LeanData

DECEMBER 13, 2022

Maybe you hold customer-facing events at conferences or host customer-focused webinars. Without proper tracking and analytics, or if these campaigns are managed by different departments, you may not see which customers are the most engaged and ready for an upsell. Use product usage as a lead scoring model in your CRM.

Marketing Analytics Tools 52

Marketing Analytics Tools Automation Peer-to-peer Work Management 52

Marketing Insider Group

MAY 12, 2011

Tons of recent reports, the latest coverage of major industry conferences, threads on Twitter and also my own site analytics point to the same issue as the biggest challenge for marketers: Marketing and Sales alignment. Don’t worry, he presents a balanced view with Ten Reasons Marketing Hates Sales. Right Now!&#.

Planning 100

Planning Tips Deliverability Buyer's Journey 100

Martech

JULY 20, 2021

Because of the central role marketing plays in the success of any business through generating revenue and sales opportunities, there is a lot of pressure on the team to make the right hires. There are workflow builds, data segmentation and analytics to deal with, and those key capabilities are key to the science of automation.”.

Data Hygiene 111

Data Hygiene Ad Building Marketing Automation Services Marketing Management 111

SmartBug Media

NOVEMBER 10, 2020

In the midst of our November SmartTake Webinar, “What’s New with HubSpot Integrations ,” I thought it would be interesting to share a list of the most popular HubSpot integrations that advanced HubSpot users take advantage of on a daily basis, and how these integrations simplify their lives as a marketer and/or sales leader. Salesforce.

Hubspot 105

Hubspot CMS Development Enterprise Management Marketing Management 105

SpotMe Blog

JULY 28, 2023

With detailed reporting and analytics that are not possible without, you can quickly show leadership how successful your events are through concrete numbers. Pierre Boesinger (Head of Sales, SpotMe) says “The event organizers I talk to are stressed. That’s where an in-person event platform comes in. 127 reviews) Capterra Score: 4.4 (14

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

LeadSloth

OCTOBER 15, 2010

MarketingSherpa’s B2B Marketing Summit was last week, Pardot’s user conference was 2 weeks ago, and the Eloqua Experience is coming up next week. I attended the advanced track, and it was a nice combination of detailed feature descriptions and lead management best practices. Forrester Lead Management Overview.

Marketo 100

Marketo Impressions Forrester Eloqua 100

LeanData

OCTOBER 5, 2016

SAN FRANCISCO — Ops-Stars at Dreamforce kicks into high gear today with a jam-packed agenda for sales and marketing operations professionals. A session on how predictive analytics and lead management can work together to boost revenue. A great sales operations panel. A presentation from SiriusDecisions.

Forecasting 56

Forecasting Conference Account Based Marketing Analytics 56

Valasys

DECEMBER 23, 2020

This comprises everything starting from automating emails to generating leads to income attribution. Lead Management. The marketing automation system automates the lead process starting from observing to transferring the leads. The automation also involves lead generation, lead nurturing, and lead conversions.

Marketing Automation Services 52

Marketing Automation Services Work Management Marketing Management Marketing Budget 52

LeanData

OCTOBER 5, 2016

SAN FRANCISCO — Ops-Stars at Dreamforce kicks into high gear today with a jam-packed agenda for sales and marketing operations professionals. A session on how predictive analytics and lead management can work together to boost revenue. A great sales operations panel. A presentation from SiriusDecisions.

Forecasting 40

Forecasting Account Based Marketing Conference Analytics 40

LeanData

OCTOBER 5, 2016

SAN FRANCISCO — Ops-Stars at Dreamforce kicks into high gear today with a jam-packed agenda for sales and marketing operations professionals. A session on how predictive analytics and lead management can work together to boost revenue. A great sales operations panel. A presentation from SiriusDecisions.

Forecasting 40

Forecasting Account Based Marketing Conference Analytics 40

LeanData

OCTOBER 5, 2016

SAN FRANCISCO — Ops-Stars at Dreamforce kicks into high gear today with a jam-packed agenda for sales and marketing operations professionals. A session on how predictive analytics and lead management can work together to boost revenue. A great sales operations panel. A presentation from SiriusDecisions.

Forecasting 40

Forecasting Account Based Marketing Conference Analytics 40

SugarCRM

DECEMBER 11, 2013

Lead To Revenue. Lead Capture. Internet Lead Capture. Lead Routing. Web Analytics. Lead Scoring. Lead Profiles. Lead Scout. Event Management. Social Analytics. Campaign Manager. Nine Things Sales is Thankful For. Lead Management. Lead Scoring.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Lead Generation Email Marketing 50

NetLine

DECEMBER 1, 2020

Meet the Senior Marketing Manager at DocASAP , Nathan Huet – A savvy expert at putting data to work to understand how he can leverage the power of content to deliver quality leads to his sales team. In addition to using NetLine, what are your other strategies for lead generation?

Paid Content 52

Paid Content Work Management Demand Generation Agencies Marketing Management 52

Adobe Experience Cloud Blog

JUNE 24, 2009

Yesterday’s BtoB Leading Edge, Demand Generation in the Digital Age was a great way to make sure your organization’s demand generation programs are best-in-class.   With almost 5,000 registrants, it is clear that B2B marketers are concerned about getting the most out of their demand generation and lead management programs.

Demand Generation Agencies 48

Demand Generation Agencies BtoB Demand Generation Demand 48

LeanData

OCTOBER 13, 2016

I read somewhere recently that modern battleships can operate with just three or four people,” added Ezzo, the vice president of demand generation at Host Analytics. Host Analytics had been facing some vexing sales and marketing problems. Nick Ezzo speaking at Ops-Stars at Dreamforce. “I Well, I approach marketing the same way.

Work Management 40

Work Management Lead Ranking Lead Scoring Marketing Management 40

LeanData

OCTOBER 13, 2016

I read somewhere recently that modern battleships can operate with just three or four people,” added Ezzo, the vice president of demand generation at Host Analytics. Host Analytics had been facing some vexing sales and marketing problems. Nick Ezzo speaking at Ops-Stars at Dreamforce. “I Well, I approach marketing the same way.

Work Management 40

Work Management Lead Ranking Lead Scoring Marketing Management 40

LeanData

OCTOBER 13, 2016

I read somewhere recently that modern battleships can operate with just three or four people,” added Ezzo, the vice president of demand generation at Host Analytics. Host Analytics had been facing some vexing sales and marketing problems. Nick Ezzo speaking at Ops-Stars at Dreamforce. “I Well, I approach marketing the same way.

Work Management 40

Work Management Lead Ranking Lead Scoring Marketing Management 40

Adobe Experience Cloud Blog

SEPTEMBER 17, 2009

Yesterday’s Fall 2009 MarketingProfs Digital Marketing World Virtual Conference was the perfect event to prepare for the planning of Q4 marketing programs. I focused on the B2B sessions along with hosting a one hour chat session on Email Marketing and Lead Nurturing in the network lounge during the event.

Conference 48

Conference Marketing Management Paid Search Agency Landing Pages 48

TrustRadius Marketing

OCTOBER 1, 2018

The B2B community has a wealth of information on digital marketing, SEO, modern sales techniques, and more. A Sales Guy. A Sales Guy is a straightforward and honest approach to sales insight. You will not find fancy terms or bland explanations of sales ideas here, but energetic and cut-to-the-chase advice.

Paid Content 69

Paid Content Marketing Automation Services Work Management B2B Thought Leadership 69

Adobe Experience Cloud Blog

MAY 1, 2011

It was the beginning of the year, a Marketo event to celebrate 2010′s sales success. When we sat down for the dinner and the more formal part of the evening, our SVP of Sales, Bill Binch, got up to say a few words. I don’t work in sales. Both the sales and marketing teams are truly crushing it.

Marketing & Strategy 48

Marketing & Strategy Marketing Strategy Webinar Metrics Marketo 48

Marketing Insider Group

JANUARY 24, 2013

Presenters of Inbound Conference. Marketing automation, social campaigns, inbound marketing, sales apps, ROI reporting – all in one place. Comscore – We provide analytics for a Digital World, turning information into insights and actions for our clients to maximize the value of their digital investments.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

Circle Studio

NOVEMBER 2, 2017

the conference attendee lists provided to exhibitors and sponsors) can often lead to a negative impact on your email sender reputation, deliverability issues and less than stellar results. Add a link in your employees’ email signature that leads to the subscription form. Leverage drip campaigns for nurturing prospects and leads.

Marketing Automation Services 79

Marketing Automation Services Email Marketing Marketing Management Practices 79

Conversica

SEPTEMBER 12, 2018

Curious how HR, sales, and marketing are currently using AI to exceed their goals and leave competition in the dust? Marketing teams are able to use AI to support classic strategies like product recommendations and predictive lead scoring. Luckily, sales is also using AI.

Marketing AI 49

Marketing AI Verticals Marketing Automation Services Work Management 49

markempa

NOVEMBER 15, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Lead Generation 120

Lead Generation Marketing & Strategy Marketing Strategy Webinar Metrics 120

LeanData

AUGUST 11, 2016

August 11, 2016) — LeanData has joined the ABM Cloud for Salesforce program that officially launched today at the #FlipMyFunnel conference. LeanData, available on the Salesforce AppExchange, enables ABM by automatically routing leads to accounts and ensuring intelligent campaign reporting. BOSTON, Mass.

Account Based Marketing 40

Account Based Marketing Work Management Marketing Management ABM 40

LeanData

AUGUST 11, 2016

August 11, 2016) — LeanData has joined the ABM Cloud for Salesforce program that officially launched today at the #FlipMyFunnel conference. LeanData, available on the Salesforce AppExchange, enables ABM by automatically routing leads to accounts and ensuring intelligent campaign reporting. BOSTON, Mass.

Account Based Marketing 40

Account Based Marketing Work Management Marketing Management ABM 40

LeanData

AUGUST 11, 2016

August 11, 2016) — LeanData has joined the ABM Cloud for Salesforce program that officially launched today at the #FlipMyFunnel conference. LeanData, available on the Salesforce AppExchange, enables ABM by automatically routing leads to accounts and ensuring intelligent campaign reporting. BOSTON, Mass.

Account Based Marketing 40

Account Based Marketing Work Management Marketing Management ABM 40

Valasys

JULY 12, 2019

The conventional sales funnel has also changed for good. According to a report published in CMO by Abode, it was deduced that 90% of the B2B buyers now loop back to the sales funnel & recap at least one or even more tasks in their individual buyer’s cycle.

Cost 40

Cost ROMI Optimization B2B Marketing 40

LeanData

APRIL 14, 2017

SAN FRANCISCO — The TOPO Summit was billed as a no-nonsense conference for sales and marketing pros who wanted to learn how to do their jobs better. He cited a survey where 93 percent of sales and marketing leaders said it was extremely important. Sales and marketing leaders know it’s important. You know, sales reps.

Work Management 40

Work Management Account Based Marketing Marketing Management Paid Search Agency 40

LeanData

APRIL 14, 2017

SAN FRANCISCO — The TOPO Summit was billed as a no-nonsense conference for sales and marketing pros who wanted to learn how to do their jobs better. He cited a survey where 93 percent of sales and marketing leaders said it was extremely important. Sales and marketing leaders know it’s important. You know, sales reps.

Work Management 40

Work Management Account Based Marketing Marketing Management Paid Search Agency 40

LeanData

APRIL 14, 2017

SAN FRANCISCO — The TOPO Summit was billed as a no-nonsense conference for sales and marketing pros who wanted to learn how to do their jobs better. He cited a survey where 93 percent of sales and marketing leaders said it was extremely important. Sales and marketing leaders know it’s important. You know, sales reps.

Work Management 40

Work Management Account Based Marketing Marketing Management Paid Search Agency 40

Adobe Experience Cloud Blog

OCTOBER 8, 2010

Conference awards hashtag for Twitter: #SM20award. A heavyweight opportunity to prove your value to prospects and clients has just arrived with the recent announcement of the Sales & Marketing 2.0 These will be doled out on the final day (Nov 9) of the Sales & Marketing 2.0 Best Sales Lead Management Program.

Search Marketing 48

Search Marketing B2B Marketing B2B Marketing Management 48

LeanData

NOVEMBER 8, 2016

Create a gathering place for sales and marketing operations professionals so they would get more from their experience at the Dreamforce mega-conference. It was great to bring sales operations people all together in one place,” said Brian Birkett , the vice president of sales at LeanData. “We It began as a modest idea.

Elasticity 45

Elasticity Account Based Marketing Marketing Attribution Enterprise Management 45

TrustRadius Marketing

OCTOBER 1, 2018

The B2B community has a wealth of information on digital marketing, SEO, modern sales techniques, and more. A Sales Guy. A Sales Guy is a straightforward and honest approach to sales insight. You will not find fancy terms or bland explanations of sales ideas here, but energetic and cut-to-the-chase advice.

Paid Content 40

Paid Content Marketing Automation Services Work Management B2B Thought Leadership 40

LeanData

NOVEMBER 8, 2016

Create a gathering place for sales and marketing operations professionals so they would get more from their experience at the Dreamforce mega-conference. It was great to bring sales operations people all together in one place,” said Brian Birkett , the vice president of sales at LeanData. “We It began as a modest idea.

Elasticity 40

Elasticity Account Based Marketing Marketing Attribution Enterprise Management 40

LeanData

NOVEMBER 8, 2016

Create a gathering place for sales and marketing operations professionals so they would get more from their experience at the Dreamforce mega-conference. It was great to bring sales operations people all together in one place,” said Brian Birkett , the vice president of sales at LeanData. “We It began as a modest idea.

Elasticity 40

Elasticity Account Based Marketing Marketing Attribution Enterprise Management 40

LeanData

NOVEMBER 8, 2016

Create a gathering place for sales and marketing operations professionals so they would get more from their experience at the Dreamforce mega-conference. It was great to bring sales operations people all together in one place,” said Brian Birkett , the vice president of sales at LeanData. “We It began as a modest idea.

Elasticity 40

Elasticity Account Based Marketing Marketing Attribution Enterprise Management 40