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Adopting consent-based analytics for long-term marketing success

Martech

It’s important to start monitoring consent management as part of your digital analytics strategy. Without a robust consent mechanism allowing people to accept analytics cookies, you risk losing valuable insights into user behavior. Make sure it integrates with your analytics solution. The repercussions?

Analytics 119
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The Ultimate Guide to Google Analytics for Content Marketing

Marketing Insider Group

Content marketers shouldn’t fear Google Analytics. To help you navigate Google Analytics for content marketing , we’ve put together this handy guide you’ll want to bookmark. Focusing on four key areas—traffic, navigation, organic search, and conversions—is imperative to find meaningful insights. Why Traffic Analytics Matter.

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How Web Analytics Can Help You Improve Content Marketing

Marketing Insider Group

If web analytics aren’t integrated into every part of your content marketing strategy, the answer is no. Google Analytics and other web analytics platforms provide so much data that it can be overwhelming to navigate. You can target your content more effectively by using web analytics to understand your audience.

Analytics 271
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Taking Our Own Medicine: Our Strategic Approach to Generating More Organic Traffic

Marketing Insider Group

As a content marketing consulting company, we here at MIG wouldn’t be authentic if we didn’t take our own medicine. We are keenly aware that one of the biggest struggles any company deals with is generating more organic traffic. Quick Takeaways: You don’t need a huge budget to attract quality website traffic.

Traffic 286
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What is a SEO consultant and are they worth it?

Go Beyond SEO

Understanding SEO Consultant Services In the digital marketplace, we often hear the buzzword ‘SEO’ and wonder what SEO Consultant services are and if they genuinely pack a punch for our business’s online success. The assertion stands strong: are SEO consultant services worth it?

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How the Right Blog Writing Service Can Boost Tech Company Traffic

Marketing Insider Group

Content marketing experts help you to hit your business goals by crafting a content strategy that will bring more traffic to your site, convert more visitors into customers, and help you to build long-term relationships with your audience. Analytics and reporting. How to Choose the Right Blog Writing Service for Your Business.

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Commitment to Content Marketing Drives Blog Traffic and Growth for SaaS Company

Marketing Insider Group

At the top was ‘increase traffic to site.’ Traffic generates demos and trials. Content that is of a high quality, uses SEO best practices, and is interesting wins traffic. The content analytics that were the most valuable here were the blog pageviews, assisted conversions, and blog subscribers.