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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Whether it’s a global pandemic, racial unrest, political upheaval, new channels and apps, demographic shifts, or changing consumer dynamics – the job of today’s marketing leaders is not getting easier. There are 179 bullets but 200+ actual stats in this post. 79% of B2B buyers share white papers with their coworkers.

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Measuring the Best Times to Post on Social Media

Sprout Social

Use Twitter analytics tools to track post clicks so you are certain what content drives engagement and what falls flat. In fact, data from Forrester discovered Instagram has the highest per-follower interaction rate (2.2%) compared to any other social network (second-highest being Facebook at 0.22%). Know Your Demographics.

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Email Marketing Best Practices from MarketingProfs Virtual Event

Adobe Experience Cloud Blog

While the presentation focused on B2C, highlighting segments, such as those who abandon carts, best practices from the session could be applied to B2B organizations. . Forrester Research shows that 59% of consumers open email based on their individual interests and 51% open emails based on their needs at that time. Site stats.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Combined with their above average income and above average education, Twitter users’ propensity to interact with brands make them a huge potential source for Mass Influencers (although Forrester’s research says Facebook is a better pool ). Twitter is Disproportionately Popular with African Americans&# with some stats put to it.

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How to increase sales retention using data?

DemandMatrix

Sales retention is one of the primary worries of any B2B player in today’s ever-competitive commercial arena. These stats indeed make customer retention as important as targeting the new ones. Data for predictive analytics: Historical data helps you predict customers’ likes and dislikes.

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What Bubba Gump Shrimp Can Teach You About Social Media

Convince & Convert

Read on for insights from Lauren, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: has the role of the salesperson changed because of social media?). What do we have for this week’s Social Media Stat of the Week, Eric? They surveyed about 2,500 B2B consumers or buyers.

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10 Interesting Digital Marketing Stats

Navigate the Channel

#1 56% of B2B companies incorporate digital marketing, according to WebFX. Using digital allows you to reach a wider audience, which can be important for B2B companies, which can have smaller target markets than B2C companies. Hello, Google Analytics. Digital marketing allows B2B companies to track and measure their results.

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