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The Ultimate Guide to Marketing Interview Questions From HubSpot's CMO

Hubspot

For someone with a more specific role on a larger inbound marketing team, like a blogger, you could focus only on the questions about blogging and content creation. It's not practical to just "look" at the data when you have 10,000 rows -- you need to use statistical analysis. 14 Interview Questions to Ask Marketing Job Candidates.

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Which Format Is Right for Your Next Blog Post?

Hubspot

This is one of the most common blog post formats for business bloggers. List posts are easily recognizable by their titles, since they usually include a number in headline, and they're great formats for beginner bloggers since they're very formulaic. Examples: Predictive SEO: How HubSpot Saves Traffic We Haven't Lost Yet.

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28 (of the) Best Twitter Tips, Tools and Tactics of 2012 (So Far)

Webbiquity

” 17 Examples of Twitter Brand Page Backgrounds to Inspire You by HubSpot. ” 6 Data-Backed Tips for Getting More Retweets [Research] by HubSpot. 4 Twitter Analytics Tools For Your Business by Social Fresh. ” For the slightly less ambitious or technical, try Blogger LinkUp. ” Twitter Tool Reviews.

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The Ultimate Guide to Marketing Jobs

Hubspot

Whether you’re equipped with creative ability or analytical prowess, marketing’s got a spot for you. Four-year programs teach you the skills and competencies needed to join and excel in the competitive, fast-paced landscape that is the marketing world, including public speaking, creative problem-solving, logistics, sales, and analytics.

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What is a Lead Magnet? 69 Proven Lead Magnet Ideas That Work.

Optinmonster

Here’s an example of a cheat sheet created for bloggers: 52 Headline Hacks: A Cheat Sheet for Writing Blog Posts That Go Viral. Bloggers want their blog posts to go viral, so this is a benefit-driven lead magnet for them. For instance, Bidsketch (a proposal software) uses a Sample Client Proposal as a lead magnet.

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The Power of Integrated Marketing: How Owned, Earned, Paid, and Shared Media Can Drive Visibility in a Zero-Click World

Hinge Marketing

If you need a platform that can program campaigns, suppress lists, and score leads, Pardot, Eloqua, and Hubspot are good options. Free tools like Google Analytics are essential. Google Analytics gives you the ability to identify your traffic sources (e.g., Start by taking a sample of your best clients.

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The Ultimate Guide to Hiring Effective Marketers

Hubspot

If he’s heavily involved in digital efforts, he might be knee-deep in his marketing analytics. Some Statistics You Better Pay Attention To. Based on the simple inflation calculator provided by the US Bureau of Labor Statistics, that would be $1450 a year for 2014. ( He might write a sales page or two, as well. Want proof?