Martech

MARCH 18, 2022

For the fall 2022 edition of the MarTech Conference, our theme was “Data. And please join us online — for FREE — at the next MarTech Conference from March 29-30. Grab your free pass for the Martech Conference. Marketing analytics. This time, our theme is “The customer journey of a lifetime.”

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Martech

NOVEMBER 3, 2021

“Year over year we’ve seen marketing analytics at the top of marketing budgets,” said John Hurley, Head of Product Marketing at Amplitude, in his recent MarTech session. ” Marketing analytics tools have been a cornerstone of teams for years, but a changing digital landscape is disrupting this trend. .”

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Martech

MARCH 18, 2022

For the fall 2021 edition of the MarTech Conference, our theme was “Data. And please join us online — for FREE — at the next MarTech Conference from March 29-30. Grab your free pass for the MarTech Conference. Marketing analytics. This time, our theme is “The customer journey of a lifetime.”

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Conference CMS Development Digital Asset Management Marketing Automation Services 106

Martech

OCTOBER 11, 2021

Marketers should examine audience data from each touchpoint in the sales cycle, a process professionals call “customer journey analytics.” Customer journey analytics helps us look at how everything is working together.”. What is customer journey analytics? And this requires a thorough analysis of your properties.

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Martech

OCTOBER 3, 2022

At our recent MarTech Conference session, “It takes two to tango: How marketers and data analysts can excel together,” Arti Munshi and I talked about some high-level concepts marketers can understand to help them work efficiently with data analysts. Analytics platforms. A common example is a web analytics platform.

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Analytics Privacy Protection Privacy Marketing Analytics Tools 107

Lake One

JULY 27, 2023

But that changed when HubSpot introduced its new Customer Journey Analytics tool. HubSpot’s Customer Journey Analytics at a glance Launched at HubSpot’s Inbound22 conference, Customer Journey Analytics is available to Marketing Hub Enterprise users. Want to brainstorm ideas for your Customer Journey Analytics report?

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Martech

SEPTEMBER 30, 2022

Dig deeper: How to keep up with accelerating customer expectations: The MarTech Conference keynote. Then, with the right analytic approaches, we can tease out, for example, the 20% of known programs that best correlate with business outcomes.”. Schaub, a former tech CMO, led IDC’s CMO Advisory practice for nine years.

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Webbiquity

AUGUST 18, 2020

All types of events, including trade shows and industry conferences, can now be produced and attended remotely. Host virtual conferences, trade shows, job fairs, and more. The platform is mobile-friendly, enables you to produce webinars, and provides detailed attendee analytics. Total reviews: 339. Pricing: contact vendor.

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Martech

SEPTEMBER 24, 2021

Even in uncertain times, AI-driven predictive analytics can help marketers see what opportunities are coming down the pike. Chief Data Scientist Christopher Penn at this month’s MarTech conference, citing numbers from Duke University’s most recent CMO survey. Much of the way marketers use predictive analytics is customer-focused.

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Martech

SEPTEMBER 19, 2022

The arrival of Google Analytics 4 has people understandably nervous. In Universal Analytics goals measure a completed activity. In Google Analytics 4 goals are now called conversions. Register here for The MarTech Conference — Sept. We’re here to help. Go here for the first installment. Go here for the first installment.

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Martech

OCTOBER 5, 2021

Choosing the best marketing analytics tools for your organization’s website takes a certain level of discernment. ” View the full presentation from our MarTech conference here (free registration required). .” ” View the full presentation from our MarTech conference here (free registration required).

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Rain: The Growth Agency

SEPTEMBER 13, 2022

By Erik Hernandez, Social Media Content Specialist, Alexander Harbert-Castro, Marketing Intern The 2022 ANA Digital & Social Media Conference captured discussions from leading marketers about the latest in digital technologies, leveraging industries like gaming, and navigating measurement across social media platforms.

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6sense

SEPTEMBER 29, 2021

6sense, the leading Account Based Orchestration Platform, powered by AI, announced its inaugural customer conference, 6sense Breakthrough. The post 6sense Announces Inaugural Customer Conference appeared first on 6sense.

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Aberdeen

NOVEMBER 20, 2020

For the past three days, I’ve been immersed in the virtual world of the 2020 Ceridian Insights conference. In addition to the Dayforce Wallet, Ceridian’s conference also focused a great deal on the workplace of the future. From the first keynote, I was delighted by Ceridian’s taglines of intelligence at work and making any day payday.

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KoMarketing Associates

JANUARY 26, 2017

The nice thing is, conference organizers also know this so they hold conferences in warm places like Arizona and Florida. Digital Olympus is a one-day, online digital marketing conference. There have been several editions of the conference but what makes this one particularly awesome is it features an all-female line up.

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ClearVoice

NOVEMBER 2, 2018

Consider this scenario: You are super stoked to attend an upcoming marketing conference. You buy a plane ticket, spend $2,000 on a conference ticket, and another $1,000 on a hotel. But when you get there, the conference sucks. Find the details you need for 20+ top conferences through 2019 all in one place. Converge 2019.

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Martech

MAY 5, 2022

1 goal is to understand the impact that our marketing dollars have to company sales and how to maximize that impact,” said Shawn Petrou, director, digital acquisition analytics for CarMax at its recent presentation at The MarTech Conference. More need for analytics as channels increase. Image: CarMax. Cross-channel measurement.

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Customer Experience Matrix

MARCH 24, 2016

Dear Scott: Congratulations to you and Third Door Media on another great MarTech conference. And, as an aside, I’m astounded that you found time to write a blog post on the Stackies within a day of the conference ending. I think I’m still technically on the advisory board for this conference, so I thought I’d share some thoughts.

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Marketing Insider Group

JANUARY 4, 2021

Nearly three years ago, while working in SAP Global Marketing, I wrote a BLOG that has stood the test of time – “T he Geeks Won: The Rise of Marketing Analytics, Performance Management and Data Science ”. Join him online: Twitter , Facebook , LinkedIn.

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Martech Advisor

DECEMBER 12, 2019

As creating great customer experience becomes every organization’s top priority, customer experience (CX) conferences are being sought after in the United States and the world over. This is why we are seeing a surge in CX conferences and events across the United States of America as well as the rest of the world.

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Marketing Insider Group

JULY 15, 2021

And like webinars and on-line conferences, Tweetchats can be a great “offer” in demand generation including tele and inside marketing/SDRs. And be sure to check out the 2021 Real Business Intelligence On-line Conference September 21 st and 22 nd featuring a great faculty of external thought leaders and Dresner Advisory Services analysts.

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nDash

FEBRUARY 17, 2019

There are so many marketing conferences to choose from in 2019! Below you’ll find 19 conferences to put on your calendar. From content marketing to demand generation, digital strategy to sales enablement, this conference provides a holistic overview of the latest marketing trends, and how to apply them to your business strategy.

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chiefmartech

JANUARY 27, 2020

It might be the dead of winter right now, but spring is only a couple of months away — as is the next MarTech Conference , April 15-17 at the San Jose Convention Center. Guan Wang , Director, Marketing Analytics at DocuSign. As you can see from even the partial snapshot of sessions above, it’s going to be an amazing event.

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Marketing Insider Group

JANUARY 26, 2015

In the last two weeks I’ve had about 10 people ask me “ what are the best marketing conferences? I even invited people to rank which marketing conferences in 2014 they thought would be the best marketing events in the coming year. Without any further ado, here is: The Best Marketing Conferences Of 2015.

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Customer Experience Matrix

FEBRUARY 18, 2016

I spent the early part of this week at Demand Gen Report 's Content2Conversion conference. Some of this involves advanced analytics to extract the significant needles of information from the hayfields of detail, although I don’t recall seeing vendors who do that type of analysis at the show or hearing speakers discuss them.

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BOP Design

AUGUST 4, 2020

And Kate Lister, President of Global Workplace Analytics estimates that 25-30% of the workforce will be working-from-home multiple days a week by the end of 2021. These are all noises that we don’t want in our B2B video conference or webinar. Quality Sound. Barking dogs, kids yelling, car sirens, people talking.

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Conference Webinar Metrics Marketing Agencies 2 Video Marketing 86

Customer Experience Matrix

NOVEMBER 14, 2016

HubSpot held its annual INBOUND conference in Boston last week. Many were features that already exist in other mid-tier systems, including branching visual workflows, sessions within Web analytics reports, parent/child relationships among business records, and detailed control over user permissions.

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Customer Experience Matrix

OCTOBER 17, 2014

photo by Dion Hinchcliffe Salesforce.com ’s Dreamforce conference this year was the usual mix of spectacle, congestion, and heart-felt philanthropy. But the main announcements felt fairly slight: a new “analytics cloud” that is primarily about visualization and a mobile app builder for the Salesforce1 platform.

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Marketing Insider Group

JANUARY 11, 2021

In 2021, many top marketing agencies and tech companies are still hosting digital marketing conferences. Having virtual options allows us to attend more of the world’s top marketing conferences than we could ever fit into our schedules in the past. Many conferences this year are even streaming for free online.

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Rev

FEBRUARY 25, 2019

So attending B2B sales conferences is a must for professionals hoping to make successful connections. A good conference gives B2B sales professionals invaluable face-to-face opportunities with leading industry experts and thought leaders and offers a great return on your investment (ROI). SaaStr Annual 2020. Jeff Lawson (CEO, Twilio).

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Rev

FEBRUARY 25, 2019

So attending B2B sales conferences is a must for professionals hoping to make successful connections. A good conference gives B2B sales professionals invaluable face-to-face opportunities with leading industry experts and thought leaders and offers a great return on your investment (ROI). SaaStr Annual 2020. Jeff Lawson (CEO, Twilio).

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Conference B2B Sales Top of Funnel B2B 60

Webbiquity

MAY 6, 2014

The Zenith Social Media Marketing Conference is fast approaching, coming up on Thursday, May 22, in Duluth, Minnesota. Events Social Media Marketing aimClear Dennis Yu Josh Bratten Lisa Buyer Lisa Grimm Marty Weintraub Neal Rodriguez Zenith Social Media Marketing Conference 2014' See you there!

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Martech

SEPTEMBER 20, 2023

“[Tools like Jeto] allow distributed teams to launch consistent brand-centric campaigns, but with dramatic reductions in speed-to-market, from two weeks for an email campaign to one or two days, in many cases,” said Milton Hwang, principal for consultancy Mission MarTech LLC, at The MarTech Conference. Get MarTech! In your inbox.

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KoMarketing Associates

JUNE 6, 2013

In another week one of the best conferences for search engine marketing professionals and internet marketers overall, SMX Advanced , kicks off in Seattle. If you’re attending the conference, I certainly recommend attending that session and dropping Casie a message online that you’ll be attending. The Conversion Conference.

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Conductor

MAY 21, 2019

Another C3 is in the books – and it was our biggest, best organic marketing conference yet. See all of your analytics from paid, organic, social, email and more in one place to get a complete picture of the ROI of your content. Thanks to everyone who attended C3 for making it a conference to remember! Thank you @Conductor.

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Marketing Insider Group

NOVEMBER 16, 2021

Although I took “early retirement” from SAP Marketing in the spring of 2019, I “was back at it” in the fall of 2019, and attended the 2019 ITSMA Marketing Vision event, now held at the MIT Samberg Conference Center. Next-Generation Marketing Analytics will drive a “Brave New World of Marketing”. Outcomes-based Metrics are key.

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Marketing Insider Group

JANUARY 6, 2020

Don’t forget to block out some time for one or two of the many marketing conferences that are scheduled for next year. There are literally dozens of marketing conferences coming up over the next 12 months in the US alone, not to mention the rest of the world (you can see my 2019 list to see how the selection compares with last year’s.).

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