo

MARCH 3, 2021

This is where automation comes in — CRM automation, to be exact. On the surface, it saves you immense amounts of time, but when you go a little deeper, you’ll see that CRM automation can actually do much more for your business. What Is CRM Automation? CRM systems have the ability to support a wide range of automations.

CRM 100

CRM Automation Marketing Automation Services Lead Qualification 100

Zoominfo

JULY 3, 2020

When it comes to identifying accounts to target for marketing campaigns, you have a lot to choose from. Pipeline/Deals influenced by data #zoominfo — ZoomInfo (@ZoomInfo) April 27, 2011. These data sets allow you to build the perfect, personalized campaign to target and nurture qualified leads.

Account Based Marketing 195

Account Based Marketing Zoominfo ABM Budget Programs 195

Zoominfo

JANUARY 11, 2021

The email inboxes of B2B executives are already filled with so much marketing clutter. Creating customer profiles for these prospects is crucial for your marketing campaigns—and in the end, your sales. Focusing on segmented groups of potential customers not only saves time and resources, but the marketing campaign as a whole.

Ideal Customer Profiles 162

Ideal Customer Profiles Profiling Enterprise Management Work Management 162

Zoominfo

FEBRUARY 2, 2021

ZoomInfo found that there was a higher amount of interest in cross-selling and integrations compared to product development at Fortune 500 companies. Persona Actions and Customer Journey Analytics. link] pic.twitter.com/dLyIYpLOiU — ZoomInfo (@ZoomInfo) November 12, 2020. How Do You Know When To Cross-sell?

Cross-Selling 162

Cross-Selling Lead Ranking Top of Funnel Zoominfo 162

Zoominfo

JUNE 28, 2023

At ZoomInfo, we think of go-to-market as encompassing the entire revenue-generating lifecycle: a cohesive motion that targets ideal customers through aligned sales and marketing strategies, built with high-quality data, seamless outreach and engagement, and scalable automation and orchestration. What is a Go-to-Market Strategy?

Marketing Analytics Tools 130

Marketing Analytics Tools Ideal Customer Profiles Work Management Marketing & Strategy 130

Zoominfo

AUGUST 3, 2022

Take a quick ride with us as we give you the inside scoop on how data analytics and market intelligence, coupled with sound business management and strategy, can take your global sales strategy to the next level. Visiting the CRM company’s website. Closing new investment funding and hiring a chief customer officer.

Enterprise Management 130

Enterprise Management Work Management Marketing Management Webinar Metrics 130

Zoominfo

DECEMBER 20, 2021

But too many campaigns are still using an approach that treats all visitors the same. ZoomInfo MarketingOS Finally, ABM with data you can trust. ZoomInfo Chat allows you to do all this with seamless integration and centralized tech stack abilities. The best way to unearth key buying signals from your audience?

Conversion 130

Conversion Account Based Marketing Zoominfo Planning 130

Zoominfo

MAY 9, 2022

If you’re writing emails and sending them manually, your ability to execute on that workflow is limited by the amount of people you have working on your team,” says Michael Maimone, head of sales for Chorus, Chat, and Engage at ZoomInfo. They generally make a lot of money.

Marketing Automation Services 130

Marketing Automation Services Buy Enterprise Management Work Management 130

Zoominfo

JULY 13, 2020

personas based on poorly sourced data, or worse, no data at all), they can be highly misleading and result in failed product launches, subpar marketing campaigns, and lost sales. Marketers : Customer personas allow marketers to segment their campaigns, and send personalized content to each different profile type. At their worst (i.e

Ad Building 213

Ad Building Buyer Personas Zoominfo Paid Search Agency 213

Zoominfo

FEBRUARY 2, 2021

ZoomInfo found that there was a higher amount of interest in cross-selling and integrations compared to product development at Fortune 500 companies. Cross-Sell Analysis Cross-sell analysis can help to enhance marketing campaigns by revealing which complementary products or services are likely to be bought together.

Cross-Selling 130

Cross-Selling Lead Ranking Zoominfo Top of Funnel 130

Zoominfo

DECEMBER 28, 2020

That might include using analytics tools to determine visitors’ time-on-page or managing email sign-ups in your CRM. says Russell Van Leuven, General Manager, ZoomInfo. This takes the guesswork out of who to target in your marketing campaigns. You can gather buyer intent data in a couple of ways. Consider this.

Lead Ranking 309

Lead Ranking Buy Work Management Marketing Management 309

Zoominfo

NOVEMBER 29, 2021

How To Track Marketing KPIs The following types of tools are used to track, measure, and share KPIs: Web analytics CRM systems Data dashboards Data visualization Business intelligence software Whichever solution you use, make sure you’re able to share insights in a digestible way across your marketing department, and with other departments, too.

Lead Ranking 130

Lead Ranking Marketing Qualified Leads MQL Webinar Metrics 130

Zoominfo

OCTOBER 5, 2021

Below we explain how chat, ad retargeting, and real-time data enrichment can help turn anonymous website traffic into an asset that can fuel more personalized, targeted marketing campaigns. With chat, “you are essentially switching your go-to-marketing strategy from being reactive to proactive,” says Arjun Pillai, VP of growth at ZoomInfo.

Sales Qualified Leads 100

Sales Qualified Leads Ideal Customer Profiles Traffic Lead Scoring 100

SalesIntel

JULY 19, 2023

With the increasing availability of data sources and advanced analytics tools, businesses can harness the power of B2B data to enhance their competitiveness, optimize operational efficiencies, and stay ahead of the curve. We are a viable, and frequently preferable, alternative to other well-known tools like ZoomInfo, Seamless, and Congism.

Ideal Customer Profiles 98

Ideal Customer Profiles Marketing Automation Services Bombora B2B 98

Zoominfo

FEBRUARY 26, 2021

Explore popular solutions and how they can integrate with your CRM in this complete guide. In general, automation can dramatically increase the efficiency of a sales team by automating phone and email outreach, activity management, and ultimately increasing conversions and revenue. Sales Automation + Your CRM.

Automation 162

Automation Work Management Top of Funnel Marketing AI 162

Rev

SEPTEMBER 27, 2023

Sales CRM A customer relationship management (CRM) software is the foundation of any sales team’s tech stack. A good sales CRM will allow you to track customer interactions, store contact information and automate sales processes. This gives you more time to focus on what matters most—closing deals!

Enterprise Management 78

Enterprise Management Work Management Marketing Management Budget Programs 78

Zoominfo

JANUARY 11, 2021

The email inboxes of B2B executives are already filled with so much marketing clutter. Creating customer profiles for these prospects is crucial for your marketing campaigns—and in the end, your sales. Focusing on segmented groups of potential customers not only saves time and resources but the marketing campaign as a whole.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Enterprise Management Work Management 100

SalesIntel

MARCH 1, 2024

Users frequently encounter instances where essential contact details such as email addresses and phone numbers are outdated or inaccurate. While it allows for the creation of multiple sequences (or cold email campaigns), there are significant limitations in place.

Lead Ranking 40

Lead Ranking Zoominfo Outreach Lead Scoring 40

Zoominfo

JULY 3, 2020

When it comes to identifying accounts to target for marketing campaigns, you have a lot to choose from. Pipeline/Deals influenced by data #zoominfo — ZoomInfo (@ZoomInfo) April 27, 2011 How to use firmographic data As with most kinds of data, firmographic data can be used to build personalized content strategies.

Account Based Marketing 100

Account Based Marketing Zoominfo ABM Budget Programs 100

Zoominfo

FEBRUARY 23, 2021

If you’re sitting on customer intelligence in your CRM or database — is your marketing team making the most of it? It’s essentially an analytical collection of customer activity, which can enhance the customer journey. Pinpointing behavioral patterns makes it easier to find new business opportunities and personalize campaign messaging.

Account Based Marketing 195

Account Based Marketing Work Management Marketing Management Top of Funnel 195

Heinz Marketing

DECEMBER 9, 2021

Some of these features might include CRM overlap and integration where the capabilities span across multiple platforms, data cleaning/cleansing, social media integrations, and technology prospecting. Analyze customer calls, meetings, and emails to drive process changes that impact your bottom line. Let’s get into it!

B2B Sales 70

B2B Sales Enterprise Management Zoominfo Work Management 70

Zoominfo

MARCH 1, 2021

Choosing KPIs for your team starts with analyzing campaigns where KPIs can fit within the buyer’s journey. The following types of tools are used to track, measure, and share KPIs: Web analytics CRM systems Data dashboards Business management platforms Data visualizers Business intelligence software. Web Analytics.

Lead Ranking 207

Lead Ranking Paid Content Marketing Qualified Leads Cost per Acquisition 207

SalesIntel

MAY 26, 2023

With SalesIntel’s unlimited data plan, sales teams are no longer confined by using ZoomInfo credits. How You’re Hindered by Restrictive Credits While ZoomInfo is a popular tool for sales and marketing teams, its credit-based system for accessing data can limit your growth and be expensive. Wondering how much ZoomInfo credits cost ?

Zoominfo 52

Zoominfo Marketing Automation Services Account Based Marketing Paid Search Agency 52

ClearVoice

APRIL 30, 2020

Email marketing tools. Available features : OptinMonster is well known for its robust features and functionalities designed to help users grow email lists, boost website conversions, build forms, and even set up and run campaigns. Outbound lead generation tools. Search marketing tools. Conversational and messaging tools.

Lead Generation 95

Lead Generation Marketing Automation Services Budget Programs Lead Scoring 95

SalesIntel

MARCH 8, 2023

This guarantees that you can easily access and use data in your campaigns. Customization capabilities: Powerful filtering and segmentation features will help you effectively target your campaigns and reach the in-market audience. Establish strong API and CRM interfaces to connect to your processes.

Intent Data 52

Intent Data Ideal Customer Profiles Intent Bombora 52

Zoominfo

JUNE 20, 2018

5. Email Marketing. Even with the introduction of new digital marketing tools, email marketing remains one of the most effective. In fact, email marketing is 40 times more effective than social media when it comes to acquiring new customers ( source ). 6. Campaign Optimization, Marketing Automation, and Contact Management.

Marketing Automation Services 170

Marketing Automation Services Allocation Budget Programs Marketing Management 170

Smarte

MAY 5, 2023

Using CRM: As the name suggests, customer relationship management helps keep track of customer contact details and track customer interaction. Many repetitive and unproductive tasks require CRM, which does enable the sales team to work on better things, adding to sales productivity. CRM is the backbone of many companies these days.

Product 52

Product Tips Work Management Ad Frequency 52

Zoominfo

FEBRUARY 23, 2021

If you’re sitting on customer intelligence in your CRM or database — is your marketing team making the most of it? It’s essentially an analytical collection of customer activity, which can enhance the customer journey. Pinpointing behavioral patterns makes it easier to find new business opportunities and personalize campaign messaging.

Work Management 130

Work Management Marketing Management Top of Funnel Digital Marketing Funnels 130

SalesIntel

FEBRUARY 9, 2023

This data type provides you with insights such as: Names Telephone numbers, email addresses, and other contact information Employment data have been updated. Simply put, it has transformed how we think about campaign creation since we can now create leads from targeted, in-market customers.

Sales Management 52

Sales Management B2B Sales Top of Funnel Sales Qualified Leads 52

Zoominfo

SEPTEMBER 5, 2018

Brands use market intelligence data to guide decision-making in all areas of their business, from product development to marketing campaigns and so much more. Website analytics: Analyze the traffic patterns to and from your website and social profiles to gain insight into your customers’ online behavior and interests.

Planning 140

Planning Zoominfo Data Hygiene Multi-Channel 140

DealSignal

JANUARY 20, 2023

It’s increasingly more difficult to stand out on these platforms, and it can be easy to waste time and money on ineffective campaigns that do not guarantee hot leads. Email Marketing Email marketing is the process of sending emails to a list of subscribers. Only DealSignal guarantees Hot Leads with 97%+ data accuracy.

Lead Scoring 52

Lead Scoring Lead Ranking Marketing Automation Services Work Management 52

Zoominfo

DECEMBER 28, 2020

That might include using analytics tools to determine visitors’ time on-page or managing email sign-ups in your CRM. says Russell Van Leuven, General Manager, ZoomInfo. This takes the guesswork out of who to target in your marketing campaigns. You can gather buyer intent data in a couple of ways. Consider this.

Lead Ranking 100

Lead Ranking Buy Work Management Marketing Management 100