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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1. For example, I asked to come up with buyer personas for the campaign: Come up with buyer personas we are targeting on Facebook and craft a copy for each one.

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The State of B2B Publishing 2024: A Conversation with ASBPE Leadership, Cory Sekine-Pettite and Davide Savenije

Trade Press Services

Q: How has B2B trade magazine publishing changed over the last 25 years? Cory Sekine-Pettite: The core business of it hasn’t changed in terms of providing vital information; it’s just how we get it to people and how they consume it that has changed. Social shares and followers don’t always mean a direct line to your audience.

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4 Content Marketing Challenges and How to Solve Them with Content Analytics

Parse.ly

Ninety-six percent of top-performing content marketers report that effective content marketing has been key to helping them foster trust and create stronger connections with their audience. You have poor audience loyalty. How to drive stronger audience connections. You’re not receiving enough content engagement.

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How to Take an Audience-First Approach to Your Content

Content Marketing Institute

Take a journey with your audience. We developed the audience journey as a tool for content marketers. Its sole purpose is to align your brand’s content with the needs of your audience. This journey is a tool to get insight into your audience’s needs, not a chronological process. It focuses on “help” content.

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Facebook Ads Library- What it is and how to use it

Valasys

Facebook , which started as a social media app, has now become a marketer’s archive with its own Facebook Ads Library. . From likes and stories to ads, Facebook has continued to consistently evolve. It was then followed by magazines, journals, radio and television. . 2004 – Facebook was launched.

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The Simple Content Marketing Strategy for Startups

Marketing Insider Group

Review your content strategy regularly to make sure you’re reaching the right audience with the right message. Google Analytics: Learn all about your blog or website’s audiences and the actions they take while they’re on your site. The more you know about your audience, the better you can tailor content to them.

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Building Product Marketing Icons – Old vs. New

Navigate the Channel

billion in 2020, dominated by network TV, newspapers, magazines, circulars, and billboards. The Power of Social Media Marketing in the Building Product Industry In today’s fast-paced digital landscape, social media has become a powerful tool for building product companies to connect with their target audience and drive brand awareness.