ANNUITAS

SEPTEMBER 15, 2015

According to the SiriusDecisions B-to-B Marketing Automation Study from 2014, there are nearly 11 times more B2B organizations using marketing automation now than in 2011. When determining the best emails and content to send to whom and when, your Sales organization is your biggest ally. Things couldn’t be better. How do you know?

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Automation Demand Generation Agencies 100

ANNUITAS

MARCH 13, 2014

Recently, MarketingProfs published an article about how to hire the best marketers for your team , which got me thinking – with the different facets of demand generation and their discreet areas of expertise, what is the ideal skill set for the future? Solid understanding and practical application of lead management principles.

Demand Generation 100

Demand Generation Demand Generation Marketing Automation Services 100

ANNUITAS

MARCH 28, 2023

ANNUITAS has in recent posts covered the increasing shift we are witnessing within best-in-class go-to-market organizations from organizational silos and ‘ random acts ’ among marketing, sales and customer success teams to a true, Converged Growth organizational model. Research overwhelmingly supports this approach. “B2B

Lead Ranking 130

Lead Ranking Demand Marketing Analytics Tools Act-On 130