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Executive Insights: Leveraging the Power of Webinars for Virtual Learning

Marketing Insider Group

When you are an early adopter you must learn on the fly and develop your own best practices. I found that one of the best ways to learn is to network and attend events with your peers and learn from fellow subject matter experts (SMEs). but not on my webcasts. Mistakes happen….

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B2B Social Media Marketing -- Does It Work?

Online Marketing Institute

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Why Host a Blog on Your Corporate Website?

Online Marketing Institute

A little over a year ago, I shared a case study on Search Engine Watch of a client’s website that had fewer than 100 pages of content indexed when we started working with them. Case studies? If you were to check the number of pages indexed in Yahoo today, you would see that they have over 3,600 pages indexed.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns.

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90+ Important B2B Content Marketing Statistics

Zoominfo

Keep reading these content marketing statistics for new insights, best practices, and inspiration. Best-in-class organizations are 93% more likely to use data to personalize content or communications ( source ). For this reason, we’ve compiled more than 90 statistics about the current state of B2B content marketing.

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90+ Important B2B Content Marketing Statistics

Zoominfo

Keep reading these statistics for new insights, best practices, and inspiration for your own content marketing strategy. Best-in-class organizations are 93% more likely to use data to personalize content or communications ( source ). 60% of people are inspired to seek out a product after reading content about it ( source ).

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns.