Thinkers360

FEBRUARY 9, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Predictive Analytics for 2024. Congratulations to all our Predictive Analytics influencers who participated! Join Enterprise Lite to work with all of these Predictive Analytics influencers! 16 Nick Brestoff, M.S., Score: 30.79

B2B Thought Leadership 52

B2B Thought Leadership Analytics Lead Scoring Lead Ranking 52

Engagio

JANUARY 16, 2024

As we go into the new year, we wanted to highlight some of the most engaging discussions on the Sunny Side Up Podcast from 2023. Whether you’re a seasoned sales leader or at the beginning of your career, there’s something for everyone in our roundup of the best sales podcast episodes of 2023.

Conversion 62

Conversion Best Practices Marketing Analytics Tools DemandBase 62

Engagio

JANUARY 20, 2024

As we continue into the new year, we wanted to highlight some of the most engaging marketing discussions on the Sunny Side Up Podcast from 2023. Whether you’re a seasoned marketing leader or at the beginning of your career, there’s something for everyone in our roundup of the best marketing podcast episodes of 2023.

Marketing AI 62

Marketing AI Lead Ranking Multi-Touch Attribution Conversion 62

Biznology

FEBRUARY 11, 2020

We cover what this means for your business and offer some guidelines on how you can make personalization work for you without personal data. Spotify Stitcher Radio Google Play Apple Podcasts. Search Chat is SoloSegment’s podcast dedicated to all things search AI and content marketing related. 27:29 Outro. Who is SoloSegment?

Customer Satisfaction 104

Customer Satisfaction Guidelines Search Marketing Google 104

Biznology

MAY 21, 2019

Never to be totally one-upped on the AI game, Google also dropped an interesting release: CallJoy , which allows small businesses to answer calls using AI. Search Chat is SoloSegment’s podcast dedicated to all things search AI and content marketing related. The post SearchChat Podcast: Data Is Not a Moat for Your Business.

Business 99

Business Customer Satisfaction Differentiation Custom Publishing 99

Martech

JANUARY 13, 2022

Unbounce serves primarily small and medium-sized businesses and the acquisition should improve the ability of customers to evaluate customer journey touchpoints and optimize ad spend. It’s interesting to see initiatives to extend some of these capabilities to smaller businesses.

Analytics 107

Analytics Paid Search Agency Touchpoints Acquisitions 107

Zoominfo

OCTOBER 3, 2018

In recent months, we’ve featured the subject of podcasting throughout several blog posts—from podcasting best practices to lists of our top podcasts to listen to. We’ve established that podcasts are great tools for professional development and workplace inspiration—and they help pass the time on your long commutes.

B2B Thought Leadership 150

B2B Thought Leadership Thought Leadership Zoominfo Resource Management 150

Outgrow

FEBRUARY 8, 2024

We recently interviewed Sairah Ashman for our monthly podcast – ‘ Marketer of the Month ’! Examining the balance between analytical thinking and creativity when approaching complex problems. Reflecting on key insights gained from Harvard Business School, focusing on increased confidence and an integrated approach.

Outgrow 52

Outgrow Business Work Management Advertising Agencies 52

ViewPoint

MARCH 19, 2018

“But why,” she asked, “do I need to master deep digital analytics? She needs a bigger picture of the marketing return on investment, which is only available by looking deeply into the digital analytics. Of course, marketing analytics is not new and neither is digital analytics. It wasn’t an easy conversation.

Marketing Management 197

Marketing Management Analytics Budget Programs Marketing Automation Services 197

Biznology

AUGUST 22, 2019

In these slower moments, there’s a chance to reflect on the speed of business. . 16:45 Speed is the new currency of business. Spotify Stitcher Radio Google Play Apple Podcasts. Search Chat is SoloSegment’s podcast dedicated to all things search AI and content marketing related. 0:00 Intro. 1:40 Dog Days of Summer.

B2B 99

B2B Customer Satisfaction B2B Sales Search Marketing 99

ClearVoice

FEBRUARY 21, 2023

It’s audio content through podcasting, a platform that can be an indispensable addition to your marketing strategy. Professionals listen to podcasts to grow their businesses, manage their finances, improve their parenting skills, inform themselves, and so much more. But is podcasting really marketing?

Content 52

Content Distribution RSS Work Management 52

BenchmarkONE

MAY 4, 2021

Effectively marketing a business requires quite a bit of content. Both blogs and podcasts are conversion-driven content methods that are worth your time and effort. Meanwhile, the amount of monthly podcast listeners has grown 54% in just the past three years , suggesting a ton of potential for grabbing the ear of potential prospects.

Small Business Marketing 52

Small Business Marketing Paid Content Business Lead Scoring 52

Unbounce

JULY 5, 2023

Specifically, AI analytics. The never-ending evolution of AI-driven analytics is revolutionizing how marketers (like you!) We’re gonna explain the who, what, when, where, and why of AI analytics in marketing. There’s a lot to cover here, so let’s dive right in: What is AI analytics? What are the benefits of AI analytics?

Marketing AI 98

Marketing AI Analytics Marketing Analytics Tools Planning 98

Biznology

JULY 2, 2019

We talked about this last month on whether data is a moat — SearchChat Podcast: Data Is Not a Moat for Your Business. Meanwhile, many businesses are struggling to implement data — as a new study showed 41% of shoppers say that most personalized messages still feel like mass marketing. SearchChat is available on.

Personalization 120

Personalization Customer Satisfaction Search Marketing Custom Publishing 120

Thinkers360

MARCH 31, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! CPSM Ram Ratna Group Contact DV Abhang,C.P.M.,CPSM Real Story Group Contact Apoorv Durga, Ph.D.

Work Management 144

Work Management B2B Thought Leadership Thought Leadership Enterprise Management 144

Thinkers360

FEBRUARY 23, 2024

At a Glance CB Bowman Ottomanelli, Author, Award Winner, Podcaster, CEO, Courage Consulting. In this edition, we speak with CB Bowman Ottomanelli , Author, Award Winner, Podcaster, and CEO, at Courage Consulting. ACEC supports corporate executive coaches as “Enterprise-wide business partners with their clients.”

B2B Thought Leadership 52

B2B Thought Leadership Consulting Thought Leadership Enterprise Management 52

Biznology

SEPTEMBER 10, 2019

Lastly, after decades of a focus on short-term quarterly profits and outlandish pay packages, The Business Roundtable execs proclaim that maybe shareholders aren’t the sole beneficiaries of company’s actions. Spotify Stitcher Radio Google Play Apple Podcasts. What is the future of trust in digital marketing ? 0:00 Intro. 0:00 Intro.

Customer Satisfaction 91

Customer Satisfaction Trust Marketing Amazon Search Marketing 91

Contently

OCTOBER 5, 2016

But the coverage overshadowed the introduction of something that would go on to become an important part of the Apple empire: a dedicated podcasting app called Podcasts. The early response to Podcasts was also rough , but Apple’s decision to separate it from the standard music functionality eventually had a huge impact.

Ad Exchange 117

Ad Exchange Paid Search Agency Budget Programs Advertising Mediums 117

Martech

JUNE 1, 2022

With Universal Analytics sunsetting and the rise of what’s being called Google Analytics 4 in its place, digital marketing analytics can be a confusing place, so let’s make things clear… and know that I even got some input from Google digital marketing evangelist Avinash Kaushik too! The changes with Google Analytics 4.

Marketing Analytics Tools 125

Marketing Analytics Tools Marketing Attribution Analytics Google 125

Crimson Marketing

MAY 29, 2014

This discussion with Christian Campagnuolo, CMO of Business Intelligence software firm Logi Analytics, prescribes. The post Christian Campagnuolo, Logi Analytics CMO: Three Ways To Create and Convert Technology Buyers [Podcast] appeared first on. Marketing Technology Podcasts'

CMO 100

CMO Analytics Top of Funnel Marketing Funnels 100

Thinkers360

MARCH 22, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today !

B2B Thought Leadership 141

B2B Thought Leadership Work Management Thought Leadership B2B 141

Biznology

NOVEMBER 14, 2019

In this week’s episode of SearchChat, we interview Mark Schaefer, co-host of Marketing Companion Podcast, on what it means to make companies more human. For B2B, this is even more important: we tend to forget that people are people, not just “business buyers.”. We’re all business people, but we’re also all customers.

Paid Search Agency 91

Paid Search Agency Companies Customer Satisfaction Privacy 91

Zoominfo

OCTOBER 3, 2018

In recent months, we’ve featured the subject of podcasting throughout several blog posts—from podcasting best practices to lists of our top podcasts to listen to. We’ve established that podcasts are great tools for professional development and workplace inspiration—and they help pass the time on your long commutes.

B2B Thought Leadership 100

B2B Thought Leadership Thought Leadership Resource Management Small Business Marketing 100

Crimson Marketing

AUGUST 13, 2014

Calling it a crime for marketers not to use marketing analytics on the rich data lake available to them, and predicting that CMOs will spend more money on IT than CIOs in a few years, Ren shares with Moneyball for Marketing how marketing analytics produces often surprising insights that dramatically increase revenue.

Network Marketing 100

Network Marketing CMO Enterprise Management Analytics 100

Martech

OCTOBER 11, 2023

It helps everyone across the business, especially sales and marketing teams, shape decisions, enhance efficiency and open untapped potential within every byte of information. It is a strategic asset that empowers businesses to make informed decisions, drive efficiency and unlock new avenues of growth.

Enterprise Management 119

Enterprise Management Work Management Marketing Management Business 119

Hubspot

MAY 11, 2021

Ah, Clubhouse versus podcasts — an age-old debate. But, while both of these audio tools are relatively new to the business world (in fact, Clubhouse is less than two years old ), they've both attracted large, engaged audiences. Clubhouse vs. Podcasts: Which Should Marketers Use? Podcast advertisements are powerful.

Work Management 100

Work Management Paid Search Agency Tips Marketing Management 100

Martech

AUGUST 29, 2023

Now with AI, businesses can have an actual dialogue with customers. Tune into the podcast and learn: How to use data to help your customers achieve better business outcomes and grow faster than their competition. In turn, we receive the information necessary to segment them. AI’s role in fostering innovation.

Enterprise Management 114

Enterprise Management Work Management Marketing Management Conversion 114

Circle Studio

APRIL 18, 2019

10 years ago, many people didn’t know what a podcast was. Now, an estimated 90 million Americans listen to at least one podcast a month, and 62 million listen to a podcast weekly. Podcasts have become a powerful way to offer valuable content to your target audience and strengthen your content marketing strategy.

Work Management 90

Work Management Custom Publishing Advertising Agencies Education 90

Search Engine Journal

FEBRUARY 14, 2022

Learn your actual best bounce rate, break out of the comparative mindset and truly improve your business' growth. The post Google Analytics: What’s A Good Bounce Rate In 2022? Podcast] appeared first on Search Engine Journal.

Analytics 86

Analytics Google Best Practices Business 86

Vision Edge Marketing

AUGUST 17, 2021

Sometimes however its necessary to change patterns to grow and improve business performance, that’s the focus of this episode. This is true for business performance as well. If you want your business to grow, you might need to break some patterns and build new habits. In business, bad patterns impact growth.

Contingency Planning 246

Contingency Planning Peer-to-peer Business Planning 246

Marketing Insider Group

JULY 11, 2023

Word of mouth is the best publicity, but it’s not enough to sustain a thriving business. Fine-tune your landing pages, remarket to people who visit your site, and improve your ads through analytics. If you sell to other businesses, advertise online through Facebook and LinkedIn. So, what really works?

Paid Content 184

Paid Content Advertisements Advertising Paid Search Agency 184

Thinkers360

MARCH 8, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! McKenna McKenna Associates Inc Contact Patrick J.

B2B Thought Leadership 127

B2B Thought Leadership Work Management Thought Leadership Enterprise Management 127

Martech

APRIL 15, 2022

The other marketing team devours the report by noting trends in web interactions, analyzing attendees’ reactions to their last podcast and checking the number of sales-closed opportunities. This is especially important if you are doing deep-dive analytics or predictions on the information. Their revenue is also growing by 10%.

Analytics 109

Analytics Work Management Marketing Management Click Rate 109

Biznology

JULY 25, 2019

Do you really understand the business problem you want to solve? 15:30 What business problem are you actually trying to solve? Search Chat is SoloSegment’s podcast dedicated to all things search AI and content marketing related. The post SearchChat Podcast: AI in Marketing–Where Are We On The Hype Curve? 26:10 Outro.

Customer Satisfaction 91

Customer Satisfaction Paid Search Agency Internet Marketing Custom Publishing 91

Crimson Marketing

NOVEMBER 5, 2014

So says Elissa Fink, CMO of business analytics and data visualization company Tableau Software. In a world where the importance of marketing analytics is increasingly beyond refute, it remains very difficult for many CMOs to begin making sense of incomplete and inconsistent data. Marketing Technology Podcasts'

CMO 100

CMO Analytics Software Planning 100

Optinmonster

MAY 16, 2023

And when it comes to gathering marketing data, Google Analytics is probably the most important tool you will rely on. That being said, if you’re not already using Google Analytics to boost your conversions… you should start right away. Google Analytics Reports help you look at data over a set timeline, and in more depth.

Marketing Analytics Tools 64

Marketing Analytics Tools Analytics Google Template 64

Convince & Convert

DECEMBER 30, 2014

More than any other content format podcasting is poised to explode , because it’s the one type of content you can consume while also doing something else. What Is the Content Pros Podcast? Taking a page from our successful Social Pros podcast playbook, Content Pros will feature real people doing real work in content marketing. .

Content Marketing 142

Content Marketing Content Advertising Agencies Paid Search Agency 142