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The Best Twitter Analytics Tools

Brandwatch Marketing

With so many Twitter analytics tools out there, it’s hard to know which ones to trust with your Twitter account. Some may wish to track the tweets about their brand or competition, some will want to engage with leads or clients, and others may wish to track the success of their campaigns, among tons of other options.

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On-Line Events on Twitter: Long-Live the Tweetchat

Marketing Insider Group

One thing that caught my attention recently was a discussion of the “ Tweetchat ” Event – using Twitter to conduct a conversation between participants with virtually no cost and not requiring an events platform. The “secret sauce” is a specific Twitter event hashtag. The Tweetchat Event. All ticket sales help benefit charity.

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How to Effectively Use Twitter Influencer Marketing?

SocialPilot

Among this vast landscape of social media platforms, Twitter stands out prominently. With nearly 556 million monthly active users, Twitter influencer marketing has emerged as a focal point for connecting brands with their audience. This figure demonstrates the effectiveness of Twitter influencer marketing.

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6 Twitter analytics tools to amplify your Twitter strategy

Sprout Social

Twitter is an excellent platform to engage with friends and follow your favorite industry experts. But if you want to use it to promote your business or your personal brand, you have to do more than just broadcast tweets every once in a while. Are your Twitter posts generating any clicks? But there’s a good reason for it.

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How Personalized Brand Experiences Help Drive Customer Loyalty

Webbiquity

A McKinsey report notes that 71% of customers expect brand personalization and 76% get frustrated if it’s not provided. Image credit: cottonbro studio on Pexels B2C brands (and B2B companies increasingly, as well) focus on personalizing their services to build recognition in a cutthroat market.

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How to Build a Digital Product Brand That Lasts

Webbiquity

A digital product brand is a recognizable symbol that distinguishes an organization from its competitors. A company can use its brand to differentiate itself from the competition to build customer loyalty, generate greater demand for its products or services, and attract new audiences. Guest post by Tara Dwyer.

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Best Free Social Media Analytics

TrustRadius Marketing

Social media is essential to building brand awareness and increasing sales. Social media analytics is indispensable for improving social media performance and business growth. If you’re a small business or eCommerce merchant, free social media analytics tools can boost your social marketing strategy. Talkwalker. FollowerAudit.