Adobe Experience Cloud Blog

APRIL 5, 2010

CRM tools: An example of these are Oracle ‘ s and Salesforce.com’s mobile apps. While I agree (with some in the AMA LinkedIn post) that sales reps may not carry an iPad just to use these apps, marketers may use it to access lists of campaign members or see who was invited to an event. This will be useful on an iPad too.

B2B Marketing 48

B2B Marketing Marketing Automation Services B2B CPL 48

Lead Liaison

DECEMBER 31, 2018

Example data points include average cost per lead (CPL), revenue generated, return on investment, post-event engagement activity, and more. marketing automation platforms (HubSpot, Eloqua, Salesforce.com Marketing Cloud, etc.), Furthermore, GoExhibit!™ ™ now provides enterprise-level reporting. ™, click here.

Lead Liaison 48

Lead Liaison Cost per Lead Enterprise Management Lead Management 48

Digital B2B Marketing

JUNE 7, 2012

CPL : Cost per Lead. MAP : Marketing Automation Platform. A technology approach to automating elements of marketing communication, lead scoring and lead distribution. SFA : Sales Force Automation. Salesforce.com. GA : Google Analytics. MQL : Marketing Qualified Lead.

Paid Content 100

Paid Content Lead Ranking Cost Per Click Cost per Lead 100