Biznology
DECEMBER 22, 2015
1) Adaptive Websites. I thought I was pretty clever when I realized that you can use regular expressions (regex) to do global search and replace across an entire website with either direct access to your back-end relational database or via a convenient plugin. Keep your eyes on programmatic ad buying in 2016.
Biznology
JANUARY 31, 2018
If you are like me, then you need to listen to the interview Tim Peter and I recently did with Augustine Fou , an expert on ad fraud. Augustine shared with us that if “it’s too high or too low or too consistent, there is a problem.”
Biznology
JANUARY 26, 2011
AG: I'd have to say the power of segmentation and reporting and the direct connections with a much more sophisticated and still-free Google Analytics. Second, increased safety in click fraud detection and the machine learning in content and display networks.
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