Hubspot

MAY 23, 2013

And because business blogging is one of the most effective ways for marketers to consistently deliver content to their audiences -- and because it''s right in my wheelhouse as HubSpot''s blog manager -- I thought I''d share with you what I think the future of business blogging holds.

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Hubspot

MAY 20, 2010

However, it can become difficult to consistantly think of new ideas for your business blog. In today's post we will cover quick and easy ways to brainstorm new content ideas by reviewing your website analytics. Themes - Are you noticing any themes across the non branded keywords on your referrers list?

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Hubspot

JULY 23, 2010

If you can include your keywords. Within a click you will have subscribers to your blog. Social Media – This seems like it should be common sense by now, but many bloggers still seem to miss out on this one. Analytics – Look at page views, links, comments and where content was shared. Blog Checklist.

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Hubspot

FEBRUARY 23, 2016

Setting aside time to brainstorm blog topics, structure posts around relevant keywords, optimize calls-to-action and social sharing buttons, and strategically place relevant internal links can sound daunting to many marketers. Read this blog post to learn more about the benefits of business blogging.).

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Marketing Insider Group

SEPTEMBER 21, 2020

I’ve seen it happen with our clients time and again, as well as with our company blog. My own business depends on creating blog content that outranks my competitors. While cultivating a winning business blog requires commitment and planning, it’s not as hard as most business owners think. Publish Frequently.

Top of Funnel 309

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Single Grain

DECEMBER 29, 2020

He is a regular columnist for HubSpot ‘s blog and Entrepreneur ‘s blog. Though these guides all contain advanced knowledge with strategies rooted in analytics, the guides themselves are accessible and make the processes described easy to follow. His posts on the blog are outstanding. 3) Hiten Shah.

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Blogger Business Blogging Sales Management Enterprise Management 119

Hubspot

JANUARY 13, 2014

Anyone who manages a business blog knows all too well that the darn things require quite a bit of commitment. Analytics, my friends. 15 Blogging KPIs You Should Be Tracking. 1) Overall Blog Visits. HubSpot customers can easily track this metric using the Sources tool (pictured below). Social media?

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PureB2B

AUGUST 3, 2016

In today’s digital landscape, businesses have come to rely on automation to perform a large bulk of their marketing tasks. From social listening to data analysis, technology has been a huge enabler. But if there’s one thing we’ve yet to find a machine able to do properly, it’s crafting a compelling blog post.

Lead Generation 62

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Hubspot

JANUARY 2, 2013

Get in good with your analytics ? The first place I always start when evaluating a business' marketing is figuring out where the heck all their site traffic, leads, and customers come from. Then, you could drill down into more detail to see which keyword they searched to get to your website. 3) Social Media.

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Traffic Marketing Websites Work Management PPC 28

Hubspot

JUNE 12, 2012

You can search sites like Flickr, Fotopedia, Pixabay, and Google Images for your images -- just be sure to give attribution somewhere within your blog post to the original artist, and a link back to their page! 3) Google Keyword Tool. But how do you know what keywords to target if you don't know their search volume and competitiveness?

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Blogger Top of Funnel Tools Business 28

Hubspot

JULY 13, 2010

Online marketing, or inbound marketing as well call it at HubSpot , has many moving pieces. Instead, it is your job to understand how the costs, results and data surrounding online marketing impact the overall health and performance of your business. View more presentations from HubSpot Internet Marketing.

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Hubspot

FEBRUARY 10, 2014

Not only that, they''ll likely share your content with other people in their networks through email and social media, exposing you and your blog to brand new audiences. But you have to turn those visitors into subscribers in the first place, which makes an email subscribe form an absolute must-have for any blog.

RSS 28

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Hubspot

JANUARY 25, 2012

Successful inbound marketing requires a hand in a number of different marketing channels, from blogging , to social media, to email, SEO, PPC, and even live events. Email and Social Media. It's all about social media. Be sure you're adding social media sharing buttons (e.g. Email and Blogging/Social Media/PPC.

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Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

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Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

SEPTEMBER 15, 2011

With 200 million members, Twitter is one of the most popular social networks out there. HubSpot ). Make sure your Twitter profile is optimized with an enticing description (use keywords to help people find you), a professional-looking photo (for company accounts, use your logo! Connect your blog to Twitter.

Paid Content 28

Paid Content Twitter Work Management Paid Search Agency 28

Hubspot

DECEMBER 29, 2011

1) I resolve to build a killer keyword strategy and get my business to rank higher in Google organic search results. A successfully optimized search campaign can help your business generate more leads and get found by potential customers. After all, what business doesn't want more revenue-generating customers?

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Planning Landing Pages Burn Rate Marketing Automation Services 28

Hubspot

SEPTEMBER 7, 2011

Facebook's social network domination may frequently get challenged by emerging social media platforms like Google+, but the facts remain. With more than 750 million members in its user base, it's still the most popular social network around. Auto-Publish Blog Content: Start populating your Page's wall with content!

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Hubspot

OCTOBER 19, 2012

In fact, it's practically a marketing Swiss army knife: it enables you to regularly publish content, boost your website's search engine optimization , establish your industry thought leadership and expertise, and it also provides content fodder for your other marketing channels such as social media and email marketing.

Lead Generation 28

Lead Generation Blogger Sales Qualified Leads Lead Gen 28

Marketing Insider Group

SEPTEMBER 14, 2020

Overall, there are 3 billion social media users. About 57% of industries have gained a customer through their business blog. Content marketing lead generation figures show that most marketers blog as one of their key content marketing strategies. Blog posts are among the most shared content online. of keywords.

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Stats Webinar Metrics Marketing Strategy Marketing & Strategy 267

Webbiquity

MARCH 31, 2015

A well-written and consistently updates business blog is a vital core element of a successful content marketing program. As noted below, blogs are among the most effective tools for increasing website traffic, generating leads, and acquiring customers. What are the key elements of a successful business blog?

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Business Blogging Tactics Tips Business 100

Hubspot

MARCH 19, 2012

The problem is, too many marketers don't have the balance of paid vs. organic right, and they rely heavily or entirely on paid search to drive traffic and leads to their website -- instead of using tactics like business blogging , building their inbound link profile, and increasing social media activity. Connect with HubSpot :

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Hubspot

MAY 9, 2019

These cover the main business skills you'll need to advance in today's rapidly changing workplace -- from digital marketing and coding to selling, leadership, and more. Inbound Certification by HubSpot Academy. Learn the basics of websites, local business listings, review sites, social media, mobile apps, and more.

Paid Content 101

Paid Content Course Best Practices Paid Search Agency 101

Hubspot

SEPTEMBER 27, 2013

Lesson 3: Marketing Analytics 101. Use this Introduction to Inbound Marketing Analytics to find out how to measure and analyze all of your marketing efforts from email campaigns to blogging. Assignment: Use this template to organize your website’s on-page SEO strategy and coordinate pages and keywords easily.

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Hubspot

MARCH 30, 2012

Here are a few examples of the types of list posts we've published recently on this very blog, all of which we believe are high quality posts that have performed well in terms of traffic, leads, and inbound links: " 9 Ways to Increase Visibility for Your Best Blog Content ". " Use your analytics to tell you what's working.

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Webbiquity

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Is blogging coming back or trailing off? What will likely be the hot trends in social media over the next couple of years? Social Media Stats and Demographics. Increase use of video marketing?

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SmartBug Media

NOVEMBER 18, 2022

It’s about attracting consumers to support your business through campaigns—whether they’re informative, funny, or socially inspiring—and forming a connection with them by helping them find whatever they’re looking for. Hashtag You can’t have social media without the hashtag. The foundation of inbound marketing is content.

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Single Grain

FEBRUARY 17, 2022

Their social media marketing team has expertise in promoting products and services on LinkedIn, Facebook, Twitter, Instagram, and other leading channels. Bay Leaf Digital is a top SaaS marketing agency founded in 2013 to help B2B SaaS businesses promote their products through advanced inbound marketing strategies. Travelocity.

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SmartBug Media

MARCH 14, 2019

If you regularly publish on your company’s blog, you may already be seeing the benefits of business blogging. Medium was designed to be a platform where anyone could read, share, and exchange ideas on a vast range of topics in the form of “stories,” or blog articles. Focus on Quality.

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Hubspot

AUGUST 21, 2017

In April, LinkedIn announced it had reached 500 million members, making it one of the most popular social networks for professionals and one of the top social networks overall. With new social networks sprouting up constantly, LinkedIn is a platform that often gets underutilized or put on the back burner. About LinkedIn.

Network Marketing 101

Network Marketing Linkedin Tips Paid Search Agency 101

Hubspot

SEPTEMBER 26, 2013

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing -- we''ve covered email marketing , website optimization , social media , and the list goes on. So we thought it was time to create a blog post that could serve as an inbound marketing glossary.

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Hubspot

AUGUST 25, 2014

You''ve read all about inbound marketing, and you may even have taken HubSpot''s Inbound Marketing Certification. until you have tons of blog posts and your email lists are perfect and you''re posting on your social media accounts at the exact right times. Mistake #4: Trying to do inbound without a blog. But don''t!

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Hubspot

MARCH 2, 2016

By knowing the ins and outs of all public areas of a competition’s marketing from social media to blogging to offer creation and more, you can better understand who they are targeting with their marketing, what content they are focusing on and where they have found the most success. 4) Target Keywords. 5) Optimized Meta Data.

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Hubspot

MAY 23, 2012

To remedy that, we've not only written an entire whitepaper about using technology to support your marketing efforts , but this blog post will highlight an important section from that whitepaper that teaches us exactly how it can help you grow site traffic, too! Let's say you already have a robust analytics package in place.

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Hubspot

OCTOBER 21, 2011

Perhaps your audience flocks more to Facebook than Twitter, or maybe they are more concentrated in an industry-specific social network. Then: When you talk about customer service before the internet and social media, people would wait in long lines, sit on the phone for hours, or fill out complaint forms. Be Part of the Conversation.

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Hubspot

JULY 10, 2018

This article will help you gain insights into each major channel for B2B lead generation, including social media, PPC, blogging, and email. Social Media Marketing Strategies. Social media is now a critical component of B2B marketing. What is the conversion rate of social media? Facebook Lead Ad. LinkedIn Ads.

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Paid Content Lead Ranking Lead Scoring Lead Gen 95

Hubspot

OCTOBER 7, 2011

We talk a lot about how marketing analytics is key to inbound marketing success. Another concept that goes hand-in-hand with analytics is testing. your email messages, and social media updates like tweets, Facebook, and LinkedIn updates. Keywords: Test the performance of your keywords. Connect with HubSpot :

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Hubspot

JANUARY 13, 2014

Making use of analytics is the only way you''ll have insight into which content is working -- or falling flat. Ideally, you''ll make use of a closed-loop analytics solution so you''re able to see what happens to all that site traffic. This post can help you become more agile. but an actual paying customer! Clickthrough Rate.

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