Zoominfo

MAY 3, 2020

The modern B2B customer journey is more complex and multilayered than ever before. Several popular analytics platforms allow you to build marketing attribution models—but the most common and cost-effective method is to leverage Google Analytics conversion tracking. They click the ad and ultimately read the blog post.

Marketing Attribution 130

Marketing Attribution Multi-Touch Attribution Paid Content Sales Management 130

Only B2B

MARCH 15, 2018

How to Drive More Traffic to Your B2B Blog. In a world where content is king, B2B blogging can have a huge impact on the success of your organization in terms of leads, brand awareness, customer engagement, and even revenue. It’s evident that blogging is an effective tactic for B2B organizations. Keep reading.

Paid Content 96

Paid Content Lead Scoring Lead Ranking Mobile Advertising 96

Vidyard

JANUARY 6, 2022

Better SEO 2.3 Steal These TikTok For B2B Tips 1.1 Getting Started: TikTok For B2B Businesses 1.2 Balancing Trends And Batching TikToks For B2B 1.3 Ride The TikTok for B2B Wave 1. Video Analytics Statistics 2.6 Video SEO Statistics 2.10 2: Video Chapters Improve Video SEO and Discoverability 4.3 #3:

Enterprise Management 65

Enterprise Management Sales Management Top of Funnel Tools 65

Vidyard

JANUARY 6, 2022

Video Analytics Trends 4.0.2 Companies Making Use of Different Levels of Video Analytics 5. Video Analytics Statistics 2.5.1 Video SEO Statistics 2.10 How a Video Knowledge Base Boosts Your Video SEO 3. Optimize Support with CRM Integration and Video Analytics 6.1 Video Analytics 1. Video SEO 7.1

Enterprise Management 73

Enterprise Management Sales Management Budget Programs Top of Funnel 73

B2B Marketing Zone Posts

AUGUST 3, 2010

Best of B2B Marketing. True Confession: I Don’t Have a Social Media Strategy - Dianna Huff - B2B MarCom , July 22, 2010 Social media gurus tell you to have a strategy. True Confession: I Don’t Have a Social Media Strategy - Dianna Huff - B2B MarCom , July 22, 2010 Social media gurus tell you to have a strategy. Featured Sources.

Ning 40

Ning Paid Content Facebook Sales Management 40

Vidyard

SEPTEMBER 14, 2021

Better SEO 2.3 Steal These TikTok For B2B Tips 1.1 Getting Started: TikTok For B2B Businesses 1.2 Balancing Trends And Batching TikToks For B2B 1.3 Ride The TikTok for B2B Wave 1. Video Analytics Statistics 2.6 Video SEO Statistics 2.10 2: Video Chapters Improve Video SEO and Discoverability 4.3 #3:

Marketing Budget 65

Marketing Budget Enterprise Management Work Management Marketing Management 65

Vidyard

FEBRUARY 2, 2021

Video Analytics Trends 4.0.2 Companies Making Use of Different Levels of Video Analytics 5. Video Analytics Statistics 2.5.1 Video SEO Statistics 2.10 How a Video Knowledge Base Boosts Your Video SEO 3. Optimize Support with CRM Integration and Video Analytics 6.1 Video Analytics 1. Video SEO 7.1

Sales Management 65

Sales Management Top of Funnel Video Marketing Paid Content 65