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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Adobe) 80% of consumers are more inclined to purchase from companies offering personalized experiences. Startups Magazine) Over 90% of brands utilize social media for marketing. Ahrefs) In the US, 53% of people research products using search engines before making a purchase. Voicebot) Marketing Analytics Stats Only 1.9%

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ClickInsights: How can B2B marketers use content effectively for demand generation?

Ambal's Amusings

Forrester Blog for Interactive Marketing Professionals. Keeping a Closer Eye on Content ROI – CMO Council. Keeping a Closer Eye on Content ROI – CMO Council. Also, you need to have content that is relevant to everyone involved with the purchase of your product. Read on to get their insights. MarketingSherpa.

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33 Stats That Paint a Picture of the Future of Marketing

Hubspot

HubSpot CMO Mike Volpe, when sharing his story on how he came to be HubSpot's fifth employee, says the problem he faced as a marketer was finding an integrated marketing software solution that allowed him to see how his various marketing efforts impacted his website and revenue. Source: Forrester ) Tweet This Stat!

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73 Experts Reveal B2B Marketing Trends to Leverage in 2017

SnapApp

There could be a strong opportunity to break through the clutter with a consistent, valuable print magazine. We'll see brands using that customer-focused content to deliver more personalized and relevant content experiences to build brand awareness, engagement and purchase consideration. Cognitive Marketing / Predictive Analytics.