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Digital Marketing for Small Business: Here’s How You Can Do It

Salesforce Marketing Cloud

Digital marketing for small businesses can be tricky at first, but it’s a crucial skill that helps SMBs connect with their community and customers. According to our research , 67% of SMB leaders say community support has been important to their company’s survival. Being an SMB has its challenges.

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4 Content Strategies for B2B Corporate Blogging

Online Marketing Institute

Content for Community Development Soliciting the contribution and participation of other bloggers and site owners can be a powerful way to gain awareness and links. Develop badges, awards, and general ways bloggers can showcase recommendations. Blog Post Examples Galen De Youngs list of top B2B blogs is a great example.

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Why Host a Blog on Your Corporate Website?

Online Marketing Institute

I’m sure that there are many of you who have heard (or perhaps personally believe) something similar. Unless they’re mentioned in the news, do they really have interesting content that you – as a blogger/journalist - would want to link to? Links Let’s be real. What do people like to link to? White papers?

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5 Steps for Crafting an Effective B2B SEO Blogging Strategy

Online Marketing Institute

Remember this: with a company blog strategy, the organization owns (and controls) the content and discussion (assuming the organization isnt using a hosted solution like Blogger or a WordPress hosted blog). WordPress bloggers may be interested in leveraging the WordPress Editorial Calendar plugin as well.

SEO 40
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How to Build Your Own SaaS Partner Program (with Landing Pages)

Unbounce

especially for SMB SaaS startups. They often have developed personal relationships with a degree of instant trust that’s hard to replicate from afar. Investing in Partner Relationship Management (PRM) will streamline your program under one roof and take care of the more tedious functions like analytics, tracking, and payouts.

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5 Ways SMB Business Owners Can Revamp Their Digital Marketing Strategy

Single Grain

There are some proven and established ways of making your digital marketing stand out and, with a little revamping, your SMB could be reaping the rewards of more exposure – and, thus, more sales – much more organically and profitably. Any SMB that is not actively looking for feedback is missing out on a potentially rewarding resource.

SMB 111
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Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Google Analytics. Certainly in this era where people actively seek information that is pertinent for their needs, questions or buying journey, personalized and valuable content is crucial. People are now curating lists of the most influential bloggers by Klout score. Facebook Insights. ReTweeting. Reporting news.