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Venntive Adds Communities to Small Business Marketing Automation and CRM

Customer Experience Matrix

It is clearly “all-in-one” sales and marketing software for very small business, combining marketing automation, CRM, and ecommerce along the lines of Infusionsoft and Ontraport (formerly OfficeAutoPilot). Members can share discussion forums and Wikis and be assigned rights such as access to specified information about each other.

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Top Conversational Intelligence Software for Coaching Sales Call Agents

SalesIntel

With the rise of conversational intelligence software, sales call agents can now receive 1-on-1 coaching through software instead of their managers. We’re going to take a look at some of the top conversational intelligence software for coaching sales call agents. The world of sales coaching is rapidly evolving.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. I worry that this tool only ends up helping sales pick out cold calls to make, and is not used by marketers enough to segment, collect, and improve their prospecting databases. Among other stuff.

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The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

Hubspot

Neil Patel does a pretty good job explaining the concept and talking about its origin, saying that a growth marketer is someone who uses " analytics, inexpensive, creative and innovative ways to exponentially grow their company’s customer base. " Try HubSpot's free email capture software today. The blog might be one of our favorites.

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Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Google Analytics. All blogs, wikis, forums, and social networks hosted or sponsored by Oracle (e.g., com , wiki. Segmenting IT buyers in Your Marketing Automation Campaigns - Lead Views , November 22, 2010 Today’s post is by Ben Bradley, Managing Director at Macon Raine, Inc. Facebook Insights. com , forums.

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20 Conversion Optimization Tips for Zooming Past Your Competition

Unbounce

But without a cursory understanding of conversion optimization—including research, data-driven hypotheses, a/b tests, and analytical capabilities— you risk making decisions for your website traffic using only gut feel. You can also import your data to Google Analytics to view the effects on key segments.