Hubspot

JANUARY 27, 2020

But, at the same time, you might look into AI software or services that can help your team work more efficiently or learn more about customers. The number of industries that have implemented it has grown by 270% since 2015 ( Gartner ). It's estimated that 80% of emerging technologies will involve AI by 2021 ( Gartner ).

Marketing AI 99

Marketing AI Stats Enterprise Management Emarketing 99

KoMarketing Associates

MAY 16, 2013

Facebook has emerged as a marketing channel that’s been adopted by countless individuals and brands alike. Why It’s Good : The Oracle Business Analytics page (ranked #9, yes there are 3 B2B pages in the top 10!) Its Business Intelligence page has 1,600 likes, focusing on big data analytics for companies.

Facebook 120

Facebook B2B Gartner Best Practices 120

accelerate agency

APRIL 12, 2023

In one sense, SaaS marketing is similar to other kinds of traditional marketing—it’s about targeting potential customers across one or more channels with a view to growing your sales. You’re not selling software as a one-off purchase but rather with an all-in ongoing service model. Firstly, it’s intangible.

Marketing Budget 52

Marketing Budget Paid Content Work Management Paid Search Agency 52

accelerate agency

OCTOBER 21, 2020

Software as a service (SaaS) is a business model which is becoming ever more popular. At face value, a SaaS (software as a service) marketing strategy doesn’t seem like it should be any different to a regular marketing strategy. An initial search on Capterra for project management software reveals 1,227 products. Competition.

Paid Content 81

Paid Content Marketing Budget Work Management Paid Search Agency 81

Hubspot

AUGUST 21, 2023

According to Gartner, the typical buying group for a complex B2B solution involves six to 10 decision-makers. You’ll have three variables to test: the channel you advertise on, the audience you target, and the message you share. Possible paid digital ad channels might be LinkedIn, Google Ads, Facebook, and Twitter.

Sales Management 69

Sales Management Top of Funnel Paid Content Template 69

Convince & Convert

SEPTEMBER 21, 2010

I looked at Meltwater Buzz a couple of months back and thought it offered a better platform than Radian6 (which is a good option in itself and often used as the industry example). I was on a call the other day with someone from a social management software company and we were talking about how the market is starting to blend.

Social Media 155

Social Media Media Paid Content Work Management 155

SnapApp

FEBRUARY 13, 2018

On the internet, this is synonymous with expanding your reach from just a website to multiple channels: SEO , email, social, PPC, and more. . Today, 72% of consumers say they would rather connect with brands and businesses across multiple channels. Multi-channel marketing. . . A channel could be a device, medium, or network.

Marketing Strategy 63

Marketing Strategy Marketing & Strategy Examples Multi-Touch Attribution 63