Marketing Insider Group

SEPTEMBER 14, 2020

Whether it’s a global pandemic, racial unrest, political upheaval, new channels and apps, demographic shifts, or changing consumer dynamics – the job of today’s marketing leaders is not getting easier. Strategy Analytics ). Whereas, the younger demographics use Snapchat and Instagram the most. Forrester ).

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Navigate the Channel

JUNE 7, 2023

Using digital allows B2B companies to refine their marketing efforts and tune them to their audiences, demographically and psychographically and—of course—geographically. Hello, Google Analytics. According to PR Week, More than a third (31%) of respondents predict it to be the most prominent 2023 trend in the PR world.

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Stats Planning Marketing Analytics Tools Paid Search Agency 65

Buzz Marketing for Technology

FEBRUARY 9, 2011

So I spent the better part of January looking at every social media listening, monitoring, analytics, intelligence and insights firm I could get my hands on. I found a graphic created by Zach Hofer-Shall from Forrester that was similar in concept so I adapted it for this report. SENTIMENT BASED ANALYTICS.

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Analytics Enterprise Management Work Management Marketing Management 100