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Leveraging generative AI to improve customer experience and increase revenue: The MarTech Conference keynote

Martech

” asked Talisha Padgett, Microsoft’s general manager, martech platforms and AI, in her keynote kicking off Day 1 of The MarTech Conference. “I personally believe it’s all about infusing AI, from planning all the way through analytics, which will also enable a unique customer experience.” Understanding the customer.

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The Ultimate Guide to Google Analytics for Content Marketing

Marketing Insider Group

Content marketers shouldn’t fear Google Analytics. To help you navigate Google Analytics for content marketing , we’ve put together this handy guide you’ll want to bookmark. Being actionable with what you learn is key to leveraging the true potential of Google Analytics. Google Analytics for Content Marketing: Where to Start.

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Interested in speaking at The MarTech Conference in March? Submit your pitch now!

Martech

The MarTech Conference returns online March 28-29, 2023. At The MarTech Conference we’ll bring technology and strategy together to build a framework for the future. The post Interested in speaking at The MarTech Conference in March? This time we’ll be focusing on the identity challenge. Get MarTech! In your inbox.

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InsightSquared Unveils Predictive Analytics and Activity Reporting for Staffing Industry

InsightSquared

InsightSquared Unveils Predictive Analytics and Activity Reporting for Staffing Industry. Activity Reporting: Comprehensive analytics into the number of activities by rep, job, clients, and more. Those not in attendance at the virtual conference can request a demo at InsightSquared for Bullhorn. Key functionality includes: .

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The Best Medical Conference Apps [2024]

SpotMe Blog

Organizing a medical conference that brings results can be stressful. That’s why we’ve compiled a list of the best medical conference apps to ensure you come away with actionable HCP insights and invaluable connections to drive your business forward. Want to jump straight to the list of the best medical conference apps?

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Guide to what you missed at the fall 2022 MarTech Conference

Martech

For the fall 2022 edition of the MarTech Conference, our theme was “Data. And please join us online — for FREE — at the next MarTech Conference from March 29-30. Grab your free pass for the Martech Conference. Marketing analytics. This time, our theme is “The customer journey of a lifetime.”

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Guide to what you missed at the fall 2021 MarTech Conference

Martech

For the fall 2021 edition of the MarTech Conference, our theme was “Data. And please join us online — for FREE — at the next MarTech Conference from March 29-30. Grab your free pass for the MarTech Conference. Marketing analytics. This time, our theme is “The customer journey of a lifetime.”