Paul Gillin
OCTOBER 12, 2011
In his book, The New Know , Thornton May makes a case for data analysis becoming the next frontier of corporate evolution. I was struck by how well researched your book was, with lots of real-life examples. Analytics is the business reengineering of the mid-90s. Speaking analytically, that is a trivial database.
Paul Gillin
OCTOBER 31, 2011
Example: “The first person mentioned by name in ‘The Man in the Iron Mask’ is this hero of a previous book by the same author.” Our analytics told us we had about a 74% chance of winning. You couldn’t play Jeopardy by having thousands of FAQs and linking to their answers. The answer is D’Artagnan.
Paul Gillin
JUNE 24, 2010
It’s easy to cast aside analytical tasks when everyone is focused on generating revenue. Web analytics today deliver unprecedented insight about online interactions. The basic features of the free Google Analytics service match the capabilities of products that cost thousands of dollars just a few years ago.
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