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The 7 Best Social Media Analytics Tools for Marketers in 2020

Hubspot

With social media analytics tools. In a nutshell, social media analytics tools are generally part of a larger social media management software platform. To cut the expansive search of social media analytics tools down, (there are a lot) we've made a list of seven top options that we recommend, depending on your business type.

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Only B2B - Untitled Article

Only B2B

It also provides a detailed analytics on a personalized dashboard along with the complete insights on what has been performing well. Operating on Pay Per Click basis they allow their users to set their own price and pay only for the clicks you receive. It also provides you with analytics for your community. BizSugar .

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20 Online Marketing Tools That Boost Campaign Results

KoMarketing Associates

Moz’s Followerwonk tool allows users to grow their social graph by gaining insights into Twitter analytics such as followers, where followers are located, number of tweets, and much more. Digg Reader. Digg Reader is a news aggregation service operated by Digg. Social Media Tools. Followerwonk. What is it? :

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Measuring Social Media ROI with Google Analytics: Part 4 – Standard Reports

EMagine B2B Blog

Google Analytics has recently expanded its reporting option to include social media outlets. Before some of these reports will function properly, you will need to set up your goals in Google Analytics. Traffic Sources > Social > Sources and click the Activity Stream tab). Social Value. Social Conversions.

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Four Ways to Measure Social Media Marketing Results

Webbiquity

Measuring the ROI of social media is challenging for several reasons, the most significant of which is the problem of “last click attribution;&# just because a sale or lead “came from&# Twitter or Facebook as the last click doesn’t necessarily mean that site deserves all the credit. Share this on del.icio.us.

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6 Critically Undervalued Social Media Success Metrics

Convince & Convert

Instead of just counting the number of Facebook “likes” you accrue – which signifies nothing more than digital bumper stickering, instead track how often your fans click “like” and comment upon the status updates you post. Klout is an online influence gauge that combines several data points (followers, retweets, clicks on links, etc.)

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Seven Expert Search Engine Marketing Guides

Webbiquity

Three strategies for improving quality score, which results in high ad positions with low cost per click (CPC), such as creating small, tightly focused ad groups (“breaking down your campaigns and ad groups into smaller ad groups…allows you to write more relevant ads for a select number of keywords in your ad group.