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10 Ways Predictive Analytics Can Help You Achieve Your Marketing Goals

Marketing Insider Group

To create the best possible buyer’s journey for your target audience, you must first know them well and understand their behaviors and actions at different touch points. One effective way to build unique experiences for your customers is by using predictive analytics. The predictive analytics industry is growing at a rate of 23.2%

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How to use Google Analytics for stronger social media reporting

Sprout Social

Google Analytics (GA) offers solutions to these multi-pronged questions around social media analytics. Read on to find out how Google Analytics for social media helps with stronger reporting. Why use Google Analytics for social media measurement?

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Email Marketing Analytics - How to Measure? [With Tips to Drive Business Growth]

SendX

We all rely on data, analytics & colourful graphs. So in this post, I’ve written about the most important email analytics, how to calculate them, and a few things you can do to shine those numbers and thus drive up your business growth. Use of words that will invoke excitement, urgency or exclusivity. Thoughtful questions.

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The Future of Lead Prioritization: A Guide to Predictive Analytics & Lead Scoring

Inbox Insight

The Intersection of Predictive Analytics and Lead Scoring While there have been many advancements in technology, predictive analytics has emerged as one of the biggest game-changers in lead prioritization.

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9 Killer Social Media Call-To-Action Examples

SocialPilot

The simple hack is to add a CTA that creates a sense of urgency in them. The value of CTA If your followers are not taking action, the best you’re accomplishing is creating brand awareness. Buy Now’ might sound too pushy, but ‘Don’t Miss It’ can give a sense of urgency you’re looking for. Brand awareness is valuable in itself.

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8 Methods to Writing Creative Email Subject Lines [With 72 Examples]

Marketing Insider Group

Let’s dive into some of the best psychological hacks to get people to open your message, as well as 72 examples to get you inspired. The best way to get people to act (or click) is to invoke emotions like curiosity, urgency or even anxiety. and urgency (offer ends at midnight). Here’s a special gift for you 4.

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Memorial Day Email and SMS Marketing Best Practices

SmartBug Media

With the rise of digital marketing, email and SMS communication are two of the best ways to reach out to your customers at scale. But what are the best practices to get opens, clicks, and conversions? In this article, we'll walk you through five best practices to leverage for a winning Memorial Day email and SMS marketing campaign.

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