Here are the top Internet strategy, marketing and technology links for the week of March 2, 2013… Five Advantages of Agile Marketing  (Marketing Profs) 10 Tips to Help Small Marketing Teams Kill It  (Search Engine Watch) It’s Time to Re-invent Advertising  (Future Lab) The 2 Ingredient Recipe for the Social Media Magic Middle  (Convince & Convert) How Online PR Compliments Traditional Marketing  (Grow Map) How to Keep Customers? Search Engine Watch) How to Generate Quality Traffic with Display Advertising  (Search Engine Watch). News & Notes MORE >>

How do you even approach researching and selecting keywords to target in your content creation and link building efforts when you could realistically have hundreds of thousands in your arsenal? For example, not all of the traffic that lands on HubSpot's site actually knows that we sell inbound marketing software. That lets us capture traffic for the long-tail term and educate those readers about how generating leads through social media relates to inbound marketing. First, take a look at which keywords are driving conversions. The thing is. CTR for position 3. MORE >>

It sounds like a broken record; we need to generate more traffic, enhance our brand, improve content, increase conversions, target better, figure out this social media thing, prove ROI, and more.  Stop the automated link building schemes.  Go through each campaign, and take advantage of the following- the integration of analytics website metrics with Adwords, Sitelinks, automated bidding rules, keyword insights, etc.  Conversion Architecture. Test landing pages for conversion. I recently did a blog post on social media measurement and analytics.  MORE >>

Sharing accounts for nearly a third of all referral traffic, and shared links are “clicked on 4.9 Still, the top 10 social networks account for nearly 80% of all social network traffic. Website traffic is the most commonly measured social media metric, followed by conversions, positive mentions and number of fans/followers. You just shared a link. Hilary Mason reports on research showing the “half-life” of a link on various social networks (the time in which half of all clicks the link will ever get occur). hours to 6.3 MORE >>

Building Social Bookmarking Networks 101 by Search Engine Journal. Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller. and analyzes their capabilities in four sectors: customer communication, brand exposure, driving traffic to your site, and SEOs.&#. Larry Brauner shows how to use a “very social and spam-free strategy&# to dramatically increase website traffic from social bookmarking sites like StumbleUpon and Amplify. 5 stars. MORE >>